Originally Posted by old pilot:
“When I started in commercial radio mid 70's there were no constraints.
You could do what you liked and it was reflected in the wide spectrum of styles that emerged from the period.
Ed Doolan started at BRMB under John Russell.
Chris Tarrant was a former ATV Today journalist as was Ann Diamond.
Steve Wright was Radio 210 along with Mike Read.
(Read and Wright)
And Chris Evans started at Piccadilly in Manchester.”
Yes, i remember some of that. Especially BRMB with Les Ross.It was certainly far more creative than what we have now, which is just safe &...bland really!.
The critics of taking some of the rules away always say that some of that era was horrific & of course it was, but some was also fantastic appoitment to listen radio.. You have to take risks sometimes to get something worthwhile.
Why would i bother listening to Heart/Smooth or most other commercial stations tomorrow?. I know largely what i will hear...the same songs as today, just in a different order, pointless strap lines repeated over & over & loads of showbiz news.It's like groundhog day on some stations everyday.
This isn't the presenters fault...it's 100% the fault of managers who just overmanage the whole output. They talk crap about branding as though it's a can of beans rather than a creative industry.
R2 has it's faults...not least presenters talking all over songs (one of the few things commercial get right), but at least tomorrow will be different from today.