What is the law regarding incorrectly priced items?

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  • DBCDBC Posts: 4,002
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    I think there is one instance where the retailer would be breaking the law over false pricing. This is where they have large posters on the window with the wrong price, and this poster persuades you to go into that shop and try and buy the product.

    That is false advertising and is different from a wrongly-priced item on the shelf.
  • SystemSystem Posts: 2,096,970
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    Several years ago I went into a large DIY warehouse, part of a national chain, looking for a halogen light fitting for my kitchen.
    I saw one I liked, 4 spots on a wavy chrome bar, priced at £10,they were stacked at the end of the aisle, with a large 3ft x 2ft size price card in front of the stack of lights. When I got to the till and it was scanned, it came up at £20, I queried this saying they were marked at £10, supervisor came and checked and said the goods were wrongly priced, tghey should be £20, but that she would let me have it for the price displayed, ie £10. They got the price corrected before I got out of the store.
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