Originally Posted by jon craig:
“The problem with trying to cater for more listeners in the way you describe is that actually, you'll often alienate more listeners and subsequently end up with less. To use the example of your dance music show - I'm a fan of funky/progressive house, but have little or no interest in hardcore and drum n bass. If you presented a show dedicated to house I may well listen to all of it, but if you followed a couple of great house tracks with 10 minutes of hardcore or drum n bass, I'd probably tune away. You'd lose me, and probably many other listeners by trying to be too diverse. You'd give me a bit of what I like, followed by a bit of something I dislike. ”
“The problem with trying to cater for more listeners in the way you describe is that actually, you'll often alienate more listeners and subsequently end up with less. To use the example of your dance music show - I'm a fan of funky/progressive house, but have little or no interest in hardcore and drum n bass. If you presented a show dedicated to house I may well listen to all of it, but if you followed a couple of great house tracks with 10 minutes of hardcore or drum n bass, I'd probably tune away. You'd lose me, and probably many other listeners by trying to be too diverse. You'd give me a bit of what I like, followed by a bit of something I dislike. ”
But is that not variety?



