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The Ratings Thread (Part 10)
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Dancc
25-07-2010
The ratings release won't be for several hours yet, but some interesting tidbits being reported in the press:

Quote:
“Though last night's viewing figures will not be known until later today, the show has been a massive success for the [Ten] network. Last night's finale was the 84th episode in a season that has set new benchmarks. It has drawn an average 1.85 million for each challenge episode over the season, 1.93 million for each of its regular episodes, and has 11 times passed the 2 million mark. The show, which has screened six nights a week, has been the most-watched program on television on all but a few nights this season.

With figures like that, Ten has been able to command a premium for the advertising spots it sells in the show. According to Faith Campbell, trading director of media-buying agency PHD Australia, 30-second spots in the finale were selling for $45,000 each. Spots in the rest of the season would not have commanded quite that figure, but media buyers estimate that over the entire season Ten's sales team would have sold between $65 million and $80 million in ads.

The success of the show can be measured in other ways, too. The MasterChef magazine sells around 180,000 copies an issue, and MasterChef Australia: The Cookbook (Volume one) has sold more than 160,000 copies, making it the third-best-selling cookbook in Australia since Nielsen Bookscan began collecting data in 2003.”

Source: Sydney Morning Herald (includes spoilers)
Charnham
25-07-2010
Originally Posted by GeorgeS:
“It would give Justin Lee Collins something to do I suppose ”

I dare say he would be good on BBLB.

No soap ratings for Friday yet?
jake lyle
25-07-2010
Originally Posted by rzt:
“Yep, almost as if they're twins! I think the One Show will definitely continue to rate well with this new lineup and be on par with last year. It's been holding up fine in the last couple of weeks with guest hosts which suggests the majority of the viewers tune in for the show itself not the hosts. It's the perfect programme to follow on from the Regional News. The new duo are a 'safe' pair so I can't see them putting off any of the current viewers from watching the show. TOS will coast along fine.”

Totally agree on all points


Originally Posted by all_night:
“Has there been a secret press meeting today then? Or is it an Sky News presenter, or ex-presenter?”

Its probably an embargoed press release for midnight like they used when David Tennant announced his departure from Doctor Who at the NTAs, all the journos had the news hours beforehand. Robbie's return to Take That was supposed to be under embargo until 6.25pm for the Six O clock news. But Sky News and Dan Wotton broke the embargo that afternoon.
D.M.N.
25-07-2010
Originally Posted by Dancc:
“The ratings release won't be for several hours yet, but some interesting tidbits being reported in the press:



Source: Sydney Morning Herald (includes spoilers)”

Just wondering, is there anywhere we can get Australian ratings from, as presumably you won't be on for a few days on your holiday?
Dancc
25-07-2010
Originally Posted by D.M.N.:
“Just wondering, is there anywhere we can get Australian ratings from, as presumably you won't be on for a few days on your holiday? ”

I'll be here later tonight with the numbers as usual - wouldn't miss this one - biggest night of Australian TV this year by a mile!

However, if you want to look yourself a good one to look at is TVTonight. If somebody could post updates for Monday & Tuesday whilst I'm away that would be good.
Charnham
25-07-2010
I can do the Aussie ratings, however I dont know where you get the times & scheuldes from.
jake lyle
25-07-2010
Originally Posted by dave01:
“Interesting new choice of presenter for The One Show. Looks like the only real difference will be the switch to a Welsh accent!
What has she done previously? I can only find a couple of S4C (Channel 4 Wales) shows in her name.”


From google i've learnt
she was a reporter on Rise, mostly worked on welsh kids, fashion and Travel shows for S4C and presented on Jonathan Davies Rugby show.
http://www.walesonline.co.uk/showbiz...1466-25816266/

Nice Quote
Quote:
“But Alex has has no great ambitions to move from Wales to London and search for jobs on network TV.

She said: “To me, that would be a move across not a move up”

Dancc
25-07-2010
Originally Posted by Charnham:
“I can do the Aussie ratings, however I dont know where you get the times & scheuldes from.”

Online TV guides, where else? This one is nice.

