I have just seen what I presume is a new Andrex advert asking people (I am not kidding) "how clean do you feel after using the loo?" Featuring annoying children and equally irritating adults talking about, presumably, using toilet paper. :eek:
"Go Fun Yourself" is the worst motto i've ever heard. Especially for a car. Ann Summers maybe, but not a car.
I think that must be a joke on the advertising agency's part, to see what they can get away with, probably thought up when they were at the pub! More fool the car manufacturer's for accepting it. They should have told the ad people to "Go Fun themselves" and come up with something better.
I think that must be a joke on the advertising agency's part, to see what they can get away with, probably thought up when they were at the pub! More fool the car manufacturer's for accepting it. They should have told the ad people to "Go Fun themselves" and come up with something better.
They should have a Parliament soundtrack for the ad and the
caption "Go Funk Yourself".
Just seen an advert for "wowcher", i thought id missed something so had to rewind it to confirm.
Basically, theres a party with 3 giggly women, theres a bloke dancing badky, and the 3 women dont like his dancing, so they throw stuff al over the dancefloor so he falls and hurts himself
Cue final freezeframe of said bloke in the air after slipping on the shite they threw ion the floor, probably fractured his pelvis, am i really missing something, or is that it?
I dont find it remotely funny, i really cant see how its meant to be even remotely funny, i just cant imagine the scenes that would cause in a proper party environment, guy on floor with broken leg, hips and pelvis, guys girlfriend and her friend sets about 3 giggly girls, blood, tears, ripped out hair.....who thinks these things up?
Just seen an advert for "wowcher", i thought id missed something so had to rewind it to confirm.
Basically, theres a party with 3 giggly women, theres a bloke dancing badky, and the 3 women dont like his dancing, so they throw stuff al over the dancefloor so he falls and hurts himself
Cue final freezeframe of said bloke in the air after slipping on the shite they threw ion the floor, probably fractured his pelvis, am i really missing something, or is that it?
I dont find it remotely funny, i really cant see how its meant to be even remotely funny, i just cant imagine the scenes that would cause in a proper party environment, guy on floor with broken leg, hips and pelvis, guys girlfriend and her friend sets about 3 giggly girls, blood, tears, ripped out hair.....who thinks these things up?
That ad sounds awful. If it had been blokes causing a woman to fall, it wouldn't be allowed.
The new BT infinity one is getting annoying. They mention at the end that 9/10 people would recommend it but they seem to have missed the fact that that means 10% of their customers (over 600,000 people) aren't happy.
Isn't that what I just said?
You remembered, ie had heard of, one, so you bought it and not the one you hadn't heard of. That's what I was saying above. You see the ad and remember it and when you see the product in the shop or wherever, you recall the ad and buy the product and not a product you haven't seen advertised.
Not exactly. I never mentioned remembering anything and the advertising people don't factor remembering into the process.
Not exactly. I never mentioned remembering anything and the advertising people don't factor remembering into the process.
I don't get this. If you see an ad and then see the product in the ad in a shop you're remembering it, aren't you? You see an ad and forget everything about it you won't see the product in the shop and, er, remember seeing it advertised, will you?
There's absolutely no point in making an ad if no-one remembers it. I don't believe for a single instant advertising people don't allow for remembering when they make an ad.
Just seen an advert for "wowcher", i thought id missed something so had to rewind it to confirm.
Basically, theres a party with 3 giggly women, theres a bloke dancing badky, and the 3 women dont like his dancing, so they throw stuff al over the dancefloor so he falls and hurts himself
Cue final freezeframe of said bloke in the air after slipping on the shite they threw ion the floor, probably fractured his pelvis, am i really missing something, or is that it?
I dont find it remotely funny, i really cant see how its meant to be even remotely funny, i just cant imagine the scenes that would cause in a proper party environment, guy on floor with broken leg, hips and pelvis, guys girlfriend and her friend sets about 3 giggly girls, blood, tears, ripped out hair.....who thinks these things up?
Its just blatent bullying. Like the girls who terrorise the guy by spraying kiss me on a shirt hes wearing probably expensive yet they seem to tyhink its ok to treat the guy like shit. So in reality he gets so upset at them bullying him, and humiliatin g him making a joke of him so he goes home and takes his own life because of these stupid cows.
The two silly old b*ggers wearing panama hats to go on Skype and getting terribly excited because they've actually succeeded in getting sound and picture!
