The Ratings Thread (Part 18)

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derek500

15-03-2011

Here's yesterday's Broadcast article which Mlt11 mentioned.

Quote:
“The earthquake and tsunami that has devastated coastal regions of Japan led to a rise in audiences for the late BBC and ITV news bulletins.

The scenes from Tokyo and the quake’s epicentre in Sendai saw BBC News pull in an average audience of 5.25m (25.16%) between 10pm and 10.35pm, according to overnight Barb figures supplied by Attentional.

It was one of the highest-rated bulletins of the year, which has averaged 4.63m (22.23%) viewers since 1 January.

At the same time, the ITV News at Ten informed an average of 2.76m (14.04%) viewers across ITV1 and ITV1 HD – above its average of 2.25m (11.01%) for the year so far. The bulletin drew an additional 118,000 (0.98%) on time-adjusted ITV1+1.

Earlier in the evening, the BBC News at 6pm drew 5.7m (28.5%) up to 6.30pm, while ITV News informed 4.47m (21.16%) between 6.30pm and 7pm. A further 39,600 (0.17%) watched on time-adjusted ITV1+1.

Channel 4 News easily posted its best weekday audience of the year so far, with 1.1m (4.89%) watching an extended bulletin from 7pm to 7.55pm. A further 93,000 (0.37%) caught up on time-adjusted C4+1. On Saturday, this rose to 1.31m (5.69%) between 6.30pm and 7pm on C4 and 93,800 (0.4%) on C4+1.

Coverage of the Japanese earthquake saw the BBC News Channel more than double its audience over the weekend.

The rolling news station was watched by an average of 321,800 (2.6%) between 6am and 2am, up on last Saturday’s audience of 140,600 (1.2%) over the same period.

Sky News enjoyed a similar boost in ratings, seeing its figures rise from 72,800 (0.62%) last week to 229,700 (1.86%) on Saturday.”

I wouldn't describe Sky News' 315% increase as 'similar' to BBC News' 228%. BBC 'doubled', Sky News 'tripled'.

fodg09

15-03-2011

Those are very strong averages for both over such a long time period (6am - 2am).

With the ongoing situation at the nuclear plant in Fukushima, I imagine the news on the terrestrials and the news channels themselves will continue to see ratings boosts.

RobbieSykes123

15-03-2011

The Royal Wedding will get some astonishing peak ratings, no doubt about that, but Britain is (sadly, in many ways) a very different nation to what it was 30 years ago. It just won't have the pull that the marriage of the heir to the throne did in 1981 - but then that peaked at, what, 30m? 39m? So even with a less deferential society, and a growth in anti-monarchist sentiment/general apathy, a combined peak audience of 20m should be easily achieveable - I'd like to think something in the order of 25m was possible, however that will split out between BBC1/ITV1.

Presumably about 50/50 sounds fair?

I wonder how the broadcasters will schedule the day's events. I wouldn't be surprised if the BSI had something like:

0600: Breakfast Royal Wedding Special
0900: The Royal Wedding
1400: BBC News

Clearly the average over 5 hours won't be that special even if 15-20m are watching BBC1 for the ceremony itself between 11.30 and 12.30.

So I hope we get something like:

0600: Breakfast Royal Wedding Special
0900: The Royal Wedding: The Build Up
1100: The Royal Wedding: The Ceremony
12.30: The Royal Wedding: The Parade
14.00: BBC News

...just so we get to see a big average audience officially recorded by BARB - and increase the chances of TXF (assuming it airs in 2011) not topping this year's chart...

fmradiotuner1

15-03-2011

Wonder if ITV could have thier worse ever night tonight being a Tuesday with the same poor line up as last week?

KennyT

15-03-2011

Originally Posted by derek500:
“Here's yesterday's Broadcast article which Mlt11 mentioned.

I wouldn't describe Sky News' 315% increase as 'similar' to BBC News' 228%. BBC 'doubled', Sky News 'tripled'.”

But, just to show how stats can be (mis)used...

BBC news went up by 180k, while SkyNews "only" went up by 150k...

Glamour Girl

15-03-2011

Originally Posted by fmradiotuner1:
“Wonder if ITV could have thier worse ever night tonight being a Tuesday with the same poor line up as last week?”

I think News at Ten is gaining slightly due to events in Japan? That might save them from that fate % wise!

D.M.N.

15-03-2011

DS has updated: http://www.digitalspy.co.uk/tv/news/...aw--order.html

Didn't expect Law and Order to drop that much.

fodg09

15-03-2011

The ITV News review is about to be published, will be interesting to see what they came up with.

Dancc

15-03-2011

Originally Posted by mattpinder:
“5 minute peak across all the networks? A 1 minute peak (including ITV1's "OMFG LIVE!" link up with Simon Cowell?) What are the T&C's.. do we know Dancc?”

Didn't say in the article and I can't find it on their website, sorry Matt.

Bushmills

15-03-2011

Originally Posted by D.M.N.:
“DS has updated: http://www.digitalspy.co.uk/tv/news/...aw--order.html

Didn't expect Law and Order to drop that much.”

It had a free pass last week.

cylon6

15-03-2011

Originally Posted by fodg09:
“The ITV News review is about to be published, will be interesting to see what they came up with.”

Looks like the new boy will be Ian Squires and he will oversee all news including Daybreak and current affairs according to Matt Wells of The Guardian.

cylon6

15-03-2011

Originally Posted by D.M.N.:
“DS has updated: http://www.digitalspy.co.uk/tv/news/...aw--order.html

Didn't expect Law and Order to drop that much.”

