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The Ratings Thread (Part 7)


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Old 08-03-2010, 14:51
jake lyle
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FYI - I might not always post on this thread every week

best to check BARB site between 2 and 4pm, if the latest week isn't up then it's probably been delayed

Thanks for the updates Mike
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Old 08-03-2010, 14:53
Agent F
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I dont think ITV would be daft enough to relegate a potential audience grabber like Burp because it might be the last series.
Perhaps not the first showing but since these reports have materialised ITV have seriously stepped up their commitment to the show, adding the Sunday repeat, increasing the number of repeats on ITV2 and securing the rights to show it on the ITV Player.

I'm not sure why they'd bother if they thought it was absolutely 100% going to Sky.

HH would be daft to leave, certainly after what happened to Harry Enfield. Money talks though and I would not be that shocked if it talked loud enough here.
He'd be an idiot and it'll be a sad day if it does happen. All the money in the world won't give you the audience you'll only find on the two main channels - and certainly not on Sky1!
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Old 08-03-2010, 14:54
jake lyle
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I'm noticing quite a few problems with Sky Sports data.

w/e 21 Feb - data for all 4 Sky Sports channels was loaded and then deleted as it was obviously wrong - the data for certain days was missing - eg live Premier League football games were not in the top 10s which was obviously wrong. The data has not been corrected - it's just been left blank.

w/e 28 Feb - again the top 10 for Sky Sports 1 is wrong - there are no programmes from the Sunday which had Rangers v Celtic and the Carling Cup Final - it is obvious that these should be in the top 10.

I'm sure it's not your fault but it looks as if errors are being made left, right and centre. I only look at the Sky Sports numbers but if they have this many errors how many errors are there in the numbers for other channels?

Does anyone from BARB actually review this data before it is officially released to do a sense check on it?

IIRC there has been problems with the sky data before

http://www.digitalspy.co.uk/forums/s...=#post38800724
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Old 08-03-2010, 14:56
sn_22
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Just a few more 2010 series averages:

Law & Order: UK finished with a series average of 6.34m, which is down just 0.04m from the 2009 run, despite tough opposition from Hustle.

Overall, Law and Order's series average just topped Hustle by 0.07m. Very, very close between the two - L&O edged it due to better timeshifts, I think.

In It To Win It averaged 6.35m this year, down a fairly substantial 0.42m on 2009.* It's the second year running its seen a significant decline. Back in 2008, its series average was 7.50m.

*I only counted 7 episodes to reach that average - the w/e 17th Jan features no Saturday shows on the BARB data.
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Old 08-03-2010, 14:56
jake lyle
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He'd be an idiot and it'll be a sad day if it does happen. All the money in the world won't give you the audience you'll only find on the two main channels - and certainly not on Sky1!
Ahh but he could have access to exclusive content from Angela and friends.
He could do an one hour special on her oscar 'presenting'
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Old 08-03-2010, 15:01
Agent F
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Ahh but he could have access to exclusive content from Angela and friends.
He could do an one hour special on her oscar 'presenting'


So much material. The only show worth doing on there (Pineapple) he already covers.

But he'll be one of the 'faces' of Sky1 - him, Angela and Homer Simpson.
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Old 08-03-2010, 15:02
mlt11
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IIRC there has been problems with the sky data before

http://www.digitalspy.co.uk/forums/s...=#post38800724
Thanks for that.

But my question for BARB is what are they doing about it?

It's clear that data (for w/e 28 Feb) has again been loaded which is obviously wrong.

It looks to me as if junior staff are blindly processing data without regard to whether it is right or wrong. If there are systematic problems someone senior needs to take charge of the situation and get it sorted. It doesn't appear as if this is happening - as evidenced by w/e 21 Feb not being followed up and more wrong data today.
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Old 08-03-2010, 15:07
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Going off-topic, but interesting having seen the Bulger interview live on This Morning and then the extracts used on the news how selective the editing of the story is, even the good old BBC being as selective as the Daily Star.

