If EastEnders never brought back any characters...
Broken_Arrow
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...the longest serving characters would be Ian Beale, Billy Mitchell and Patrick Trueman (perhaps Mo Harris although she's basically been axed and brought back as a guest),
The next longest seving characters would be those introduced in 2006 (Denise, Max, Abi, Lauren, Shirley, Jay),
It can't really be denied that returning characters are a huge part of EastEnders formula. Imagine EasEnders without Dot, Phil, Janine, Bianca, Carol, Sharon, Peggy, Kat and so on post their original exits.
The next longest seving characters would be those introduced in 2006 (Denise, Max, Abi, Lauren, Shirley, Jay),
It can't really be denied that returning characters are a huge part of EastEnders formula. Imagine EasEnders without Dot, Phil, Janine, Bianca, Carol, Sharon, Peggy, Kat and so on post their original exits.
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That is true but they're equally incapable of creating new characters to propel storylines. With few exceptions, both new and old characters are in the same boat. It is not just the returnees who make viewers switch off. In fact I'd say it's the new unfamiliar, badly planned out and annoying characters who cause people to reach for the off button.