Originally Posted by rzt:
“While we wait for the overnights, like what I posted last month, here's a look at how the four main broadcasters did in the BARB Monthly Shares for February 2011:
BBC
BBC1: 20.5% (Feb 2010: 20.5%), BBC2: 6.8% (7.5%), BBC3: 1.3% (1.4%), BBC4: 0.6% (0.5%), BBC HD: 0.2% (0.2%), BBC News: 1.1% (0.8%), CBBC: 0.8% (0.7%), CBeebies: 1.3% (1.3%)
--> Total: 32.6% (Feb 2010: 32.9%)
ITV
ITV1: 16.9% (16.9%), ITV1+1: 0.6% (n/a), ITV2: 2.3% (2.2%), ITV3: 2.6% (2.2%), ITV4: 1.0% (0.8%), CITV: 0.3% (0.4%)
--> Total: 23.7% (Feb 2010: 22.5%)
Channel 4
C4: 7.5% (7.1%), E4: 1.8% (1.7%), Film4: 1.2% (1.1%), More4: 1.2% (1.1%), 4Music: 0.3% (0.3%)
--> Total: 12.0% (Feb 2010: 11.2%)
Channel 5
C5: 4.7% (4.8%), Fiver: 0.6% (0.5%), Five USA: 0.9% (0.8%)
--> Total: 6.2% (Feb 2010: 6.1%)”
on m/c the disappearance of Virgin One and Bravo and Sky Atlantic not being available except on Sky must have some effect. ITV, Ch4 and five should be mopping up more share as the free options dry up.