The news is taking the angle she basically wants to know the details but not putting the quotes into context, as on This Morning she made it clear justice being done was the most important thing and although she'd like to know the details, if in order for justice to be done she couldn't be informed until after any trial had taken place, she fully understood that.


Swinging it back on topic I doubt it'll have affected ratings as it was fairly last minute and not something you can really extensively promote. If ITV put it on their website though if people can actually get the video to work for a change I suspect it'll get a significant number of views if promoted on the news bulletins during the day.
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Old 08-03-2010, 15:12
Agent F
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The video on ITV.com always works fine for me Brekkie.

And yes This Morning were very quick to get the interview up on the homepage (knowing it was an exclusive, they usually take forever to update the videos). In fact it was up before the show had even finished.
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Old 08-03-2010, 15:23
Mike Teevee
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Thanks for that.

But my question for BARB is what are they doing about it?

It's clear that data (for w/e 28 Feb) has again been loaded which is obviously wrong.

It looks to me as if junior staff are blindly processing data without regard to whether it is right or wrong. If there are systematic problems someone senior needs to take charge of the situation and get it sorted. It doesn't appear as if this is happening - as evidenced by w/e 21 Feb not being followed up and more wrong data today.
I've been told the process is automated and as such it's not easy for Kantar to pick this up.

I'm gonna have to let BARB know this week's Sky Sport 1 seems to be wrong, chances are I'll have to delete that as well.

As far as I'm aware the data will be processed, but I don't know when that is. Not exactly what you want to hear, but I hope it explains things a bit more

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Old 08-03-2010, 15:29
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Just done some quick sums for Wild At Heart and the decline isn't that bad actually:

2009 Official average : 8.03m
2010 Official average (up to 28/02/10) : 7.76m

So a drop of 0.27m with tougher competition, drama on ITV generally down and DOI not as strong, isn't bad at all and it's performing much better than I thought it was.

Looks likely for a recomission I would have thought.
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Old 08-03-2010, 15:30
Agent F
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Just done some quick sums for Wild At Heart and the decline isn't that bad actually:

2009 Official average : 8.03m
2010 Official average (up to 28/02/10) : 7.76m

So a drop of 0.27m with tougher competition, drama on ITV generally down and DOI not as strong, isn't bad at all and it's performing much better than I thought it was.

Looks likely for a recomission I would have thought.
No doubt, it's still one of the most watched dramas on ITV.
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Old 08-03-2010, 15:35
mlt11
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I've been told the process is automated and as such it's not easy for Kantar to pick this up.

I'm gonna have to let BARB know this week's Sky Sport 1 seems to be wrong, chances are I'll have to delete that as well.

As far as I'm aware the data will be processed, but I don't know when that is. Not exactly what you want to hear, but I hope it explains things a bit more

Thanks for your reply.

I would actually leave this week's Sky Sports 1 data as it's better to have what is effectively a top 10 excluding Sunday rather than no top 10 at all.

But I do think this should be followed up. Surely w/e 21 Feb should not just be left and forgotten about.

If possible could you alert somebody senior within BARB to these problems - ie not just whoever is responsible for processing the data.
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Old 08-03-2010, 15:51
Mike Teevee
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Thanks for your reply.

I would actually leave this week's Sky Sports 1 data as it's better to have what is effectively a top 10 excluding Sunday rather than no top 10 at all.

But I do think this should be followed up. Surely w/e 21 Feb should not just be left and forgotten about.

If possible could you alert somebody senior within BARB to these problems - ie not just whoever is responsible for processing the data.
I've told BARB, it's there call regarding the removal of data. I think they work on the basis not to anything, rather than show something incorrect

I believe TV industry (like radio) work on an attribution system, whereby programme logs are corrected and rereleased.

Currently things are running slightly slower than normal with the change over to this new BARB contract.

I know it probably seems like the matter is being ignored at the moment, but have faith that top tens will be corrected

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Old 08-03-2010, 15:52
T Penery
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In It To Win It averaged 6.35m this year, down a fairly substantial 0.42m on 2009.* It's the second year running its seen a significant decline. Back in 2008, its series average was 7.50m.
The 2008 series was a very short one, there were only four shows.