And thanks for offering to do that, I appreciate it.
Desert Rat
25-07-2010
Originally Posted by rzt:
“Yep, almost as if they're twins! I think the One Show will definitely continue to rate well with this new lineup and be on par with last year. It's been holding up fine in the last couple of weeks with guest hosts which suggests the majority of the viewers tune in for the show itself not the hosts. It's the perfect programme to follow on from the Regional News. The new duo are a 'safe' pair so I can't see them putting off any of the current viewers from watching the show. TOS will coast along fine.”

The One Show ratings are definitely going to have ITV worried because it pretty much proves that people didn't tune in for Adrian & Christine, so its now looking much less likely that people are going to tune into Daybreak just to see them.

Then that spawns off another point, is it worth axing a well established brand (no matter what its reputation) for a show that is going to rate about the same?
Charnham
25-07-2010
Originally Posted by Dancc:
“Online TV guides, where else? This one is nice.

And thanks for offering to do that, I appreciate it. ”

ill make use of that one
dave01
25-07-2010
Originally Posted by jake lyle:
“From google i've learnt
she was a reporter on Rise, mostly worked on welsh kids, fashion and Travel shows for S4C and presented on Jonathan Davies Rugby show.
http://www.walesonline.co.uk/showbiz...1466-25816266/

Nice Quote
Quote:
“But Alex has has no great ambitions to move from Wales to London and search for jobs on network TV.

She said: “To me, that would be a move across not a move up”
”

Thanks. I think the Beeb have made a good choice there.
GeorgeS
25-07-2010
Originally Posted by rzt:
“Yep, almost as if they're twins! I think the One Show will definitely continue to rate well with this new lineup and be on par with last year. It's been holding up fine in the last couple of weeks with guest hosts which suggests the majority of the viewers tune in for the show itself not the hosts. It's the perfect programme to follow on from the Regional News. The new duo are a 'safe' pair so I can't see them putting off any of the current viewers from watching the show. TOS will coast along fine.”

Its 3m behind Emmerdale and on a % share of arround 19-21% so I'm not sure how well its holding up.
Danslink
25-07-2010
Magic Numbers...ouch

Tonight's the Night...WTF?
Brekkie
25-07-2010
Originally Posted by Charnham:
“I dare say he would be good on BBLB.”

It''s Justin Lee Collins - it's about time Five realised he isn't actually good on anything.

I wonder too should BB move whether or not they'd be able to use the Little Brother / Big Mouth brand names - or whether they're trademarked to C4. I'm pretty certain C4 own the eye rather than Endemol.
Charnham
25-07-2010
Originally Posted by Brekkie:
“It''s Justin Lee Collins - it's about time Five realised he isn't actually good on anything.

I wonder too should BB move whether or not they'd be able to use the Little Brother / Big Mouth brand names - or whether they're trademarked to C4. I'm pretty certain C4 own the eye rather than Endemol.”

how can you trademark an eye?, C4 might own the specifc logos they have used but, since they change it every year, Five having a new eye would not be a big deal.

You might have a point about BBLB however, but Big Brother: Extra whilst generic, does the job just as well
Desert Rat
25-07-2010
Originally Posted by Brekkie:
“It''s Justin Lee Collins - it's about time Five realised he isn't actually good on anything.

I wonder too should BB move whether or not they'd be able to use the Little Brother / Big Mouth brand names - or whether they're trademarked to C4. I'm pretty certain C4 own the eye rather than Endemol.”

They don't need the eye template to continue, in fact its somewhat of a hinderance- arguably CBB7 was so successful because of the ad campaign (look at the launch night ratings) and it was clear from the off that things were being done differently. The eye was kind of symbolic for 'new' BB.

I also don't think its a bad thing if they'd lose the BBLB and BBBM names, both shows are crap anyway and are far from their glory days. One daily show merging the two formats would suffice imo.
Chris1964
25-07-2010
Originally Posted by dave01:
“Thanks. I think the Beeb have made a good choice there.”

Well Id never heard of her and Im sure alot of peoples reaction will be "who"?