Any BT sport advert with Jake Humphrey when they try and pass it off as free and try sell it based on a the Australian J league and the outer mongolian 2nd division.
I don't get this. If you see an ad and then see the product in the ad in a shop you're remembering it, aren't you? You see an ad and forget everything about it you won't see the product in the shop and, er, remember seeing it advertised, will you?
With fear of starting an internet argument I'll try one more time.
In my (limited) experience, the advertisers I have worked with, work on the assumption of subliminal suggestion and not as you keep trying to theorise, memory. Memory is good for them but It's not the primary aim I'm told.
It's more to do with choice. When looking at a shelf of products you may have made up your mind what to buy and advertising can't change that if you're committed. But if your choice is not available but similar products are, you are more likely to choose the product that you have been exposed to via advertising. As simple as that, not as you think, through memory but subliminally.
There's absolutely no point in making an ad if no-one remembers it. I don't believe for a single instant advertising people don't allow for remembering when they make an ad.
Again your theory about memory is driving your belief that you are correct. I'm trying to think the last time I went into a shop and bought something because of an advert directly. I can't. I also can't tell you why I bought one product over another when my choice was not available. But I bet an advertising person can. That's all I'm trying to say here. It's a dark art with more corners than us the general public know about.
I'm not saying memory isn't a part of the advert game, I'm just saying, from the insiders in the industry I have worked with, they have told me what I've posted here. Thats It.
From the (good) article you posted.
"But engaging and memorable ads slip ideas past our defenses and seed memories that influence our behavior."
I read this as creating a memorable ad, allows the advertiser to influence us when making choices that go beyond simply remembering the advert itself, into something much deeper psychologically.
With fear of starting an internet argument I'll try one more time.
In my (limited) experience, the advertisers I have worked with, work on the assumption of subliminal suggestion and not as you keep trying to theorise, memory. Memory is good for them but It's not the primary aim I'm told.
It's more to do with choice. When looking at a shelf of products you may have made up your mind what to buy and advertising can't change that if you're committed. But if your choice is not available but similar products are, you are more likely to choose the product that you have been exposed to via advertising. As simple as that, not as you think, through memory but subliminally.
Again your theory about memory is driving your belief that you are correct. I'm trying to think the last time I went into a shop and bought something because of an advert directly. I can't. I also can't tell you why I bought one product over another when my choice was not available. But I bet an advertising person can. That's all I'm trying to say here. It's a dark art with more corners than us the general public know about.
I'm not saying memory isn't a part of the advert game, I'm just saying, from the insiders in the industry I have worked with, they have told me what I've posted here. Thats It.
From the (good) article you posted.
"But engaging and memorable ads slip ideas past our defenses and seed memories that influence our behavior."
I read this as creating a memorable ad, allows the advertiser to influence us when making choices that go beyond simply remembering the advert itself, into something much deeper psychologically.
What do you think?
You appear to think that the words memorable ad has nothing to do with memories and that the word memory has nothing to do with the word remembering. Anyhow, that is the end of this discussion as we do not agree and there's no point in continuing. The act of remembering is a subliminal one in the case of adverts. It's a comprehension thing. The article I refered to says what I was saying basically. I never said that the only thing that affected choice of goods was an advert. Also please do not make assumptions about what a poster is thinking, I object to your statement starting again your theory
in any case you have misunderstood it completely. Anyhow, you can carry on with your I am right and you are wrong because I am ending the discussion. The end.
The new Cravendale milk advert with the biscuit boy is seiously creepingi me out. And I totally agree about the Wowcher ad, it's reverse sexism!
There are some ads that turn you off a product - and those are two of them.
If I go into a shop and they haven't got what I want, I don't buy an alternative. I try to get it elsewhere and if I can't, then I either go without or buy something completely different. I certainly don't buy something I've seen in an ad which annoys me. I won't buy Moaom chews because the "actor" they've employed is a prat; I won't buy No-no because the ad just pain annoys me; I won't by Optrex because they can't tell the difference between dandelion seeds and pollen.
Comments
Thank goodness I'd eaten!
I think that must be a joke on the advertising agency's part, to see what they can get away with, probably thought up when they were at the pub! More fool the car manufacturer's for accepting it. They should have told the ad people to "Go Fun themselves" and come up with something better.
They should have a Parliament soundtrack for the ad and the
caption "Go Funk Yourself".
