I was out in the car yesterday even just after 7 for about an hour so tuned into Smooth. Heard ONE link from David Jensen. I thought he must be laughing. Sitting there with his feet up watching the TV and having a coffee. He must just have to arrive into work about 3.30pm and then leave as soon as the show ends. Certainly doesn't need to do any show prep that's for sure.
Smooth National Radio Thread
105 of 261
Originally Posted by suffolkblue:
“Could not agree more Amara. Im exactly the same. I knew global would ruin it. I said that when I found out they would take over.”
“Could not agree more Amara. Im exactly the same. I knew global would ruin it. I said that when I found out they would take over.”
Ruin it or increase the audience and make it sucessfull. I think Global will do the latter.
Originally Posted by Amara:
“If only it were that simple. Many posters on here & elsewhere are like myself quite passionate about Smooth radio. Until the recent changes Smooth was my favourite station the one I preferred to listen to at any time of the day. I enjoyed the banter and the music the balance of which to me provided excellent entertainment. Why are we complaining well that's easy our favourite station is now a shadow of its former self.
Yes I am well aware Smooth needed to gain listeners particularly in London but I do not believe it needed such severe changes as have been implemented.
I believe Global have alienated many of its existing audience when it could have been much more subtle and caused little upset. There would have been nothing wrong with playing more music but not with such a repetitive playlist as we now have in place and not by cutting the talk so drastic as has been done. Short announcements after say three songs would not have upset listeners so much as just a couple of announcements per hour. Its gone from a great station to almost a jukebox station with presenters who clearly are much more capable of giving better radio entertainment than they are currently allowed to do.
So yes we are complaining and no doubt will continue to do so as the choice of stations left does not really give us anywhere else to go to get the sort of music variety and presentation that we used to get on Smooth.
Oh & yes I have currently gone elsewhere mainly to my local commercial station and internet only stations but I would gladly come back to Smooth if fine tuning brought it a little closer to where it used to be.”
“If only it were that simple. Many posters on here & elsewhere are like myself quite passionate about Smooth radio. Until the recent changes Smooth was my favourite station the one I preferred to listen to at any time of the day. I enjoyed the banter and the music the balance of which to me provided excellent entertainment. Why are we complaining well that's easy our favourite station is now a shadow of its former self.
Yes I am well aware Smooth needed to gain listeners particularly in London but I do not believe it needed such severe changes as have been implemented.
I believe Global have alienated many of its existing audience when it could have been much more subtle and caused little upset. There would have been nothing wrong with playing more music but not with such a repetitive playlist as we now have in place and not by cutting the talk so drastic as has been done. Short announcements after say three songs would not have upset listeners so much as just a couple of announcements per hour. Its gone from a great station to almost a jukebox station with presenters who clearly are much more capable of giving better radio entertainment than they are currently allowed to do.
So yes we are complaining and no doubt will continue to do so as the choice of stations left does not really give us anywhere else to go to get the sort of music variety and presentation that we used to get on Smooth.
Oh & yes I have currently gone elsewhere mainly to my local commercial station and internet only stations but I would gladly come back to Smooth if fine tuning brought it a little closer to where it used to be.”
Good post.
When you turn on the radio at a similar time each night and over about 2 weeks hear exactly the same track being played on 5 occasions then that is unforgiveable. I simply cannot understand such a narrow list of songs like this, when there is so much out there to fit the remit. Regardless of whether you like the tracks or not, it becomes just plain annoying. I'm guessing that those people who "call Carlos" during his shows and ask for a record are not truly genuine insofar as they likely only have the choice of music from a Smooth Radio approved list and no more.
Originally Posted by Station ID:
“Ruin it or increase the audience and make it sucessfull. I think Global will do the latter.”
“Ruin it or increase the audience and make it sucessfull. I think Global will do the latter.”
I'm not so sure they seem to be losing the existing audience so it will need a lot of new listeners to get back to where they were first. Magic is losing listeners with more or less the same format in London so time will tell whether the ex Magic listeners will tune to Smooth as they have already tuned elsewhere.
Originally Posted by Amara:
“I'm not so sure they seem to be losing the existing audience so it will need a lot of new listeners to get back to where they were first. Magic is losing listeners with more or less the same format in London so time will tell whether the ex Magic listeners will tune to Smooth as they have already tuned elsewhere.”
