Originally Posted by dan2008:
“Its not just repeats though. People are recording Tv programes more and more these days and then of course theres ITVplayer/BBC I player aswell as on demand services from the likes of BT and Virgib Media.I dunno about other Omnibus but EastEnders usually adds 1.5-1.7m+ on top of its main figure and BBC3"@10 ALL of tv is down”
Omnibuses and iPLAYER have always been there, though. Look, we've had this discussion before, Dan, and I think you know fully well why EE and Corrie aren't doing well. These ratings just aren't on. Below 9m in January is completely unacceptable. I don't mean to fall out again, but the soaps should be at at least 9.5m. Back in 2005 it was considered appalling to be below 45%. Even in 2006 - which is widely regarded as EastEnders worst ever year - the ratings wrre still vrry high, until a lot of people switched off, meaning an average episode rated between 8.1 and 10.1m - which is g. 2007 captured back a few viewers, pushing the average to between 8.7 and 10.7 million viewers, before they all got fed up, in 2008, and viewers switched off, meaning the latter half of 2008 was down a whooping 12.5% from the lattef half of 2007.
Losing that many viewers is only down to poor quality. Are there multichannels, etc? Yes, there are, but that growth should have stabilised by now, meaning at the very minimum the soaps should be on par with this time last year.
You go on as if these gadgets started just recently. Omnibuses have been there since the show's inception in 1985, Sky + has been here since September 2001, if I remember correctly, BBc iPLAYER has been here since at least April 2007, multichannels having been there since April 2003 (Mark Fowler's death episode).
Viewers would gave gotten used to that by now.
"For the first time ever, all houses (that, presumably, own a television) have at least five main channels." You've exactly proved my point. How would you explain that 2008 has EastEnsders' lowest yearly average ever? How would you explain the declining audiences all year, assuming it's been a very short while since every television has discovered at least five main channels?
Let's take, for example, the 9.9m (41%) who watched Tuesday's corresponsing episode, 2011. Come on, is it really acceptable for EastEnders to be down 1.2m year-on-year? No. I'm aware that the "baby swap" caused a lot of press hammering and complaints, but Pat's exit, the return of Derek, the funeral build-up, David's return, David/Carol, etc, should've made EastEnders rate higher.
Also, how come Emmerdale's doing very well in terms of viewong figures right now? Shouldn't that have been affected by these changes, too?
I'm not having a go, and I apologise if my tone's rather patromising, but there's absolutely no excuse for these lacklustre ratings. It isn't good enough. 40%+ should be EastEnders' aim, but it hasn't regularly done that since 2008, so I'll allow a bit of time for that.
I understand that you can catch up, etc, but these methods have been here for a very, very long time.
(One last thing on the "for the first time ever, all television viewers have at least five channels to choose from: that's what makes it all the worst. You shouldn't just assume that immediately 1m viewers have found something else to watch. In their inceptions, these figures are small, but they grow larger and larger and larger.)
EastEnders and Corontion Street have simply milked the cow and the quality will need to improve tremendously for these ratings to improve, which, amongst the latest technology (albeit), is still extremely possible.
Again, I'm not attacking you (and, as you know, I have absolutely nothing against you anymore!), but I completely disagree with the way in which you look at ratings, so I'm sorry about my tone, and if it offended you in any way, which was completely unintended.