Networking Can Work:
Lee Morris
Posts: 2,824
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Hi! All
Here in the North East we are lucky to have the excellent national Smooth Radio, but I have noticed that when it comes to travel they go I think to travel centres I am not sure which ones but there is dedicated travel for the North East.
Also I have heard Carlos read out the weather for the North East, so if Smooth can do it well then why not Global?.
Hopefully the people concerned at Global will listen to Smooth and take note, so that if and when Gold hopfully come back onto DAB here in the North East/North we will have a gold station with local travel which would then compete with other stations.
So well done Smooth and I look forward to your views.
Here in the North East we are lucky to have the excellent national Smooth Radio, but I have noticed that when it comes to travel they go I think to travel centres I am not sure which ones but there is dedicated travel for the North East.
Also I have heard Carlos read out the weather for the North East, so if Smooth can do it well then why not Global?.
Hopefully the people concerned at Global will listen to Smooth and take note, so that if and when Gold hopfully come back onto DAB here in the North East/North we will have a gold station with local travel which would then compete with other stations.
So well done Smooth and I look forward to your views.
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Comments
They forget about all the other parts of Wrexham with heavy traffic, accidents in the borough, its pathetic , i dont even know why they even insult us with it.
And before any heart lovers start, im entitled to my opinion , this is OUR so called local station, yes MFM/Marcher was not great but hell they were dedicated to wrexham and chester and local. Its sad that our local station is nothing than a music machine churning out the same songs every hour. where is our local information about OUR town? ive got nothing against networking in areas with other local alternatives exisit but to take our station away and replace it with something that is no use to us is wrong. Good luck to Global and i admit their product is successful - nationally, but locally we need more
I was listening to the Evening Show on Real a couple of nights ago and noticed a lot of "local" links, which will be pre-rec'd, but only by minutes, maybe even seconds.
This included seperate weather, travel and some station related promo's featuring the names of the local daytime jocks.
Clever stuff when they have a several other stations to fit links into. The vocal work from the presenter of any network show like this must be full on throughout the show and harder work for that individual than any average listener would give credit for.
Your lucky on Heart Cymru we get, A55 Brittrania Bridge, A487 at Bontnewydd every morning, and sometimes roadworks at Porthmadog, thats not traffic and travel, its common knowladge for the listeners
If you think Smooth is 'excellent' you need to buy a dictionary. Are we really that lucky? The licence was awarded to Saga to deliver a radio station for the north east - not a quasi national station that is trying and will fail to emulate Radio 2. Other excellent LOCAL bids were rejected. NO WAY SHOULD LOCAL LICENCES BE FOR SALE TO NATIONAL STATIONS.
Silly thread!!
Listening to Galaxy, however, it can be obvious that the start of a link is pre-recorded for local output. The link doesn't flow naturally.
The rare times I have listened to Heart, I don't think they bother, but then it's more difficult with so many stations.
+1
Well said
But Compared to Heart, the poster was suggesting that Smooth/GMG do try to put an effort in local news.
Unless they do news for all four dsitricts, on Thursday Heart Home Counties had a headline about Dale Roberts the Rushden Goalkeeper who died. The story was headlined, how girlfriend of footballler speaks out about her feelings.
Yet the previous day it was not mentioned, maybe because it was a 'sport's' story then. But because his girlfriend spoke, it became 'human' interest, and Hearts i guess felt the Sharon and Tracey types might want to hear about the girlfriend. Yet unless they did separate headlines for Northants that was the first mention on Heart Home Counties I had heard, maybe even the first mention.
Sure Smooth may not be perfect, but Global I feel see news as a hinderance, not a service.
Or maybe they did it because it was the lead story in the local paper.
Yes, Real's networking is very good and is full of local inserts. It shows how you can network off-peak but still maintain a very local sound, from breakfast show promotions to important traffic news in the middle of the night.
Thought that the BBC was the only one guilty of that according to BBC bashers...
Usually they are the most reliable source of local road/school closures, as most BBC local radio stations are local; during the daytime, telling you all you need to know.
Totally agree
Blame Ofcom
I'm not sure that comparing Smooth to Heart proves anything really. Neither really care about local & Smooth will quietly drop anything extra over time anyway
All should still be local as per the licences they bought.
Can't drop club classics, even on Christmas Day if the on-line schedules are correct. Why make an effort to have any Christmas specials on the radio, if you are say a security guard working on Christmas Day, Heart won't alter things for those sort of potential listeners.
You still get local news, weather, travel (and advertising) on Smooth, yet they could have dropped it as soon as it went national if they wanted to further cut costs. Does it matter that the person chatting inbetween the tracks is sat in Manchester? You're still getting lots of local information each hour.
Real's networking is also full of local inserts, making it hard to tell that it's networked. If there's a big local story/traffic incident, even at 3am, they can mention it on the station concerned. GMG care a lot more about local than some other groups.
Interesting, as the complete Smooth East Midlands (and West Midlands for that matter) audio comes out of the Manchester building as one audio feed... There's nothing added at the E/M and W/M sites anymore and the studios there aren't even on-air...