I did. And that will happen every Monday until Waking The Dead finishes.

Dancc

15-03-2011

Big drop for Law and Order: UK, back down to autumn 2010 levels. As expected soundly beaten by WTD, which was at least stable at 5.9m and should grow next week.

But the real "ouch" for last night goes to Channel 4's The Event which returned with a lowly audience of 600k (3.3%). Awful 10pm rating for Channel 4, especially on a Monday which is normally one of their strongest nights, throwing away a lead-in of nearly 3m.

garyessex

15-03-2011

Corrie tops the days ratings with 10 million for the 8.30 episode

cylon6

15-03-2011

Originally Posted by Dancc:
“Big drop for Law and Order: UK, back down to autumn 2010 levels. As expected soundly beaten by WTD, which was at least stable at 5.9m and should grow next week.

But the real "ouch" for last night goes to Channel 4's The Event which returned with a lowly audience of 600k (3.3%). Awful 10pm rating for Channel 4, especially on a Monday which is normally one of their strongest nights, throwing away a lead-in of nearly 3m. ”

Bang Goes The Theory had 3.8m at 7.30pm. More than I was expecting. Not bad. And 340,000 for Twenty Twelve on BBC Four.

http://www.attentional.com/attentional_blog/blogs/

cylon6

15-03-2011

Originally Posted by Dancc:
“Big drop for Law and Order: UK, back down to autumn 2010 levels. As expected soundly beaten by WTD, which was at least stable at 5.9m and should grow next week.”

And it was a good opener too.

Quote:
“But the real "ouch" for last night goes to Channel 4's The Event which returned with a lowly audience of 600k (3.3%). Awful 10pm rating for Channel 4, especially on a Monday which is normally one of their strongest nights, throwing away a lead-in of nearly 3m. ”

It's soon for the axe as it's tanking in America as well.

kittenkong42

15-03-2011

Says a lot that I'd been watching The Event and your comment just made me go "I'd forgot that was coming back". Obviously "must see" TV

ZoeMcCallister

15-03-2011

Ouch for L&O

..it's going to be a tough few weeks then, especially considering WTD could increase on Sunday with less drama competition. WTD did well to maintain Sundays audience.

Strong for the ITV soaps again with strong shares for all.

Awful return for The Event and I can see it being moved to 11pm very soon, because if it can't even manage 1m with a strong lead in then it never will.

Dancc

15-03-2011

Originally Posted by cylon6:
“Bang Goes The Theory had 3.8m at 7.30pm. More than I was expecting. Not bad. And 340,000 for Twenty Twelve on BBC Four.

http://www.attentional.com/attentional_blog/blogs/”

Yep I wasn't expecting much more than about 3m for BGTT. It's a curious one because the specials don't rate very well, but the regular programme at 7:30pm seems to rate perfectly fine. I think the BBC will be happy with that performance, especially if it can stay in the higher 3s range. If it dips closer to 3m though as the series progresses, I wouldn't be surprised if it is demoted to BBC Two like we've seen with QI recently.

RobbieSykes123

15-03-2011

Good "hold steady" for WTD; think it could have achieved more with a better slot for the opener, but hey ho...

Nightmare for "Bore and Order" - proof last week's figure was down to "nothing else on" viewing - and not good for the rest of the run is it, with the best lead-in on offer all week too! (against a show with probably the worst)

Nice to see Mrs Brown overnight at 3m for a not great episode, and with a later start due to the extended news. Indeed, it started around 2242 by my PVR's timekeeping so if it is being reported as 10.45pm then it may actually have nudged past 3m in the overnights for the actual slot.

Would be interesting to know what its official timeshifted ratings have been so far - it obviously hasn't made the BBC1 Top 30 yet, so we don't know.

Dancc

15-03-2011

Originally Posted by kittenkong42:
“Says a lot that I'd been watching The Event and your comment just made me go "I'd forgot that was coming back". Obviously "must see" TV ”

Originally Posted by cylon6:
“It's soon for the axe as it's tanking in America as well.”

Originally Posted by ZoeMcCallister:
“Awful return for The Event and I can see it being moved to 11pm very soon, because if it can't even manage 1m with a strong lead in then it never will.”

Channel 4 must have psychic abilities because from next week it's at 11:05pm with Heston at 10pm. I guess the season return at 10pm was just to give it a bit of a leg up, but basically C4 have shunted this show out of prime now. Even on E4 the repeats are post-midnight. Biggest US turkey for a UK broadcaster since The Prisoner on ITV.

fodg09

15-03-2011

Originally Posted by cylon6:
“Looks like the new boy will be Ian Squires and he will oversee all news including Daybreak and current affairs according to Matt Wells of The Guardian.”

And Julian March, Sky News' Head of Digital becomes Head of ITV's Digital newsroom. He has got a lot of work to do in that job!

derek500

15-03-2011

Originally Posted by Dancc:
“ Biggest US turkey for a UK broadcaster since The Prisoner on ITV.”

And that was an ITV co-production. Bet Sky are glad they bailed out early in the project.

ftv

15-03-2011

Originally Posted by cylon6:
“Looks like the new boy will be Ian Squires and he will oversee all news including Daybreak and current affairs according to Matt Wells of The Guardian.”

Is that the same Ian Squires who presided over the collapse of ITV local news - bodes well for ITV News

square_eyes

15-03-2011

There is a Who Wants to be a Millionaire 'Mothers Day Special' on Saturday, 3rd April.

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