The Ratings Thread (Part 9)

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sstripling

27-06-2010

Originally Posted by Chris1964:
“England aside I thought ITV had a good bunch of early games-however I think BBC have had marginally more higher rating games overall.”

I'm sure from that rtz ( or someone else) posted each channels overall football average (obviuosly not counting today England match) and ITV was beating the BBC by a small margin.

Not 100% though!

KennyT

27-06-2010

Originally Posted by sstripling:
“I'm sure from that rtz ( or someone else) posted each channels overall football average (obviuosly not counting today England match) and ITV was beating the BBC by a small margin.

Not 100% though!”

I don't believe we've had truly comparative stats, as ITV have been treating their coverage as one show, whereas BBC have been splitting theirs into pre, match and post coverage segments...

K

rzt

27-06-2010

Yeah, but that's because ITV had aired 2 England games to BBC's 1. BBC should be back level with ITV once today's ratings come in. Here's the overnight ratings averages for the World Cup broadcasts so far:

BBC1
Overall: 4.5m
---
12:30: 2.6m
15:00: 4.1m
19:30: 6.4m
---

ITV1
Overall: 4.9m
---
12:30: 2.2m
15:00: 3.1m
19:30: 7.8m

These ratings are for the whole coverage, not just the matches as 'match-only' ratings are difficult to get hold of. All figures above include HD. It should be noted that the BBC's coverage for the primetime matches is half an hour longer than ITV's, but that is somewhat balanced (in my view) by ITV's 'ad-effect' which decreases their viewership away from the actual match. If you want to include the 9.30-10pm bit in ITV's average (James Corden), then they'd be averaging 4.7m.

Excluding England matches, and the averages would be: 4.2m - BBC1, 4.0m - ITV1.

Jonwo

27-06-2010

Originally Posted by Brekkie:
“Generally speaking I've seen nothing but praise for Matt Smith. I do think the scheduling is the biggest issue, and I suspect many long term fans who got the year off last year weren't so enthused to return this year and commit for 13 weeks as summer kicks in.”

The scheduling has been really erractic this year, I think 7pm is the best time for Who rather than 6pm. I dont think it will ever go off Saturdays apart from specials although The Waters of Mars did great in a Sunday slot.

David Tennant was popular but he had three full series and he's the face of new Doctor Who over the last few years and it was never going to be easy for Matt Smith to replace him straight away especially as this series was essentially a reboot with new creative team and new companion, Stephen Moffat did well at the helm and he's written some cracking episodes.

sstripling

27-06-2010

Originally Posted by rzt:
“Yeah, but that's because ITV had aired 2 England games to BBC's 1. BBC should be back level with ITV once today's ratings come in. .”

yeah that's why i put that "it obvioulsy doesn't count today's game" - i.e meaning what you just put - BBC's only shown 1 to ITV's 2!

Desert Rat

27-06-2010

Originally Posted by Brekkie:
“It would piss me off for a start. Also I think it's all about value for money - 1-1.5m over two slots is probably better value than 1-1.5m in just the one slot. I don't think they could get much extra in revenue for the C4 airings getting an extra couple of hundred thousand viewers, but with E4 even at current levels it's probably still quite attractive to advertisers.

They've basically got to ride it out as the other soaps have ridden out their slumps in the past and hope that by Christmas they've turned a corner.”

Its not as though they're talking about 1-1.5m in 2 slots though. At the minute it seems to be anything from 0.7m to 1.2m on C4, whilst its around 400-500k on E4. Theoretically, they'd be looking at around 1.3-1.8m on C4 if the E4 showing was axed, but I'd predict around 1.4m.

As far as E4 and being attractive to advertisers goes, 400k isn't that attractive, its quite average, and E4 can get close to that with something else.

For the match, I think there will be a big drop off from around 75 minutes onwards especially after Germany's fourth goal. Oddly, I think it will have peaked around 4.15pm when they were about 60 minutes in.

KennyT

27-06-2010

Originally Posted by rzt:
“Yeah, but that's because ITV had aired 2 England games to BBC's 1. BBC should be back level with ITV once today's ratings come in. Here's the overnight ratings averages for the World Cup broadcasts so far:

BBC1
Overall: 4.5m
---
12:30: 2.6m
15:00: 4.1m
19:30: 6.4m
---

ITV1
Overall: 4.9m
---
12:30: 2.2m
15:00: 3.1m
19:30: 7.8m

These ratings are for the whole coverage, not just the matches as 'match-only' ratings are difficult to get hold of. All figures above include HD. It should be noted that the BBC's coverage for the primetime matches is half an hour longer than ITV's, but that is somewhat balanced (in my view) by ITV's 'ad-effect' which decreases their viewership away from the actual match. If you want to include the 9.30-10pm bit in ITV's average (James Corden), then they'd be averaging 4.7m.

