They are used to thinking music is free and getting those attitudes to change will be a huge job - even if content becomes available at much lower prices.
Sure, but constantly threatening them - or anyone - with a big stick is always going to be counter-productive. As for the farce of requiring ISPs to block well known download sites, it beggars belief that those who are so rabid to control and contain fail completely to understand that every single time something like Napster is shut down, a dozen more sites will spring up to replace them.
Manufactures cannot ever win by trying to blunderbuss punters. The only way they will survive is to make buying more attractive. As I was saying earlier, this already works for Android and Apple.