I'm guessing it's the same people who will be flocking into these loan shark shops for some money... to spend on the very mags that seem to 'idolise' Kerry Katona and everything she does. Which in turn funds Katona's sordid life and the whole process starts again. Sad really, very sad
What happened in society to make a bankrupt chav some kind of aspiring role model??
It's as though the loan company, when thinking of what celebrity to get to front their campaign, thought about what target demographic they wanted to reach who would be the easiest to rip off, then asked themselves "Which celebrity has got the most loyal gullible fans who will worship and idolize them and everything they do without question?"