I am currently on PAYG with Orange. Their customer service, frankly, sucks!
I have just been into the O2 shop in Blackburn and they have the iPhone 4 in stock. They brought the phone out to show me. I tried to buy one on contract but they refused to sell it to me as I am not an existing O2 customer
I give up!

Because stock is limited existing customers get first pick i'm afraid.

Cant win really. People either bitch that new customers get priority or they bitch that existing ones do.

Pretty common knowledge and was all over forums and the o2 website that they are only selling iPhone 4 in store to existing customers. Apple, CPW or sharks4u would be able to sell you a new o2 contract as a new customer

I'm not really bitching. Just pointing out the fact that O2 have missed out on signing up a new customer.

Yeah because they want to keep existing customers. If you went to my local o2 shop you would have got one as they were giving them to anyone.

Thanks for the info dave.