Excluding England matches, and the averages would be: 4.2m - BBC1, 4.0m - ITV1.”

Have ITV had more evening matches, then? As the "straight average" of the figures quoted above are identical!

K

rzt

27-06-2010

Originally Posted by KennyT:
“Have ITV had more evening matches, then? As the "straight average" of the figures quoted above are identical!

K”

Yep, 2 more primetime matches than the BBC so far.

Edit: Oh I see what you might mean - ITV have had five 12:30pm matches, seven 15:00 matches and nine 19:30 matches so far.

KennyT

27-06-2010

Originally Posted by rzt:
“Yep, 2 more primetime matches than the BBC so far.”

OK, understood.

K

Brekkie

27-06-2010

Originally Posted by Desert Rat:
“Its not as though they're talking about 1-1.5m in 2 slots though. At the minute it seems to be anything from 0.7m to 1.2m on C4, whilst its around 400-500k on E4. Theoretically, they'd be looking at around 1.3-1.8m on C4 if the E4 showing was axed, but I'd predict around 1.4m.

As far as E4 and being attractive to advertisers goes, 400k isn't that attractive, its quite average, and E4 can get close to that with something else.”

Not really - most other stuff they air around that time gets 250-350,000, and Hollyoaks is a big driver to E4 in the evenings. It's also the type of viewer Hollyoaks can attract. E4 can probably get more from advertisers for 350,000 watching Hollyoaks than they could for 350,000 watching My Name is Earl.

And with E4 losing Friends next year, they won't want to take away the other main staple of their weekday schedules either.

D.M.N.

27-06-2010

I can see the football being lower than expected tonight due to England's loss. Won't be surprised if Top Gear 'wins' the night and 2nd overall for the day. Of course, if the football goes into ET, then it could still get a good figure.

Chris1964

27-06-2010

Originally Posted by D.M.N.:
“I can see the football being lower than expected tonight due to England's loss. Won't be surprised if Top Gear 'wins' the night and 2nd overall for the day. Of course, if the football goes into ET, then it could still get a good figure.”

There will be a hangover Im sure. But the football from both teams so far is a class or two up on Englands.

I just hope that in the Euros there's more than one home country there as it would spread the interest and the pain no doubt-and it would give us something different to discuss here too. Its a bit unlikely I guess-maybe Republic of Ireland would be the best bet-arguably they should have been at the World Cup anyway.

Brekkie

27-06-2010

I know we should never try and get into a BBC's schedulers mind, but I just can't see the logic at all of launching a new series of Top Gear in the middle of the World Cup.

Will be interesting to see the breakdown for this afternoon and whether people stuck around for the analysis of what went wrong or just turned off immediately - or indeed before the final whistle. I'm guessing the peak might be towards the beginning of the second half.

garyessex

27-06-2010

Originally Posted by Brekkie:
“I know we should never try and get into a BBC's schedulers mind, but I just can't see the logic at all of launching a new series of Top Gear in the middle of the World Cup.

Will be interesting to see the breakdown for this afternoon and whether people stuck around for the analysis of what went wrong or just turned off immediately - or indeed before the final whistle. I'm guessing the peak might be towards the beginning of the second half.”

Im guessing

1500 kick off 14.6
1515 15.9
1530 13.0 (2-0 down)
1545 14.9 (2-1/2-2)
1600 16.3 (2nd half 2-1)
1615 14.6 (3-1)
1630 12.1 (4-1)
1645 10.0 (match ends)
1700 6.0 (everyone drowns sorrows)
1715 4.0 (antiques)

I'd imagine millions would have tuned out at 2-0 down only to return when we seemed to crawl back, start of the 2nd half probably will be the peak all downhill from the 3rd goal.

Desert Rat

27-06-2010

I reckon the peak will be around 60-65 minutes, I think one wave of viewers will have switched off once Germany's third goal was scored, and then a lot more on their fourth. Will be very interesting to see the breakdown.

