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Old 19-12-2012, 00:26
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Join Date: Mar 2012
Posts: 828
One of C4's biggest problems now is it hasn't really got any out and out stars other than it's dozens of lifestyle show presenters and Alan Carr - and that's because it hasn't really got any hit comedy or entertainment formats and is now severly lacking in the drama department to. The first couple of weeks of January used to see a really strong slate of drama at 10pm - but it's the same old filler light weight documentaries filling the slot in 2013.

It really annoys me when people moan that Big Brother killed C4 - I've always felt Big Brother allowed C4 to be C4 and throughout it's decade on air it had a pretty decent mix of drama, comedy and entertainment alongside a very strong slate of factual content and original lifestyle programming and factual entertainment. Since axing Big Brother C4 is in very short supply of all of the above and seems to be sitting in the bland waters between it's traditional populist and worthier stuff, resulting in schedules full of shows which aren't popular and aren't worthy.
I agree with your point on Big Brother. C4 looks very empty at the moment.

Jay Hunt has made no significant impact on channel four's schedule, I'm doubting now if she is all that talented, she comes across on the surface as a devisive figure who seems to be either liked or disliked, she didnt make much of her period at the helm of BBC One and Adrian Chiles seemed to loathe her, she was unable to keep hold of the grinning Bleakley who was considered a BBC face at that time, and I think Victoria Wood also was bumped to a lesser Christmas Eve slot during Hunt's reign and Wood complained she wasn't treated with much care by the BBC to the Guardian by faceless women in suits. I'm not suggesting these were actually bad decisions because perhaps she was thinking of the programmes but she didn't seem to handle people very wisely at BBC One, ie CountryFile Miriam O'reilly and Strictly Arlene Phillips. Does she really have any instinct?
Hunt has no eye for talent. Her people handling skills are well documented. Why C4 hired her I will never know.

Some things have worked for Channel 4 - Homeland has been a much needed drama success (albeit imported). Plane Crash was a huge success but unfortunately just a one off. 24 Hours in A&E, One Born Every Minute, Coppers and 999: What's Your Emergency all did well as did the Bouncers pilot. The Paralympics were a big success for them.

But comedy is a mess, drama is non-existent and they're extremely short on entertainment. They seem unsure what to do on Fridays - at one point things seemed to move back there (comedy and panel shows) then a lot of it moved away again. And yes, I think they misfired by not getting The Voice.

One of the big issues for Channel 4 is the sheer volume of commissioning that goes on. They've got 8-11pm wide open all year round whereas BBC1/ITV1 need only worry about the 9pm slot for most of the year. So I do think it's a tough job. They've got that scenario where they're constantly launching new shows. It's difficult for them to make a sustained push on one show.

Keep lifestyle, body image, fashion, property and most cooking stuff to the 8pm hour.

From 9pm I'd take one night (probably not Friday) and have a 90 minute or 120 minute comedy block with 30 minute sitcoms all together instead of the current situation where they'll pop up all over the place.

One night for entertainment stuff (9pm-10.30pm) - if Sky1 can get 1.3m for Got To Dance there's no reason Channel 4 shouldn't be able to put together a big shiney floor show and find an audience for it.

One night for drama - a UK drama and a US drama perhaps.

One night for all their ob docs (One Born, 24 Hours...) and some documentary specials.

Friday for gameshows, panel shows and chatshows. Try and launch new gameshows and chatshows to sit alongside MPD and Alan Carr.

Films on Sunday.

Sorted! Now I just need to find a hit entertainment format, a hit gameshow or two to slot share with Million Pound Drop, a few successful sitcoms and Channel 4's first UK hit drama in years. Should be easy...
I don't agree with theme nights. You have to balance it out so your audiences are attracted to more than one type of programme (e.g. Sunday night - Gameshow, US Drama, Comedy).

I think C4 on Friday's should be a mix of sitcoms, gameshows and chat shows. Maybe like this;

7.30pm - How I Met Your Mother/ 2 Broke Girls
8.00pm - Live Deal Or No Deal (1million, no dream factory, models like the original version)
9.00pm - The Big Bang Theory
9.30pm - Million Pound Drop/Popstars/Britain's Next Top Model
10.30pm - Alan Carr: Chatty Man/Original British Comedy
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