A small decline didn't stop the show winning the slot seven from eight weeks (lost out to the first edition of Push the Button). The 2007 series average was even smaller, 5.46 but that was down to airing it in the autumn and was mainly against The X Factor.
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Old 08-03-2010, 16:00
D.M.N.
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I've told BARB, it's there call regarding the removal of data. I think they work on the basis not to anything, rather than show something incorrect

I believe TV industry (like radio) work on an attribution system, whereby programme logs are corrected and rereleased.

Currently things are running slightly slower than normal with the change over to this new BARB contract.

I know it probably seems like the matter is being ignored at the moment, but have faith that top tens will be corrected

I think all of the Sky Sports data is corrupt as I can't see anything at all for Monday, Tuesday or Wednesday - and I'm certain something will have got into the Top 10.
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Old 08-03-2010, 16:00
jake lyle
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Just done some quick sums for Wild At Heart and the decline isn't that bad actually:

2009 Official average : 8.03m
2010 Official average (up to 28/02/10) : 7.76m

So a drop of 0.27m with tougher competition, drama on ITV generally down and DOI not as strong, isn't bad at all and it's performing much better than I thought it was.

Looks likely for a recomission I would have thought.
All drama is timeshifting better than last year due to the new barb system[ including virgin media etc].

Live overnights for wild at heart are down 400k on average.

They would be down more only snow sunday[7.78m] artifically boosts the average.

Without snow sunday included the show is down on average 565k. This week compared to last year its down 1million.

The timeshifted barb figures dont mean anything to ITV / advertisers as those who record, wont watch the ads.

Having said that I would be very surprised if it wasnt recommissioned, It still gets 7m
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Old 08-03-2010, 16:05
Dancc
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Monday 22nd
Hell's Kitchen USA (ITV2) 2100-2200 714,000
Glee (E4) 2100-2200 1,601,000
Glee (E4+1) 2200-2300 452,000
The Cleveland Show (E4) 2200-2230 802,000
The Cleveland Show (E4+1) 2300-2330 202,000

Tuesday 23rd
Vampire Diaries (ITV2) 2100-2200 735,000
Vampire Diaries (ITV2+1) 2200-2300 186,000

Wednesday 24th
Road Wars (Sky3) 2200-2300 442,000

Thursday 25th
UEFA Europa League Live including Fulham v Shakhtar Donetsk (ITV2) 1730-2235 453,000
UEFA Europa League: Unirea Urziceni v Liverpool (ESPN) 1730-2000 217,000
QI XL (Dave) 2100-2200 452,000
QI XL (Dave ja vu) 2200-2300 181,000

Friday 26th
Lost (Sky1) 2100-2200 1,176,000

Saturday 27th
BBC News (BBC News) 2200-2230 200,000
Sky News at Ten (Sky News) 2200-2230 241,000

Sunday 28th
BBC News (BBC News) 0900-1000 377,000
Sunrise (Sky News) 0900-1000 158,000
Ant and Dec's Push The Button (ITV2) 1710-1810 505,000
Mr Bean (ITV3) 1750-1825 743,000
Come Dine With Me (More4) 1750-1825 715,000
Mr Bean (ITV3) 1825-1855 771,000
Come Dine With Me (More4) 1825-1855 775,000
Mr Bean (ITV3) 1855-1930 756,000
Come Dine With Me (More4) 1855-1930 776,000
Mr Bean (ITV3) 1930-2000 796,000

Source: BARB

---

Hell's Kitchen USA has shot up from nowhere to hit a series high of over 700k and rank 4th on ITV2 for the week.

Sunday's intriguing battle between More4 and ITV3 was incredibly close. Notably Mr Bean produced its highest rating once CDWM had finished up on More4.

Earlier in the week, despite getting the better game of the two on paper, ESPN had to settle for just half the number of viewers that watched ITV4's coverage of the UEFA Europa League with the latter's FTA status ensuring greater appeal.
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Old 08-03-2010, 16:20
rzt
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Having said that I would be very surprised if it wasnt recommissioned, It still gets 7m
I think last year there were reports that Wild at Heart was close to being axed due to the high cost of the show. So, who knows regarding a recommission.

