Originally Posted by Scotty_B:
“If you determine something right as putting the same shite on a bunch of frequencies across the country restricting any real choice then yes, you probably have a point.”
I don't know if you're turned the radio on recently... but considering there are a lot of non Global programmers working out there, with the ability to program, hire presenters, choose their own music, decide their own fate... and ultimately steal hours and share from all the Hearts/Capitals/Smooths in this world...
They're doing a pretty piss poor job of it.
And that's it really. I flick around the FM dial, shuttle through DAB and there really is a load of old tosh about.
A normal listener just wants the tunes they like, being introduced to things they might like, having the chance to win something they might not be able to afford and generally not being challenged. That's the 9.6 million, maybe more, maybe less.
Either way. That's the majority.
They like it and it looks like Global are doing an ok job of supplying what people want. Nobody is forced into it.