[quote=wirewolf;47060688]
Originally Posted by Francis H:
“
Agreed. It's like someone sat down and wrote a list of the most boring ex-Radio 1 presenters they could think of, and promptly hired them all. Bates, Goodier, Jensen and Peebles is not a line up designed to excite. It'll be very interesting to see what effect all this has on listener figures.”
I have said this before but, You can't go back in time & re-create the R1 heydays of the 70's & 80's.
Smooth seem to think that hiring a bunch of old R1 DJ's is the key to bringing in a mass audience. I really don't think it is.
Bates & Jensen are good presenters, Goodier & Peebles...i'm not convinced, but it all totally misses the point.
R1 was hugely successful in the 70s & 80s,on AM, because for large parts of tthe country there was nothing else on the dial playing pop music & even for those who could get commercial radio, it really wasn't targeted at pop music fans.
Commercial had some great shows in those days, BUT, it also had hours of news, people plugging their latest book, phone ins with the AA Guy & people selling their old tat on the air.
Compared to all that ANYONE playing the hits on R1 would have got large audiences. R1's success in the 70s & 80s wasn't really anything to do with Bates, Read, Edmonds, Jensen etc and i really think that Smooth will find it does nothing to increase audiences, especially in a tightly controlled format with little personality & 10 mins of adverts
EX-R1 presenters certainly did nothing to increase the audiences of Classic Gold in the late 90s.