I heard this yesterday for the first time on his show (Sundays 5-7pm) when driving back from the coast with my mad dogs. It's always one of those things that when your beloved pet has passed, some people seem to think it somewhat a joke if you show any sort of grief, well this is a lovely thing to do I think and Paul always has the right words, nothing heavy or sombre, just a word of encouragement which I'm sure will help

I just thought I'd draw your attention to it should anyone be interested

I listen to Paul's radio show and I think he's very entertaining . The Dead Pets spot is indeed always done very sincerely because he is a genuine animal lover.

I loved POG's tv show. What time is his radio show on?