Thank you, I'm here all week.
Basically, theres a party with 3 giggly women, theres a bloke dancing badky, and the 3 women dont like his dancing, so they throw stuff al over the dancefloor so he falls and hurts himself
Cue final freezeframe of said bloke in the air after slipping on the shite they threw ion the floor, probably fractured his pelvis, am i really missing something, or is that it?
I dont find it remotely funny, i really cant see how its meant to be even remotely funny, i just cant imagine the scenes that would cause in a proper party environment, guy on floor with broken leg, hips and pelvis, guys girlfriend and her friend sets about 3 giggly girls, blood, tears, ripped out hair.....who thinks these things up?
That ad sounds awful. If it had been blokes causing a woman to fall, it wouldn't be allowed.
Not exactly. I never mentioned remembering anything and the advertising people don't factor remembering into the process.
I don't get this. If you see an ad and then see the product in the ad in a shop you're remembering it, aren't you? You see an ad and forget everything about it you won't see the product in the shop and, er, remember seeing it advertised, will you?
There's absolutely no point in making an ad if no-one remembers it. I don't believe for a single instant advertising people don't allow for remembering when they make an ad.
Read the following and note the bit about memories. http://www.theatlantic.com/business/archive/2011/08/why-good-advertising-works-even-when-you-think-it-doesnt/244252/
er... well it kinda is their business ... its their actual business.
Its just blatent bullying. Like the girls who terrorise the guy by spraying kiss me on a shirt hes wearing probably expensive yet they seem to tyhink its ok to treat the guy like shit. So in reality he gets so upset at them bullying him, and humiliatin g him making a joke of him so he goes home and takes his own life because of these stupid cows.
I quite liked that - but then I love the song!
It was for Corrie and Emmerdale showing Moira and Cain and Eileen and Tony
With fear of starting an internet argument I'll try one more time.
In my (limited) experience, the advertisers I have worked with, work on the assumption of subliminal suggestion and not as you keep trying to theorise, memory. Memory is good for them but It's not the primary aim I'm told.
It's more to do with choice. When looking at a shelf of products you may have made up your mind what to buy and advertising can't change that if you're committed. But if your choice is not available but similar products are, you are more likely to choose the product that you have been exposed to via advertising. As simple as that, not as you think, through memory but subliminally.
Again your theory about memory is driving your belief that you are correct. I'm trying to think the last time I went into a shop and bought something because of an advert directly. I can't. I also can't tell you why I bought one product over another when my choice was not available. But I bet an advertising person can. That's all I'm trying to say here. It's a dark art with more corners than us the general public know about.
I'm not saying memory isn't a part of the advert game, I'm just saying, from the insiders in the industry I have worked with, they have told me what I've posted here. Thats It.
From the (good) article you posted.
"But engaging and memorable ads slip ideas past our defenses and seed memories that influence our behavior."
I read this as creating a memorable ad, allows the advertiser to influence us when making choices that go beyond simply remembering the advert itself, into something much deeper psychologically.
What do you think?
Does ANYBODY call Onion Rings by any name other than Onion RINGS ??
Loops, O's, Circles ??
And, I believe, that was the same version of TL used in a commercial for Corsodyl mouthwash - which made me think that that commercial had returned.
You appear to think that the words memorable ad has nothing to do with memories and that the word memory has nothing to do with the word remembering. Anyhow, that is the end of this discussion as we do not agree and there's no point in continuing. The act of remembering is a subliminal one in the case of adverts. It's a comprehension thing. The article I refered to says what I was saying basically. I never said that the only thing that affected choice of goods was an advert. Also please do not make assumptions about what a poster is thinking, I object to your statement starting again your theory
in any case you have misunderstood it completely. Anyhow, you can carry on with your I am right and you are wrong because I am ending the discussion. The end.
If I go into a shop and they haven't got what I want, I don't buy an alternative. I try to get it elsewhere and if I can't, then I either go without or buy something completely different. I certainly don't buy something I've seen in an ad which annoys me. I won't buy Moaom chews because the "actor" they've employed is a prat; I won't buy No-no because the ad just pain annoys me; I won't by Optrex because they can't tell the difference between dandelion seeds and pollen.
All that stupid gurning.
I'm sick of the sight of Judge Rinder
Reverse sexism is respect for the opposite sex. It's plain old fashioned sexism.
Sexism has never been a female-only problem just the perception of it