Andy23

27-06-2010

Regarding split of matches, in 2010, 2006 & 2004, the split has been 2x ITV and 1x BBC for the group stages and then the BBC showing all knock out matches. The possible simulcasts in the late stages never took place on any occasion.

Can anyone recall how the matches were split in 2002. England got to the QF so there would have been 5 matches in total.

RobbieSykes123

27-06-2010

In 2006 though, ITV1 got 10m IIRC for the 8pm QF which immediately followed England's QF exit to Portugal, contrary to expectations, and on a hot night too - it was France v Brazil though i think?

As for TG - rank stupidity yes, but then what do you expect from the BSI? I reckon TG will get no more than 4m tonight due to it being completely "forgotten".

RobbieSykes123

27-06-2010

Originally Posted by Andy23:
“Regarding split of matches, in 2010, 2006 & 2004, the split has been 2x ITV and 1x BBC for the group stages and then the BBC showing all knock out matches. The possible simulcasts in the late stages never took place on any occasion.

Can anyone recall how the matches were split in 2002. England got to the QF so there would have been 5 matches in total.”

I think 02, 06, 10 have all worked to the same formula now with 2 ITV1 group games, BBC1 getting 1 + R2/QF exclusively.

In 2002, ITV got the opening England match vs Sweden on a Sunday morning at 10.30am, which was considered the best for advertisers as the only weekend group game IIRC. BBC1 got the plum Argentina tie which aired at 12.30pm on a Friday. Can't remember the other one.

dave01

27-06-2010

2010
Group stages - ITV, ITV, BBC
Last 16 - BBC

2006
Group stages - ITV, ITV, BBC
Last 16 - BBC
Quarter - BBC

2004
Group stages - ITV, ITV, BBC
Quarter - BBC

2002
Group stages - ITV, BBC, BBC
Last 16 - both
Quarter - both

2000
Group stages - ITV, BBC, both

1998
Group stages - BBC, ITV, BBC
Last 16 - ITV

Andy23

27-06-2010

Originally Posted by dave01:
“2010
Group stages - ITV, ITV, BBC
Last 16 - BBC

2006
Group stages - ITV, ITV, BBC
Last 16 - BBC
Quarter - BBC

2004
Group stages - ITV, ITV, BBC
Quarter - BBC

2002
Group stages - ITV, BBC, BBC
Last 16 - both
Quarter - both

2000
Group stages - ITV, BBC, both

1998
Group stages - BBC, ITV, BBC
Last 16 - ITV”

Based on that ITV may actually be getting a better deal thesedays when you consider simulcasting is pointless. The split of group matches in 2000 is strange, as is the over the top simulcasting in 2002.

Brekkie

27-06-2010

ITV definately lost out in 2002 only having one exclusive game - no reason at all to simulcast a round of 16 match.

Who knows whether England will be there or not, but wonder what the kick-off times will be for Brazil in 2014. I think they're four hours behind, so I'd guess they'll probably time one to be around 8pm for European audiences, with the earlier kick-off around 5pm and a late kick-off around 11pm.

RobbieSykes123

27-06-2010

Originally Posted by Andy23:
“Based on that ITV may actually be getting a better deal thesedays when you consider simulcasting is pointless. The split of group matches in 2000 is strange, as is the over the top simulcasting in 2002.”

I think happened because the BBC got shafted in 1998, with ITV getting the plum group fixture (France?) in prime time, and then the Argentina game in the 2nd round, which peaked at 26m. The Beeb vowed never to let it happen again. Since 2004, the more sensible approach we have now has been adopted.

Georged123

27-06-2010

Originally Posted by RobbieSykes123:
“I think happened because the BBC got shafted in 1998, with ITV getting the plum group fixture (France?) in prime time, and then the Argentina game in the 2nd round, which peaked at 26m. The Beeb vowed never to let it happen again. Since 2004, the more sensible approach we have now has been adopted.”

Would have been Romania or Colombia in 1998.

Also, does anyone know when we find out what picks the BBC/ITV have gone for?

dave01

27-06-2010

Here's the England World Cup and Euro tv ratings going back to 1986.
Note: all are match average ratings, unless specified and some of the more extreme peaks did occur in extra time.