“I'm not so sure they seem to be losing the existing audience so it will need a lot of new listeners to get back to where they were first. Magic is losing listeners with more or less the same format in London so time will tell whether the ex Magic listeners will tune to Smooth as they have already tuned elsewhere.”
Not quite as since Park left Magic London in 2007 it has remained about the 2m 6% share level, just recently it has seen a slight trend down, but which recover next quarter as seen in the past? http://www.mediauk.com/radio/8/magic...tening-figures
Matt Deegan raises some points in his blog
Quote:
“Additionally, Kiss and Magic continue to do very well in London, stopping the Global brands from having consistent market-leading dominance. Clearly, the new Smooth will aim to give Magic a bit of a kick”
“Additionally, Kiss and Magic continue to do very well in London, stopping the Global brands from having consistent market-leading dominance. Clearly, the new Smooth will aim to give Magic a bit of a kick”
http://www.mattdeegan.com/2013/10/03...-capital-xtra/
However Magic has been playing more up to date music and the TV ads have been after the 30-40 year old females so is trying to encroach on Heart, by Park keeping Smooth to his original vision for Magic he may be able to pick up the older 45 plus listeners from Magic London, but will need a good advertising campaign targeting over 45s to raise Smooth's profile in London and knock Magic off it's quite often no 1station perch, especially during 10am to 4pm and the evening,
http://pauleaston.blogspot.co.uk/201...ar-q32013.html
so Heart becomes no 1 station for 30-40 females (which advertisers want) above Magic at most of times of the day, which has not happened yet?
Currently Heart and Magic are being pushed on TV in London, so there might be a Smooth promotional campaign after the current Heart promotion finishes?
Originally Posted by Amara:
“I'm not so sure they seem to be losing the existing audience so it will need a lot of new listeners to get back to where they were first. Magic is losing listeners with more or less the same format in London so time will tell whether the ex Magic listeners will tune to Smooth as they have already tuned elsewhere.”
“I'm not so sure they seem to be losing the existing audience so it will need a lot of new listeners to get back to where they were first. Magic is losing listeners with more or less the same format in London so time will tell whether the ex Magic listeners will tune to Smooth as they have already tuned elsewhere.”
Magic have shifted from their format so there is an opportunity for Smooth.
I don't think it'll lose that many current listeners and even if they do they'll find new ones with a good marketing campaign.
Don't think a few facebook and ds posts mean a mass cull of audience. Remember according to tjis site and facebook posts the old heritage stations would have no listeners when they change to Heart. Heart Cornwsll would be a disaster. Chris Evans will kill the breakfast audience of Radio 2. I'm still waiting for these things.
I won't lie by saying Smooth Radio of old was one of my favourite stations, it wasn't. I mainly listened to Simon Bates's programme due to my wife having it as her chosen breakfast show.
I thought the musical content on the breakfast show was safe but reasonably varied, with the odd novelty record played, along with the occasional new release. The grumpy old man, forever puzzled at modern life routine from Bates was amusing and easy on the ear. The £1000 Minute was a pretty good quiz. My wife really liked Our Tune. Personally, I reached for the sick bucket whenever I heard the first few bars of the schmaltzy theme, but nonetheless, it appeared to be a much-enjoyed part of the show by most.
For now, my wife still has Bates as her alarm call. She cannot stand screeching, in-yer-face Evans and finds BBC local radio too much like Alan Partridge, so she persists with Smooth for want of anything better.
She is no radio anorak. She would never would consider posting on an internet forum about the subject. She is responsive in general to radio ads. Her musical taste is very much Bee Gees, Odyssey, Carpenters etc.. From her own admission, she is stuck in a 70s to mid-80s time warp of top tunes. She also tunes-in at various times of day when driving. Surely she is the type of listener Smooth want to hang onto throughout the day.
She says she feels Smooth has been ruined. She says she is sick of hearing the same songs each day. She says she misses the presenter interaction between tracks and finds gaps of 20 or so minutes between music depressing, when she seeks that feeling of having a bit of 'company' through your speakers on a long, lonely drive home. She misses the Bates quiz, his chats with the sports guy, the lack of any conversation in general and Our Tune.
How many other typical type Smooth listeners have similar views to hers? How many will in-turn become ex-listeners, driven to distraction by Wherever I Lay My Hat (That's My Home) and twice an hour sprinklings of monosyllables?
