Has Sky Movies changed it's target audience?
90s fan
Posts: 204
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As much I like Sky Movies, in recent years there has been the shift in target audience towards kids/teen/family audience. You don't see much edgy movies on Sky Movies anymore, since the Sky Movies Classics channel ended they given up up on classic movies which is a shame. In their heyday the channels catered to every movie tastes, now they are catering to young people. Maybe they narrowing the target audience in the face of competition from online sevices like Netflix.
For the premium movie channels, this is not good.
For the premium movie channels, this is not good.
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It makes sense for Sky to focus on the market that are least susceptible to these changes.
Nowadays, things have changed a lot. Seems the English language movie market is so fragmented that a lot of stuff that was previously on Sky Movies no longer make it.
I can't remember the last time I sat down to watch a film on one of the channels when you can download and watch it at anytime.