Luke Campbell is doing Dancing on Ice alongside Beth
Being an amataur boxer he is not earning much money at the moment so I don't blame for him for trying to make some money from his Olympic success through shows like Dancing on Ice to support his family (he has two young children one of which is just a couple of months old)
Yes, good on him and the others. They deserve to try and make some money from their success. They trained hard, brought distinction to our country, and good luck to them.