I thought the musical content on the breakfast show was safe but reasonably varied, with the odd novelty record played, along with the occasional new release. The grumpy old man, forever puzzled at modern life routine from Bates was amusing and easy on the ear. The £1000 Minute was a pretty good quiz. My wife really liked Our Tune. Personally, I reached for the sick bucket whenever I heard the first few bars of the schmaltzy theme, but nonetheless, it appeared to be a much-enjoyed part of the show by most.
For now, my wife still has Bates as her alarm call. She cannot stand screeching, in-yer-face Evans and finds BBC local radio too much like Alan Partridge, so she persists with Smooth for want of anything better.
She is no radio anorak. She would never would consider posting on an internet forum about the subject. She is responsive in general to radio ads. Her musical taste is very much Bee Gees, Odyssey, Carpenters etc.. From her own admission, she is stuck in a 70s to mid-80s time warp of top tunes. She also tunes-in at various times of day when driving. Surely she is the type of listener Smooth want to hang onto throughout the day.
She says she feels Smooth has been ruined. She says she is sick of hearing the same songs each day. She says she misses the presenter interaction between tracks and finds gaps of 20 or so minutes between music depressing, when she seeks that feeling of having a bit of 'company' through your speakers on a long, lonely drive home. She misses the Bates quiz, his chats with the sports guy, the lack of any conversation in general and Our Tune.
How many other typical type Smooth listeners have similar views to hers? How many will in-turn become ex-listeners, driven to distraction by Wherever I Lay My Hat (That's My Home) and twice an hour sprinklings of monosyllables?
Originally Posted by Luca:
“She says she feels Smooth has been ruined. She says she is sick of hearing the same songs each day.
----
How many other typical type Smooth listeners have similar views to hers? How many will in-turn become ex-listeners, driven to distraction by Wherever I Lay My Hat (That's My Home) and twice an hour sprinklings of monosyllables?”
“She says she feels Smooth has been ruined. She says she is sick of hearing the same songs each day.
----
How many other typical type Smooth listeners have similar views to hers? How many will in-turn become ex-listeners, driven to distraction by Wherever I Lay My Hat (That's My Home) and twice an hour sprinklings of monosyllables?”
Interesting post to see Smooth from a non posters point of view, I wonder if the repetiton of some oldie songs (upsetting many listeners) is down to limitations in the playout software rather than intentional human programming?
Hopefully comparemyradio.com will be able to highlight this? The top 18 oldie songs (now no new songs to add interest as at R2) all have had more than 30 plays in 30 days, ie more than once a day for some, which is potentally to many plays for the dedicated listeners?
Sadly the site has not got Magic London for some reason?
But comparemyradio.com shows Smooth and Gold now have seperate oldie playlists. So if you swap between stations like Smooth, Gold, R2 and Magic etc it will cut out a lot of the song repetition, but not what Global probably want.
Originally Posted by Luca:
“I won't lie by saying Smooth Radio of old was one of my favourite stations, it wasn't. I mainly listened to Simon Bates's programme due to my wife having it as her chosen breakfast show.
I thought the musical content on the breakfast show was safe but reasonably varied, with the odd novelty record played, along with the occasional new release. The grumpy old man, forever puzzled at modern life routine from Bates was amusing and easy on the ear. The £1000 Minute was a pretty good quiz. My wife really liked Our Tune. Personally, I reached for the sick bucket whenever I heard the first few bars of the schmaltzy theme, but nonetheless, it appeared to be a much-enjoyed part of the show by most.
For now, my wife still has Bates as her alarm call. She cannot stand screeching, in-yer-face Evans and finds BBC local radio too much like Alan Partridge, so she persists with Smooth for want of anything better.
She is no radio anorak. She would never would consider posting on an internet forum about the subject. She is responsive in general to radio ads. Her musical taste is very much Bee Gees, Odyssey, Carpenters etc.. From her own admission, she is stuck in a 70s to mid-80s time warp of top tunes. She also tunes-in at various times of day when driving. Surely she is the type of listener Smooth want to hang onto throughout the day.
She says she feels Smooth has been ruined. She says she is sick of hearing the same songs each day. She says she misses the presenter interaction between tracks and finds gaps of 20 or so minutes between music depressing, when she seeks that feeling of having a bit of 'company' through your speakers on a long, lonely drive home. She misses the Bates quiz, his chats with the sports guy, the lack of any conversation in general and Our Tune.
How many other typical type Smooth listeners have similar views to hers? How many will in-turn become ex-listeners, driven to distraction by Wherever I Lay My Hat (That's My Home) and twice an hour sprinklings of monosyllables?”
