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The Ratings Thread (Part 19)
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Fudd
08-05-2011
Somehow a 10m+ figure has been twisted to be a disaster...soemone'll need to explain that one to me. I thought Piers Morgan would do better considering the guest was on the previous show, and Casualty didn't pick up despite average at best opposition. Doctor Who improved on last week and should increase further with the timeslot change.
D.M.N.
08-05-2011
Paula Abdul back with Cowell on TXFUSA - confirmed: http://tvbythenumbers.zap2it.com/201...x-factor/91902
grahamzxy
08-05-2011
Maybe Paula cleaned up herself a little - so she's Miss Nice maybe CC will have to play Miss Nasty. I think many will be surprised if US XF ever reaches the ratings heights of American Idol - America's Got Talent certainly never did.

BGT quite okay ratings last night - though many say the show is worse than ever.
Glenn A
08-05-2011
Originally Posted by GeorgeS:
“Say it aint so Glenn!”

It's not as common now in a multichannel world, but I do know someone in their seventies who only watches the two main channels as it's what she grew up with and has never got round to ever having a VCR or a DVD. There will be examples like this, usually older, who either stick with the two main channels or have this dated loyalty to the two main BBC or ITV channels. I think this tends to happen when people go ballistic on POV when the World Cup is on and you get comments, why does BBC One show so much football, as if they don't realise there are at least three alternatives.
mattpinder
09-05-2011
Originally Posted by iaindb:
“Also D.M.N, I don't suppose you know the official figures for ITV1 HD. I notice from the BARB web-site that one year ago it had a rather low 127,000 and was only the channel's fourth highest ratings, even trailing Joanna Lumley's Nile (which admittedly is exactly the sort of programme that HD is perfect for.)”

The 10.22m includes ITV1 HD. The low HD figure for last year's BGT was probably caused by (a) New channel effect and (b) The auditions were broadcast in SD, BGT didn't move to HD until the live semi-finals.
Fudd
09-05-2011
I wonder whether ITV's approach towards Britain's Got Talent is partly maximising ratings and partly a game of brinkmanship. I wonder whether they want many positives coming from Britain's Got Talent this year (obviously they want it to generate cash but beyond that...) because if it 'fails' (relatively speaking) they may be able to turn the screw slightly in regards to The X Factor.

If they scheduled it 8.30-10 it'd probably increase on last years ratings. Leaving it where it was and it'll probably dip, though Simon's return should generate some interest.
Dancc
09-05-2011
Story of the night:
Dancing with the Stars return leads MasterChef in Total People, guiding Seven to victory;
Meanwhile Nine's telemovie Blood Brothers fails to lift the broadcaster's fortunes.


Seven
18:00 Seven News 1.59m
18:30 New Series: Dancing with the Stars 1.51m
*up 6% on last year's premiere;
*narrowly beat MasterChef in Total People but finished 2nd in all key demographics.

21:00 Castle 0.91m

Nine
18:00 Nine News Sunday 1.31m
18:30 New Series: In Their Footsteps 1.03m
19:30 60 Minutes 0.94m
20:40 Premiere: Blood Brothers 0.80m

Ten
18:00 Ten Evening News 0.46m
18:30 New Series: Merlin 0.91m
*up 14% on last year's series opener.
19:30 MasterChef Australia 1.50m
*most watched programme of the night in all key demographics.
20:30 Hawaii Five-O 0.79m

ABC1
17:40 Doctor Who (R) 0.22m
18:30 Chris Humfrey's Wild Life 0.30m
19:00 ABC News 0.74m
19:30 Human Planet 0.63m
20:30 Moby Dick 0.52m

One
19:00 Best of Extreme Fishing with Robson Green 0.13m
21:00 Formula One: Turkish Grand Prix 0.32m

Corporation Shares
Seven: 33.4%
Ten (including One): 25.4%
Nine: 25.1%
ABC: 11.1%
Georged123
09-05-2011
Originally Posted by Fudd:
“I wonder whether ITV's approach towards Britain's Got Talent is partly maximising ratings and partly a game of brinkmanship. I wonder whether they want many positives coming from Britain's Got Talent this year (obviously they want it to generate cash but beyond that...) because if it 'fails' (relatively speaking) they may be able to turn the screw slightly in regards to The X Factor.

