It did. Sam's lower score was obvious though, so she is misrepresented. Will be interesting to see if it can reveal anything at all next weekend considering there are only three of them.
So, question: If Nick's online buzz was so high, and has been throughout the series, why are some people so certain there's no market for him and why did TPTB do everything in their power to kill his chances given the voting was neck and neck between him and Sam for most of the series also?
So, question: If Nick's online buzz was so high, and has been throughout the series, why are some people so certain there's no market for him and why did TPTB do everything in their power to kill his chances given the voting was neck and neck between him and Sam for most of the series also?
Because the real world is cold and he doesn't have 1D's charisma to survive.
Actually, I think it does tell us something. I think these results tell us that the younger demographic who are assumed to multi-vote like mental, do not multi-vote like mental. I also think it shows a possible audience switch off, the voting was lower than normal this year and the viewing figures were down, also the stronger acts appealed to an older demographic.
I don't think it's reasonable to say that there is no correlation at all between Sam's upchange and her win though, nor Lukes high score when you consider they were neck and necking on the Saturday (there was bugger all in it).
I actually thought Nic would win, I was skewed by something on Twitter which backed this up (below, in a moment). Sam got a big shift up from the last couple of weeks, as did Luke. Nic however while up, was not up by the same ratio. Sam and Luke actually increased more in terms of change. There could be something in that.
Also, it's all fair and well to get smarmy about it and say "haha, well obviously there would be no correlation", but...
A rather well known agency did roughly the same thing as we did and got pretty much the same Nic result as us, they were brave enough to call Nic as the winner on Twitter (presumably under the assumption that young people vote more, which is a valid assumption) and it got passed around by authority sources who considered this stuff to have mileage.
So to say "it's obvious" is actually rubbish, because authority sources and people with reputations to upkeep, also thought there was enough mileage in it to stick their necks out. Sometimes you get it right, sometimes you get it wrong, that's in the moment research for you though.
Whether you want to consider social media to be important or not, in the real world it does matter you can get good sakes conversion from it (as a whole, not just one outlet but an integrated funnel), therefore it is not an invalid, stupid or "obviously not worth looking into" thing to investigate properly.
Hmmm...I think your result Fiz do show something and that is that Sam B's demo was older
What's also interesting is Hannah's 3rd places...it showed that those low scores point towards an older demo liking her too.
As above, I think this shows that the younger demographics who are highly active on social media were not as dominant in the voting, they were not converting.
What I find more compelling is the huge amount buzz Tamera got from the 1D thing and it basically converted to nothing. One would assume it would have some kind of impact.
I think this backs up the idea that the younger demo's are less likely to vote (this year at least).
Comments
See
Was obvious anyway really.
It did. Sam's lower score was obvious though, so she is misrepresented. Will be interesting to see if it can reveal anything at all next weekend considering there are only three of them.
Just a tad, big, big drop in their buzz. Sam was pretty much stable, Luke slightly up and Nic slightly down (but much higher than the others overall).
Sam: 169,500
Nic: 1,527,000
So Sam is up loads from normal but Nic is much higher than last week too. It could be an insight, we'll see.
Last night:
Sam B: 350,000
Luke: 830,000 (peaked at 1,100,000 after result)
Nic: 990,000
Note week on week change there, Sam appeared to get the biggest ratio of change from last weekend.
Sam: 190,000
Nic: 1,600,000
Sadly, I think nicholas has won!
I wouldn't like to say as Sam has a big change but Nic is very high, so you can argue both ways with that. Going with nic
Because the real world is cold and he doesn't have 1D's charisma to survive.
1D have charisma?
What's also interesting is Hannah's 3rd places...it showed that those low scores point towards an older demo liking her too.
Actually, I think it does tell us something. I think these results tell us that the younger demographic who are assumed to multi-vote like mental, do not multi-vote like mental. I also think it shows a possible audience switch off, the voting was lower than normal this year and the viewing figures were down, also the stronger acts appealed to an older demographic.
I don't think it's reasonable to say that there is no correlation at all between Sam's upchange and her win though, nor Lukes high score when you consider they were neck and necking on the Saturday (there was bugger all in it).
I actually thought Nic would win, I was skewed by something on Twitter which backed this up (below, in a moment). Sam got a big shift up from the last couple of weeks, as did Luke. Nic however while up, was not up by the same ratio. Sam and Luke actually increased more in terms of change. There could be something in that.
Also, it's all fair and well to get smarmy about it and say "haha, well obviously there would be no correlation", but...
A rather well known agency did roughly the same thing as we did and got pretty much the same Nic result as us, they were brave enough to call Nic as the winner on Twitter (presumably under the assumption that young people vote more, which is a valid assumption) and it got passed around by authority sources who considered this stuff to have mileage.
So to say "it's obvious" is actually rubbish, because authority sources and people with reputations to upkeep, also thought there was enough mileage in it to stick their necks out. Sometimes you get it right, sometimes you get it wrong, that's in the moment research for you though.
Whether you want to consider social media to be important or not, in the real world it does matter you can get good sakes conversion from it (as a whole, not just one outlet but an integrated funnel), therefore it is not an invalid, stupid or "obviously not worth looking into" thing to investigate properly.
As above, I think this shows that the younger demographics who are highly active on social media were not as dominant in the voting, they were not converting.
What I find more compelling is the huge amount buzz Tamera got from the 1D thing and it basically converted to nothing. One would assume it would have some kind of impact.
I think this backs up the idea that the younger demo's are less likely to vote (this year at least).
1D have charisma I also dont think we really saw the real Nicholas on stage
Exactly - I doubt Nick has had any kind of ambition to be another Buble. It was Louis that stuck that tag on him.
Agreed I dont see that being his type of music
Yeah I'm interested to know who has kept the buzz up since the final, if any.