Certainly, the ratings are still excellent with it averaging 7m. But also it performs exceptionally in the key demos for ITV: 1m 16-34s watching it which makes it one of the top 5 dramas on British TV for that age range. ABC1 rating is also high at 2.7m so the audience profile for the show is really good for advertisers.
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Old 08-03-2010, 16:26
Dancc
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Uh oh. Jeremy Kyle is creeping up the ITV2 top 10...

7 THE JEREMY KYLE SHOW (MON 1436) 523,000
And an hour later on +1:

2 THE JEREMY KYLE SHOW (MON 1536) 256,000
Source: BARB

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Old 08-03-2010, 16:35
ZoeMcCallister
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Tuesday 23rd
Vampire Diaries (ITV2) 2100-2200 735,000
Vampire Diaries (ITV2+1) 2200-2300 186,000
That surprises me! Seems to have turned into a bit of a sleeper hit and pulling in similar, if not better ratings than Supernatural. ITV2 should be very pleased with that.
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Old 08-03-2010, 16:39
Dancc
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That surprises me! Seems to have turned into a bit of a sleeper hit and pulling in similar, if not better ratings than Supernatural. ITV2 should be very pleased with that.
Both it and HK USA experienced a similar rise of around 200k week-on-week. Not sure where it came from, but both are now performing very strongly.

American Idol is looking more and more weak in comparison, especially with Katie doing Glee style numbers.
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Old 08-03-2010, 16:40
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Uh oh. Jeremy Kyle is creeping up the ITV2 top 10...



And an hour later on +1:



Source: BARB

I'm surprised ITV1 doesn't try putting Jeremy Kyle in the ITV1 Tuesday FlopZone...

A few more bits of multichannel from last night...

BBC Three
19:00 - Most Annoying People 2009: 0.07m (0.3%)
19:15 - Most Annoying People 2009: 0.16m (0.7%)
19:25 - FILM: Bruce Almighty: 0.90m (3.4%)
21:00 - Undercover Princesses: 0.52m (2.0%)
22:00 - Heroes: 0.41m (1.9%)

BBC Four
21:00 - Heavy Metal Britannia: 0.13m (0.5%)
22:30 - Heavy Metal Britannia at the BBC: 0.14m (0.9%)
23:00 - Mad Men: 0.06m (0.6%)

ITV2
20:45 - Piers Morgan's Life Stories Uncut: 0.8m (3.1%)
22:15 - What Katie Did Next: 0.57m (3.8%)

ITV3
21:00 - Rod Stewart: One Night Only: 0.55m (2.2%)

E4
19:55 - Friends: 0.18m (0.7%)
20:30 - Friends: 0.19m (0.7%)
21:00 - Desperate Housewives: 0.23m (0.9%)
22:00 - Desperate Housewives: 0.45m (2.5%)

Sky1
21:00 - 24: 0.54m (2.1%)
22:00 - House: 0.31m (1.7%)

Dave
20:00 - Three Men in More Than One Boat 0.26m (1.0%)
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Old 08-03-2010, 16:57
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Not much to report from the US last night as it was the Academy Awards. Early ratings suggest that they are up from last year continuing the good run for awards shows but final ratings won't be out until about 8pm our time.
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Old 08-03-2010, 17:00
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FOX has renewed FRINGE, the critically acclaimed thrilling drama, for a third season, it was announced today by Kevin Reilly, President, Entertainment for Fox Broadcasting Company.
...
This season, FRINGE improved FOX’s performance in the time period (Thursdays, 9:00-10:00 PM) by 11% among Adults 18-49 and by 33% in Total Viewers. In fact, together with its BONES lead-in, FRINGE helped boost FOX’s Thursday average rating during the fall among Adults 18-49 by 52%.
http://tvbythenumbers.com/2010/03/08...bilities/44146

And it has also been reported that Brothers & Sisters is getting a 5th season (not surprising). I'd like to see ABC move it (maybe Wednesdays at 10pm) and use the Desperate Housewives lead-in to launch something new.
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