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What adverts should kids be allowed to watch?
Lyricalis
Posts: 57,958 Forum Member
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Miliband wants adverts from pay day lenders to be banned during children's TV shows:
http://www.bbc.co.uk/news/uk-politics-24886804
Apparently, this is another passing bandwagon for him to jump onto. Like most politicians, he simply can't resist them.
As adverts are how commercial channels pay for shows, so there have to be adverts or they'll just stop showing children's TV altogether, what sort of things shoild we be advertising to children during advert breaks?
My top list:
More than enough things to keep TV channels solvent
http://www.bbc.co.uk/news/uk-politics-24886804
Apparently, this is another passing bandwagon for him to jump onto. Like most politicians, he simply can't resist them.
As adverts are how commercial channels pay for shows, so there have to be adverts or they'll just stop showing children's TV altogether, what sort of things shoild we be advertising to children during advert breaks?
My top list:
- Fruit
- Vegetables
- Milk
- Ain't the outside fun
- Nice informative things with that lovely cat called Charlie (used to love those)
More than enough things to keep TV channels solvent
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Comments
I bet the people who work at Wonga (and other payday loan companies) get fed up of the media going on about the extremely high APR. They neglect to mention that the whole idea of calling them 'payday loans' is precisely because they're supposed to be very short term. Talking about annual rates is plain silly and only done because the media loves big figures.
You're right about priorities being a bit skewed. I've seen plenty of parents who feed their kids on a daily diet of chips and burgers and smoke in the car with their kids in the back, but who will totally freak out at the thought of letting their kids walk to school on their own.
Indeed. We certainly can't have people bothering to accurately report something. What with thousands of percent APR, "preying on the vulnerable" as well as Martin Lewis' latest gem ..
.. you'd think that Satan himself runs Wonga.
Yep, much more evil than all those ads for mortgages that go on about getting onto the 'property ladder' as soon as you can.
Yeah, that's not conditioning people at all. I bet those won't get banned during advert breaks on kid's shows. That's going to put people into debt for decades, not the couple of days that a payday loan will if you use them for their intended purpose.
I wonder if they'll also ban adverts for cosmetics? I bet those have no effect on young girls...
That's why I asked in the title what adverts should kids be allowed to watch. Should they watch them at all? Hard to prevent though, unless you ban them until after the watershed, which is hardly practical. I guess adverts for stair lifts are pretty harmless...
Apparently, one of the keys to Wonga's success is that they developed technology which could reliably reject two thirds of applications and predict to 93% accuracy the ability of a customer to repay a loan.
Shame the world's banks weren't so discerning, otherwise we wouldn't be up sh*t creek and people wouldn't be looking for so many short-term loans!
Yes I know adults watch to but they already see them enough during their programmes you would think from a business POV it would make more sense to put toy ads on during that time
I think a lot of the anti-Wonga (they are the main target) thing is because they have the established players in the financial sector running scared.
I remember the head of Wonga getting a right grilling the other night because he wouldn't take the bait over a mortgage lender claiming they would be reluctant to give a mortgage to someone who had taken out a Wonga loan at some time. The interviewer claimed that Wonga were damaging people's chances of getting a mortgage, but never questioned whether the mortgage lender (and few only do mortgages) was using this to try and damage Wonga because they see them as a threat.
They choose to discriminate against someone who's used Wonga, then claim those people might be discriminated against! :eek:
When i was younger and we watched the kids channels eg disney, nickelodeon, cartoon metwork etc it was only toy adverts.
Well, it probably wasnt but watching as a kid thats all i paid attention to and remember.
I really couldn't tell you any adverts that are shown at the moment, and I don't think my kids could, either.
I think that is the case a lot of the time now but still a kid is more likely to take note of a toy ad than a Wonga ad.
Edir to add
At most they may think the puppets are funny
I agree with Martin Lewis that these adverts should not be shown on kids' programmes or channels.
Link: Martin Lewis: Payday lenders 'grooming' next generation of borrowers by advertising on Children's TV
"Grooming is the right term" Martin ?. You do realise what most people associate grooming with don't you ?. Idiot.