Code:

World Cup 2010
Group Stages
7:30pm  Saturday ITV - England v USA - 17.75m (67.0%), 15 min peak 19.4m (69.8%), 5min peak 20.1m (72.7%)
7:30pm Friday ITV – England v Algeria – 18.85m (69.8%), 5 min peak 21.27m (73.3%)
3pm Wednesday BBC – England v Slovenia – 12.76m (78.4%), 15 min peak 15.1m (80.3%), 5 min peak 15.4m (81%)
Last 16
3pm Sunday BBC – England v Germany

World Cup 2006
Group Stages
2pm Saturday BBC - England v Paraguay - 11.9m (84%), peak 12.8m
5pm Thursday ITV - England v Trinidad & Tobago - 14.1m (73%), peak 16.5m (76%)
8pm Tuesday ITV - England v Sweden - 18.8m, peak 20.9m (74%)
Last 16
4pm Sunday BBC - England v Ecuador - 16.3m (79%), peak 18.2m
Quarter Final
4pm Saturday BBC - England v Portugal - 16m (81%), peak 19m (84%)

Euro 2004
Group Stages
7:45pm Sunday ITV - England v France - 17.6m (67%), peak 20.7m (73%)
5pm Thursday ITV - England v Switzerland - 14.2m (68%), peak 16.7m (71%)
7:45pm Monday BBC - England v Croatia - 18.1m (68%), 15min peak 20.4m (72%) 5min peak 20.9m (72.4%)
Quarter Final
7:45pm Thursday BBC - England v Portugal - 20.7m (75%), peak 24.7m

World Cup 2002
Group Stages
10:30am Sunday ITV - England v Sweden - 12.5m (83.8%), peak 13.7m
12:30pm Friday BBC - England v Argentina - 11.9m (83.1%), peak 13.3m (86%)
7:30am Wednesday BBC - England v Nigeria - 12.2m (84.6%), peak 13.3m (85%)
Last 16
12:30pm Saturday BBC & ITV - England v Denmark - 15.6m (87%), peak 16.8m
* 3.2m (17%) watched on ITV, 12.4m (70%) watched on BBC
Quarter Final
7:30am Friday BBC & ITV - England v Brazil - 16m (91%), peak 17.1m
* 3.6m (20%) watched on ITV, 12.4m (71%) watched on BBC

Euro 2000
Group Stages
7:45pm Monday ITV - England v Portugal - 15.23m (61%)
7:45pm Saturday BBC - England v Romania - 14.56m
7:45pm Tuesday BBC & ITV Saturday - England v Germany - 17.9m

1998 World Cup
Group Stages
1:30pm Monday BBC - England v Tunisia - ??
8pm Monday ITV - England v Romania - 19.48m (71%), peak 21.6m
8pm Friday BBC - England v Colombia - 19.13m
Last 16
8pm Tuesday ITV - England v Argentina - 23.78m (80%), peak 26m

Euro 1996
Group Stages
3pm Saturday - England v Switzerland - 8.5m (71%)
3pm Saturday - England v Scotland - 11.4m (83.6%)
7:30pm Tuesday - England v Holland - 14m
Quarter Final
3pm Saturday - England v Spain - 16m, peak 18m
Semi-Final
7:30pm Wednesday BBC & ITV - England v Germany - 23.8m
* 17.46m on BBC, 6.3m on ITV

World Cup 1990
Group Stages
8pm Monday ITV - England v Ireland - 15.96m
8pm Saturday BBC - England v Netherlands - ??
8pm Thursday BBC - England v Egypt - ??
Last 16
8pm Tuesday BBC & ITV - England v Belgium - ??
Quarter Final
8pm Sunday BBC & ITV - England v Cameroon – 23.6m
Semi-Final
7pm Wednesday BBC & ITV - England v West Germany - 26.2 million
* 16.69m on BBC

World Cup 1986
Quarter Final
6pm Sunday BBC & ITV - England v Argentina – 24m

World Cup 1966 – UK population around 54m, 15m homes with TV sets
Final
3pm Saturday - BBC & ITV - England v West Germany - 32.30m

dan2008

27-06-2010

Originally Posted by Pizzatheaction:
“No objections to Total Wipeout getting the nod over the tennis last night, if it means EastEnders will also get the nod over the tennis on Wednesday.

If EE gets bumped despite TW not being, I will find it difficult to fathom.

Fair enough for Murray to be treated to a BBC One slot tomorrow night, though, as there's nothing in the 7-10pm schedule likely to pass 3m.”

EastEnders has a big Hour-Long episode so it will need to be shown as there's no where else it could fit because it would mess up Thursdays episode also.
It could start late or be moved to BBC2 though

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