“I won't lie by saying Smooth Radio of old was one of my favourite stations, it wasn't. I mainly listened to Simon Bates's programme due to my wife having it as her chosen breakfast show.
I thought the musical content on the breakfast show was safe but reasonably varied, with the odd novelty record played, along with the occasional new release. The grumpy old man, forever puzzled at modern life routine from Bates was amusing and easy on the ear. The £1000 Minute was a pretty good quiz. My wife really liked Our Tune. Personally, I reached for the sick bucket whenever I heard the first few bars of the schmaltzy theme, but nonetheless, it appeared to be a much-enjoyed part of the show by most.
For now, my wife still has Bates as her alarm call. She cannot stand screeching, in-yer-face Evans and finds BBC local radio too much like Alan Partridge, so she persists with Smooth for want of anything better.
She is no radio anorak. She would never would consider posting on an internet forum about the subject. She is responsive in general to radio ads. Her musical taste is very much Bee Gees, Odyssey, Carpenters etc.. From her own admission, she is stuck in a 70s to mid-80s time warp of top tunes. She also tunes-in at various times of day when driving. Surely she is the type of listener Smooth want to hang onto throughout the day.
She says she feels Smooth has been ruined. She says she is sick of hearing the same songs each day. She says she misses the presenter interaction between tracks and finds gaps of 20 or so minutes between music depressing, when she seeks that feeling of having a bit of 'company' through your speakers on a long, lonely drive home. She misses the Bates quiz, his chats with the sports guy, the lack of any conversation in general and Our Tune.
How many other typical type Smooth listeners have similar views to hers? How many will in-turn become ex-listeners, driven to distraction by Wherever I Lay My Hat (That's My Home) and twice an hour sprinklings of monosyllables?”
An excellent post my wife has said exactly the same thing and she is no radio anorak either and has never posted on a forum in her life.
Originally Posted by Rich Tea.:
“I'm guessing that those people who "call Carlos" during his shows and ask for a record are not truly genuine insofar as they likely only have the choice of music from a Smooth Radio approved list and no more.”
“I'm guessing that those people who "call Carlos" during his shows and ask for a record are not truly genuine insofar as they likely only have the choice of music from a Smooth Radio approved list and no more.”
Actually I have heard quite a few requests that are for tracks I haven't heard on Smooth recently so he does seem to have some freedom to go 'off list'.
Originally Posted by Luca:
“She says she feels Smooth has been ruined. She says she is sick of hearing the same songs each day. She says she misses the presenter interaction between tracks and finds gaps of 20 or so minutes between music depressing, when she seeks that feeling of having a bit of 'company' through your speakers on a long, lonely drive home. ”
“She says she feels Smooth has been ruined. She says she is sick of hearing the same songs each day. She says she misses the presenter interaction between tracks and finds gaps of 20 or so minutes between music depressing, when she seeks that feeling of having a bit of 'company' through your speakers on a long, lonely drive home. ”
As i have said earlier on in the thread, many normal listeners will hate the new smooth but at the same time many listeners who hated the old Smooth will love it now.
With Smooth now putting in lots of well known good hits on a tight rotation and lots of them the fact is that more people will join than will leave. It may be said for a small minority that there station has changed lots but on the flip side many more people will love the new smooth. The main task for Global is to rid the perception of the Smooth brand of what it used to be so that listeners who tuned in before Global took over and hated it now have a try again.
Radio 2 actually has more repetition of tracks compared to Smooth! mostly new releases!
http://comparemyradio.com/stations/BBC_Radio_2
http://comparemyradio.com/stations/BBC_Radio_2
I have been mostly right so far. So lets just wait and see for global to have a competition on smooth and not doubt it will be like those on heart and capital etc where we get the advert for it rammed down your throat all day and night. Just a case of when I rekon. Hope im wrong for once though.
Originally Posted by radiodad:
“As i have said earlier on in the thread, many normal listeners will hate the new smooth but at the same time many listeners who hated the old Smooth will love it now.
With Smooth now putting in lots of well known good hits on a tight rotation and lots of them the fact is that more people will join than will leave. It may be said for a small minority that there station has changed lots but on the flip side many more people will love the new smooth. The main task for Global is to rid the perception of the Smooth brand of what it used to be so that listeners who tuned in before Global took over and hated it now have a try again.”
