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Old 18-12-2012, 12:10
Inactive Member
Join Date: May 2012
Posts: 4,154
Friday its against That Text Santa thing which gets a corrie lead in....Its been promoted like hell on Heart Radio and Vodafone have been setting txts about it too. I think Thursday could see a rise but not a huge one given its the last late night shopping of the year.Monday will have the highest figure for sometime though.
Text Santa sank in the ratings last year despite a X Factor lead in so don't know if it will be any better positioned on a Friday coming in after Coronation Streets lead of 8 million. The Christmas Eve edition also only gained around 4 million overnight, though it was up against a stronger BBC one line up.
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