Originally Posted by Pizzatheaction:
“No, it isn't, because ITV are not (yet, anyway!) trying to dictate where EastEnders can or can't be scheduled.
Trying to keep two soaps apart, is not the same as actively dictating where a rival broadcaster's entertainment show can or cannot be scheduled.
No dictating, there. Just ITV hoping Coronation St will be given an easy ride.”
By the very fact that any such agreement exists, each channel is "dictating" to the other that they should not show their flagship soaps in certain slots.
Of course, as this shows, they can't rule that the other channels do anything. They can only ask. And in this case, ITV want a similar arrangement to the one that they have with the soaps. I'm sure they'd even accept some overlap where it's difficult to avoid. Just rather that the BBC didn't move an extended Strictly right into the middle of the schedules making it impossible to avoid.
Quote:
“Moving The X Factor to 8pm was an attempt at a pre-emptive land grab, in the hope of keeping SCD out of primetime. No harm in trying, and nothing wrong with trying. ITV took a gamble and it didn't work out. But, instead of accepting it, they instead chose to move into bully-boy tactics, by trying to dictate SCD should be moved out of a slot it has every right to be in.”
It's partly a PR move, of course, because they can now point out that their scheduling is in keeping with previous years and leaves plenty room for Strictly. But it's a move which would most likely have happened even if the BBC hadn't changed their schedules. Even if it didn't go to 8pm, it would probably have gone to around 7.30pm (or wherever Strictly finished).
Quote:
“Everything the BBC does gets a negative reaction from the media, because the media wants to tear the BBC down. However, the media's reaction does not make the BBC's scheduling wrong.
ITV shouldn't be saying anything at all, because it is not their place to dictate the BBC's schedules.”
Of course ITV should be entitled to comment if a public body is using its position to engage in "ratings wars" with competitors rather than serving its viewers.
Quote:
“They probably don't want to. The schedule is working very well for the BBC, for ITV, and for the viewers.”
Ratings are down across the board. And so I fail to see how this is working well for anyone.
Quote:
“There will always be negative press, because that's the way the press treat the BBC. Lower ratings than what? Certainly not lower than the 2m Weakest Link audience the previous Saturday.”
Lower ratings for Merlin and Strictly than they otherwise could have been getting.
Quote:
“Really? ITV were perfectly happy to schedule X Factor against early SCD starts in the past. There's nothing to suggest they wouldn't do it again.”
ITV seem fairly keen to avoid a clash, don't you think?
True, they did clash regularly a few years ago until ITV finally saw sense and reorganised their schedule to avoid a clash. Both shows have grown their audiences since then.