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SyCo haven't got a clue what to do with male winners!
Boyard
Posts: 5,393 Forum Member
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Anyone agree? They never seem to know what direction to send anyone in and usually get it completely wrong! I'd say Shayne Ward's second album was the best effort they ever put out, but they switched things up completely for the third one (and waited YEARS between them!) for no reason and made a boring as hell album..... Joe should've gone in a similar direction to Shayne's second album too - contemporary, young and fresh, but instead they turned him in to the new Mika/Scissor Sisters, presumably because he's gay... :rolleyes:
And let's not even talk about Steve Brookstein or Leon Jackson!
If they didn't know what to do with such marketable popstars as Shayne Ward and Joe McElderry got knows how they're gonna screw up with Matt Cardle, who's little more than a very good pub singer. I give him 1 album.
And let's not even talk about Steve Brookstein or Leon Jackson!
If they didn't know what to do with such marketable popstars as Shayne Ward and Joe McElderry got knows how they're gonna screw up with Matt Cardle, who's little more than a very good pub singer. I give him 1 album.
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Matt's career trajectory was set on a steep downward slope the moment they called his name out as winner. It'll take a massive effort, or a genuinely surprisingly great album to turn that round.
Essentially his audience, like those you mentioned who went before him, is the wrong audience;)
Not to mention Brookstein, and it seems poor Shayne Ward will be there too soon. At least Matt won't be alone.
They now know that the best plan of action is to record an album on the cheap, and then quietly drop them just as soon as next years X Factor comes along to distract people.
They can be, but they have to have something distinct which makes them stand out from others, unfortunately none of the male X Factor winners have had that special something which makes them non-generic.
Yes, they can be, but most of the time it is just easier to market women. It's just how the music industry works.
True, but I'm sure I read somewhere that women/girls buy more music/CD's than men.
I somewhat agree, Leon was never going to be a big star. Shane could have though, his career has been mismanaged.
Poor Shayne. IMO, he was a lot more marketable than Cardle.
Agree. Shayne has looks and star quality. Cardle has neither.
And as much as she is the standout example of success from the show, the performance of Leona's 2nd album wasn't a patch on her first. While she was more resilient to it, I'd say arguably she suffered mismanagement, much the same as Shayne. SyCo got lazy and just tried for a rehash of her first album, then when it didn't explode out the gate like Spirit then just seemed to give up without a fight.
Like Rhydian.
Infinitely.
Proof, if proof were needed:
Shayne: http://www.malextra.com/images/s/shayne-ward-vest.jpg
Cardle: http://www.remotepatrolled.com/wp-content/uploads/2010/11/Matt-Cardle-X-Factor.png
Funny how a white vest can look so different depending on who is wearing it...
I don't know what possessed them to release that Happy dirge as the lead single.
Not sure what you mean re Rhydian. If you mean that he has flopped I would challange that. He has had a double plat album a sell out UK and ROI tour (24 gigs or there abouts) and a gold album, which was a great acheivement considering that it was a classical detour (which I hope is over
lol thats funny
Also funny how the eye can see things differently.
Personally I think they both look good, but then again I generally don't see the need to be unnecessarily cruel
Strange phenomenum isn't it?
It is indeed
At least the teens will buy the CDs. If they cared about CD sales, they would target the shows to a younger audience, but the producers only care about ratings, and the older crowd has proven they will tune in...they just won't purchase music
Rebecca has much more chance of making it as a top star. Fact. Providing she gets chance to work with good songwriters and producers...
Matt isn't distinctive enough to make it on his own. Fact. In his band, maybe...