my argument was that if thers a thread for an itv crisis which there isnt really then there should be one for the definite but also very small one both of which are negilible .
Firstly there is
evidence to show that ITVs audience share is falling. Look at the graph below. BBC1 over the past 4 years has stayed constant. ITV is falling at what looks like a slightly accelerating rate.
Secondly you are not making much sense. If the BBCs alleged "crisis" is negligible, as you state, then how can it be a "crisis".
I certainly wouldnt call ITVs continuing trend of loss of audience share negligible