“As i have said earlier on in the thread, many normal listeners will hate the new smooth but at the same time many listeners who hated the old Smooth will love it now.
With Smooth now putting in lots of well known good hits on a tight rotation and lots of them the fact is that more people will join than will leave. It may be said for a small minority that there station has changed lots but on the flip side many more people will love the new smooth. The main task for Global is to rid the perception of the Smooth brand of what it used to be so that listeners who tuned in before Global took over and hated it now have a try again.”
How do you know that more people will join than leave? Its not a perception of how it used to be it is what it used to be. It had a few million listeners but not enough it was not a bad station it probably needed better marketing. It will need marketing to get people to try the "new Smooth". We live in an area where Smooth is only available on DAB but it was never promoted here whereas Heart is advertised all the while.
Where will these "new" listeners come from maybe stations with similar more music formats like Gold & Heart? Isn't that like defeating the objective given that they are all operated by Global. Surely Smooth is really looking to steal from Radio 2 & in areas where it is available Magic that may prove a little more difficult than many think. Hence my opinion that it would have been better to have made the changes a little more subtle as I said in my post the other day so that existing listeners are not lost in the transformation?
Global have gone in too heavy handed and this may backfire on them in the longer term.
Suppose we accept that it will make a net gain of listeners with the new listeners outnumbering those who turn off. These new listeners have got to be kept, but once they realise how insanely repetitive the Smooth playlist is then these new listeners are likely to become ex-listeners pretty rapidly. I already know one person who is just that!
Originally Posted by Rich Tea.:
“Suppose we accept that it will make a net gain of listeners with the new listeners outnumbering those who turn off. These new listeners have got to be kept, but once they realise how insanely repetitive the Smooth playlist is then these new listeners are likely to become ex-listeners pretty rapidly. I already know one person who is just that!”
“Suppose we accept that it will make a net gain of listeners with the new listeners outnumbering those who turn off. These new listeners have got to be kept, but once they realise how insanely repetitive the Smooth playlist is then these new listeners are likely to become ex-listeners pretty rapidly. I already know one person who is just that!”
Indeed Global might get away with more music but the repetitive playlist is what I believe will turn the older Smooth audience off.
I still don't see a problem with having a larger playlist. There is no logic for the current repetition. There are plenty of tracks that listeners can relate to without playing the same songs over & over.
Originally Posted by Amara:
“Indeed Global might get away with more music but the repetitive playlist is what I believe will turn the older Smooth audience off.
I still don't see a problem with having a larger playlist. There is no logic for the current repetition. There are plenty of tracks that listeners can relate to without playing the same songs over & over.”
“Indeed Global might get away with more music but the repetitive playlist is what I believe will turn the older Smooth audience off.
I still don't see a problem with having a larger playlist. There is no logic for the current repetition. There are plenty of tracks that listeners can relate to without playing the same songs over & over.”
This is the root of the issue that I would love somebody to come on here and fully explain to me. I know full well what the music remit is for Smooth Radio. That's fine. But under that remit it does not mean they have to stick with say 500 or 1,000 regularly rotated songs that the average listener will hear 5 times or more a week. What's the problem with having a playlist of 10,000 songs, or unlimited but within the confines of what defines Smooth Radio's brand? Listener panels are not an explanation in themself for this narrow approach.
As I've said before, I have currently got 1,632 tracks on my iPod, mostly singles from the 1970's and 1980's, many that fit the Smooth profile, yet if I was to place them on shuffle not one record would even begin to repeat for at least a full week it tells me. So what are Smooth's excuses?
Originally Posted by Rich Tea.:
“what are Smooth's excuses?”
“what are Smooth's excuses?”
Often, commercial radio stations with tighter playlists with fewer songs on them prove more popular.
In London, Magic's tighter soft AC playlist beats Smooth's by a factor of 4.
Global's experience tells them that they'll get a bigger audience by playing the very biggest songs in the genre more often, rather than secondary hits by the same artists. You may disagree. Time will tell.
Originally Posted by Bingethink:
“Often, commercial radio stations with tighter playlists with fewer songs on them prove more popular.
In London, Magic's tighter soft AC playlist beats Smooth's by a factor of 4.
Global's experience tells them that they'll get a bigger audience by playing the very biggest songs in the genre more often, rather than secondary hits by the same artists. You may disagree. Time will tell.”
“Often, commercial radio stations with tighter playlists with fewer songs on them prove more popular.
