Originally Posted by dave01:
“That's interesting, if Graham Norton claims that slot and beds in over the next year or so then Jonathan Ross could face stiff competition should ITV decide to continue Ross on Friday's. I believe Ross has been signed by ITV for 18 episodes starting Autumn 2011?”
“That's interesting, if Graham Norton claims that slot and beds in over the next year or so then Jonathan Ross could face stiff competition should ITV decide to continue Ross on Friday's. I believe Ross has been signed by ITV for 18 episodes starting Autumn 2011?”
I don't think Fridays at 10.30pm has ever been an option for ITV.
It'll be on a Saturday night after X Factor. ITV barely have enough money in the budget to make programmes in primetime, without opening up new slots like late night Fridays.
I think its a great deal for them. Jonathan gets 3-3.5m, with a lot of young viewers in a pretty poorly accessibly slot. With promos during X Factor and a lead-in, he will surely get even more viewers - but even if he still gets the regular 3m, it should still make ITV a lot of money.
They seem very confident - giving him 18 episodes - which is essentially what he did on BBC1 from September - December. I wonder if there might be an option to add another 18 or so from the start of 2012, of if the plan is to do 18 episode every year in the Autumn?




By the sounds of it, they are only damaging themselves ie running down both BBC1 and BBC2s potential viewerships for those nights.”


