Originally Posted by SonOfPurple:
“Removed to free two slots for CSC's True Drama and Tiny Pop +1 to go on the guide. Not sure why they've chosen a timeshift over a regular, albeit music, channel, but there you go. All remain available FTA on Sky and thus in non-FS/faff-about mode on Freesat boxes, of course...”
A bit strange. Maybe they weren't getting viewers, but +1's over a whole channel is odd.
Originally Posted by Icaraa:
“Come on! The vast, vast majority of their audience will have a smartphone. Smartphone penetration is very high in the UK, and especially so amongst younger people.”
Not every person has a smartphone though and some of the lesser off people now cannot select. A small change for you and I, but to those who don't have smartphones, another kick in the teeth for being poorer. A lot of the kids I work with do not have smartphones.
It's also not just 'young' people that view - I'm late 30's certainly not 'young' which is the problem with these channels - they tend to cater for a certain generation only, which will be their death and 'young' people tend to watch music in other ways than through their TV - it's the older people who tend to use TV more.
Clubland's switch to newer music 90% of the time is also a kick to us late 20/30somethings+ who grew up with classic dance.
I'd say their Facebook page and various other outlets, including viewing figures suggest they are struggling and losing viewers daily.