In London, Magic's tighter soft AC playlist beats Smooth's by a factor of 4.
Global's experience tells them that they'll get a bigger audience by playing the very biggest songs in the genre more often, rather than secondary hits by the same artists. You may disagree. Time will tell.”
Fully accept what you say, but my goodness it's peculiar and almost goes against common sense. As you say, time will tell.
Interesting Global are using a specialist company Surveymonkey, perhaps we will see more surveys in future?
Again looking at comparemyradio Smooth and Gold are programming the top oldie tunes about 25-38 times every month,
http://comparemyradio.com/stations/Smooth_Radio
whereas the northern Magic stations about 12-17 times,
http://comparemyradio.com/stations/Magic_1152
so perhaps Smooth and Gold could tweek the software so the top oldies don't appear quite so much?, and also at different times of day from when played last?
But looking back to September 2011 Smooth had even more repetition than now with top songs being played 78 to 22 times a month,
https://web.archive.org/web/20110925..._Radio_London/
but like radio 2, rather than oldies, these top tunes played back in 2011 were mostly new easy listening//soul releases from the likes of Kenny Thomas, Adele, Nerina Pallot, Beverley Knight etc which it seems older listeners over 40 don't actually mind hearing so much, and may even buy their CDs and go to see them in concert, but now new releases have sadly been dropped from Smooth.
Originally Posted by Amara:
“Indeed Global might get away with more music but the repetitive playlist is what I believe will turn the older Smooth audience off.
I still don't see a problem with having a larger playlist. There is no logic for the current repetition. There are plenty of tracks that listeners can relate to without playing the same songs over & over.”
“Indeed Global might get away with more music but the repetitive playlist is what I believe will turn the older Smooth audience off.
I still don't see a problem with having a larger playlist. There is no logic for the current repetition. There are plenty of tracks that listeners can relate to without playing the same songs over & over.”
Again looking at comparemyradio Smooth and Gold are programming the top oldie tunes about 25-38 times every month,
http://comparemyradio.com/stations/Smooth_Radio
whereas the northern Magic stations about 12-17 times,
http://comparemyradio.com/stations/Magic_1152
so perhaps Smooth and Gold could tweek the software so the top oldies don't appear quite so much?, and also at different times of day from when played last?
But looking back to September 2011 Smooth had even more repetition than now with top songs being played 78 to 22 times a month,
https://web.archive.org/web/20110925..._Radio_London/
but like radio 2, rather than oldies, these top tunes played back in 2011 were mostly new easy listening//soul releases from the likes of Kenny Thomas, Adele, Nerina Pallot, Beverley Knight etc which it seems older listeners over 40 don't actually mind hearing so much, and may even buy their CDs and go to see them in concert, but now new releases have sadly been dropped from Smooth.
Originally Posted by occy:
“There is a massive list.
http://www.smoothradio.co.uk/competi...vote-win/d5cba”
“There is a massive list.
http://www.smoothradio.co.uk/competi...vote-win/d5cba”
With some fabulous songs, shame they don't play them.
Originally Posted by Amara:
“Indeed Global might get away with more music but the repetitive playlist is what I believe will turn the older Smooth audience off.
I still don't see a problem with having a larger playlist. There is no logic for the current repetition. There are plenty of tracks that listeners can relate to without playing the same songs over & over.”
“Indeed Global might get away with more music but the repetitive playlist is what I believe will turn the older Smooth audience off.
I still don't see a problem with having a larger playlist. There is no logic for the current repetition. There are plenty of tracks that listeners can relate to without playing the same songs over & over.”
They're applying the same music formula as Magic London, Kiss and, to some extent, Radio 2. However, all of those stations play new music.
New music can be repeated much more often as its new and relatively unfamiliar. Churning out "Band of Gold" every few hours doesn't work because listeners have grown up hearing it.
Dropping the new music makes sense as it avoids competing head on with Radio 2 and offers a new proposition i.e. classic easy listening. The station now lacks any particular personality, however, since it's effectively become a jukebox. They have some great presenters and should use them to pull in the audience. Some features and guests wouldn't go amiss, followed by long sweeps of music.
Originally Posted by occy:
“There is a massive list.
http://www.smoothradio.co.uk/competi...vote-win/d5cba”
“There is a massive list.
http://www.smoothradio.co.uk/competi...vote-win/d5cba”
Indeed it looks good I will have a good look and vote later.
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