Matt Cardle where did it go wrong?
Listened to Matts new single with Mel C and its great. Prompted me to listen to few other of his songs and was surprised at how good they are.
In my opinion after hearing these songs Matt is way way better than Olly Murs so why is he not getting the success?
In my opinion after hearing these songs Matt is way way better than Olly Murs so why is he not getting the success?
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I'm a big fan of Melanie C and have all her albums- excited to hear she's thinking of recording a new album
Like I say though, he is not getting the big sucess like Olly Murs, Little Mix and One Direction, because they have the advantage of Simon Cowell and The X Factor show to help them out. Matt doesn't have this advantage.
But, if Matt himself isn't happy with his position in the music industry (as he wasn't when he was with Syco), then sales won't mean anything to him, and I think they still don't as he is still making music for a living which he always wanted so I don't think the one thing he would be building up to is a #1 single or album but I think he would be elated if it happened now as he is doing it all by himself.
It's just a tag that comes with "the curse of the male winner", just because the previous ones have been dropped quickly by Syco and have supposedly faded into obscurity. Take Joe McElderry, yes he hasn't had Olly Murs type success but Syco failed to handle him well. The album was quite heavily autotuned, and they tried to turn him into someone like Mika, not to mention giving him cheesy pop songs and a cover for the main single - the album was simply not why people voted for him to win. That said, he seems to have found his niche with classical songs, but still singing pop songs, and is doing quite well for himself.
Matt may not be a big selling artist like Olly Murs, 1D or Little Mix but he has much more support on this forum than those three.
But Matt Cardle did take the easy route. His music career wasn’t exactly going places prior to The X-Factor. His appearance on the show was nothing more than a lazy springboard to get his name out there, he even bitched about the whole thing after he’d won. He knew what he was getting himself into when he went along and auditioned for the first time, especially since there's literally dozens of cautionary tales from other failed X-Factor singers out there that he no doubt read about or heard about. He's failed to keep the majority of his fan base from the show because he’s an average pub singer like most of the other contestants. Does he really have the "X-factor"? Does Joe McElderry, Shayne Ward, Steve Brookstein, Leon Jackson, James Arthur, etc? Singers like those guys are a dime a dozen, completely bland and forgettable. Most of The X-Factor winners or other popular contestants would still be gigging in crappy working men's clubs and pubs around the UK had it not been for the show (some have probably gone back to doing that). They achieved their careers by doing nothing more than appearing on a television show with a built-in gullible audience. I'm sorry but some people just aren’t meant to be successful, famous singers. These talent shows are saturating the music market with people who are more suited to bars in Blackpool and Butlins than the top 40 chart. Joe McElderry fans seem to brag about how he's doing well since The X-Factor when in reality he was given a career lifeline after he appeared on Popstar to Operastar, yet another dumb talent show that involves no true hard work or payment of dues. If Matt Cardle had any of the artistic integrity like he claims he has then he would never have gone on The X-Factor in the first place. He's achieved (some) success in the music industry because of a low-brow ITV show, don’t forget that. No doubt he and Steve Brookstein will be appearing in the press to bitch about the show once the new series starts next month. It's about time these crappy talent shows were axed.
I think this is part of the reason too. Matt was popular during his time of the show. When We Collide was a good song choice (I still like his winner's single) and was extremely popular when it was released but unfortunately Run for Your Life just wasn't as strong. I think the initial interest was there, but the song just didn't deliver.
True.
I totally agree with this. According to various interviews since, Starlight was his planned and preferred first single but the Syco machine came up with Run For Your Life at the last minute and he was forced/persuaded to release that, presumably because of the Gary Barlow connection with X-factor.
True, Letters sold at least 300,000 and The Fire at least 80,000 and both continue to sell. He's possibly made more from The Fire by doing nearly everything himself and releasing independently than he did from Letters with Syco taking the lion's share.
Latest- Loving You charted at 14 just 3096 behind no. 10. I think that's fantastic considering the lack of airplay.
I agree there are plenty of problems and issues with x-factor type shows and that his career wasn't going anywhere before the show but it wasn't an easy route. He had worked hard for years gigging with his bands and touting his self-produced CDs to record companies-all to no avail. I think it shows his determination and tenacity to stick with it and try any route possible. The easy route would have been to give up and get a 'proper job'. As it is, he is just finishing his third solo album so he's doing what he always wanted to do. Take a listen to his Seven Summers work, and to tracks from The Fire, you might just be pleasantly surprised.
The XF gets the name known and gives a head start. Matt Cardle is a good singer but there's nothing to set the World alight..but then I can't think of any XF act with true ' X Factor qualities' tbh.
I thought it was heavily played on radio 2? And they certainly had loads of promo for the single. I am really pleased for them BUT it is 2 fan bases that has got them there. I wonder where it would have placed without Mel's high profile and her fan base
It was heavily played on radio 2, but it's well known that radio 2 airplay alone does not have any significant bearing on the singles charts. Capital, Radio 1 and Heart are the important stations to do that. Of course Mel and her fanbase contributed to the success of the single - but it's a duet so it's difficult to know how a duet would have faired without one of the contributors to the duet. Compared to lots of artists out there their promotion has been pretty limited - but they've worked hard and made the most of what opportunities they've had. Following the reaction to the single on twitter and various forums - it's also clear that the single was reaching people outside both Mel and Matt's fanbase - and I really think if it had been given aiplay by the big three stations it would have hit the top ten easily.
i honestly don't think mel's profile is particularly high at this time and her fan base havent been able to get her into the top 40 since 2007.:o personally, i think its more of a case of two singers that have struggled in terms of selling singles for a while now, coming together on a song that has exceeded expectations commercially mainly because the song is good.
Maybe but Murs music is utter shite but he gets more success, Hardly seems right
I think he appeals to more people, probably because of the fact his performances on X Factor, and his music, is a lot more energetic.
Exactly. Matt Cardle has none of the appeal Olly Murs has. Olly's always come across as not taking himself too seriously and willing to please the masses and his music reflects that. Matt's always come across as mardy and desperate to be taken seriously and his music is as bland as you'd expect it to be.