Having said that she ticks some boxes-the Beeb wont have to pay her an amount that will cause certain MP's to wake up and she will consider Fridays a well earned day off rather than an afront to her sensitivites.

Job done probably.
Fudd
25-07-2010
At least ITV didn't lose much in way of audience compared to last week, but that is seriously clutching at sttaws. They may as well repeat the last series of Primeval and The Cube in the slots as they'd do better. BBC1 had a reasonable night considereing the programming broadcast and Casualty seems to be getting back to expected standards.

As for tonight - there was a lot of praise for Heartbeat's performance last week but I expect it to be in the mid 4ms again this week, with All the Queen's Men offering up a lead in and Countryfile offering opposition rather than a film repeat.

As for Five purchasing Big Brother - or at least attempting to do so - I can't say I'm surprised at it. The Daily Star are the only newspaper obsessed with it now, so it makes sense for the channel owned by it's owner to make a bid. I wonder whether this means The Bill could also get a reprieve. I know I keep going on about it, but it'd be nice to see Five broadcast some homegrown drama and they could do worse than The Bill.
Brekkie
25-07-2010
Originally Posted by Desert Rat:
“They don't need the eye template to continue, in fact its somewhat of a hinderance- arguably CBB7 was so successful because of the ad campaign (look at the launch night ratings) and it was clear from the off that things were being done differently. The eye was kind of symbolic for 'new' BB.

I also don't think its a bad thing if they'd lose the BBLB and BBBM names, both shows are crap anyway and are far from their glory days. One daily show merging the two formats would suffice imo.”

Oh no - completely agree on that, but just wondering.

If I were Five I wouldn't bother with the spin-offs at all, certainly not on a daily basis anyway.
jake lyle
25-07-2010
Originally Posted by GeorgeS:
“Its 3m behind Emmerdale and on a % share of arround 19-21% so I'm not sure how well its holding up.”

Firstly there is no 3m gap. The biggest we saw last week was 2.6m when viewership was down across the board.
On Tuesday it was 2m.

Secondly its been pointed out on numerous occasions that the One show has a large proportion of casual viewers it loses them in the Summer and gains them in the Winter unlike Emmerdale which is steady all year around. It also gets hit when its against events like the Winter Olympics/World Athletics on BBC2.

Last Summer it was usually getting 19-21% with Adrian and Christine and in the Winter beforehand 22-25% share.

So as Rzt points out its holding up very well for a show with no permanent hosts.

Originally Posted by Chris1964:
“Well Id never heard of her and Im sure alot of peoples reaction will be "who"?
.”

Who?
Probably the same reaction that Christine got when she replaced Mylenne Klass
Salv*
25-07-2010
Anyone know any C4 ratings for last night?
gavin shipman
25-07-2010
Who thinks that EastEnders could make 10million at one point this week?

I think Thursday's episode could make 10million+
Chris1964
25-07-2010
Originally Posted by dave01:
“Thanks. I think the Beeb have made a good choice there.”

Hope we are all watching LOTSW

Bring back Russ Abbots Madhouse thats what I Say. Actually one of the few shows that was better on ITV than it was when Russ was a high profile signing by the BBC in the mid eighties.

Edit : actually this post was meant to fly on its own rather than be attached to a post

Sorry
jake lyle
25-07-2010
Originally Posted by Chris1964:
“Hope we are all watching LOTSW
.”

I'm waiting for it to Trend on Twitter.

Antiques roadshow is No.1 for the UK
Fudd
25-07-2010
Originally Posted by Georged123:
“I dont like the idea of the second Emmerdale being on at 8:30. An hour gap between the two episodes may make people just not bother coming back.

Personally, I would just put it back on Sundays at 7:30. It gets higher ratings for the occasional episodes there than the fixed Thursday slot anyway.”

Good point, but I'd move the 7pm Emmerdale and try something like Duel or The Chase in the 7pm slot. Then 8pm is the soap hour, leading into the 9pm show. I think they should try that kind of scheduling on Tuesday as well - moving one of the Friday's Coronation Street's to 8pm and accompanying it with the 7pm Tuesday Emmerdale.
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