If they scheduled it 8.30-10 it'd probably increase on last years ratings. Leaving it where it was and it'll probably dip, though Simon's return should generate some interest.”

I think ITV have realised it peaked in 2009, the show isnt going to beat the figures from that year. So instead of chasing the huge headline figure they have decided to try and maximise revenue by airing it earlier, getting the shows boosted before and after it. A bit like the intent behind Doctor Who scheduling.
C14E
09-05-2011
Originally Posted by Georged123:
“I think ITV have realised it peaked in 2009, the show isnt going to beat the figures from that year. So instead of chasing the huge headline figure they have decided to try and maximise revenue by airing it earlier, getting the shows boosted before and after it. A bit like the intent behind Doctor Who scheduling.”

The thing is that they're not maximising revenue - there are other ways of making up a similar number of hours but with higher ratings. And the only show that benefits is Corrie - and tbh, I think the benefit will be miniscule.

By the same point, the Syco deal is signed so BGT failing does ITV more harm than it does them. So that's not the reason.

I can only assume they're not very bright. Are we sure George Dixon went to Channel 4 and not ITV?
Fudd
09-05-2011
Originally Posted by C14E:
“The thing is that they're not maximising revenue - there are other ways of making up a similar number of hours but with higher ratings. And the only show that benefits is Corrie - and tbh, I think the benefit will be miniscule.”

Arguable. With 8.30-10 they have half hour of filler programming to deal with while EastEnders is on. Airing at 7.30-9 then 9.30-10 means they're airing a 6m+ show in every primetime slot.

Originally Posted by C14E:
“By the same point, the Syco deal is signed so BGT failing does ITV more harm than it does them. So that's not the reason.”

I didn't say 'fail' - I just said they may not mind a lack of positivity around the show. As long as it still holds the viewers, a negatively received series may result in questions to Syco about its performance.

A big 'may' admittedly!
Jonwo
09-05-2011
Nine are really in trouble, DWTS did very well while Masterchef was unaffected.
Georged123
09-05-2011
Originally Posted by C14E:
“I can only assume they're not very bright. Are we sure George Dixon went to Channel 4 and not ITV? ”

A pretty safe assumption.

I dont expect a scheduler to get everything right but all of the big channels seemingly shoot themsleves in the foot with some silly decisions.

Originally Posted by Fudd:
“Arguable. With 8.30-10 they have half hour of filler programming to deal with while EastEnders is on. Airing at 7.30-9 then 9.30-10 means they're airing a 6m+ show in every primetime slot.”

Without turning this into a fantasy schedule, I would have scrapped the 9:30 results show, it always rate lower when that late and as a single show. Aired BGT 7:30 - 9:30 and aired a brand new sitcom in the 9:30 slot stripped through the week. Admittidley, that would mean either axing Corrie or Emmerdale for the whole week so thats just never gonna happen! Not like they could air Corrie on a few sundays before and after to catch up.
C14E
09-05-2011
Originally Posted by Fudd:
“Arguable. With 8.30-10 they have half hour of filler programming to deal with while EastEnders is on. Airing at 7.30-9 then 9.30-10 means they're airing a 6m+ show in every primetime slot.”

If that was an issue they could air it from 8pm to 10pm.

And I've suggested other ways of pretty much matching the number of hours in a format likely to draw higher ratings (and support other shows as well - which the current schedule doesn't do particularly well).

Corrie in that sandwich makes no sense - does anyone even know what the storyline is going to be?
Dancc
09-05-2011
Originally Posted by Jonwo:
“Nine are really in trouble, DWTS did very well while Masterchef was unaffected.”

The only result which I think was decent for Nine last night was In Their Footsteps (basically an Australian version of Who Do You Think You Are? with a military focus) which did alright for the slot it was in. Nine have struggled to break the 1m mark lately in that slot with shows like Customs and Send in the Dogs.

However Nine have been billing it as a "landmark new series" so they might have been expecting a bigger result than that. The good news for them is those that watched it seemed to like it with lots of positive feedback online and many viewers describing the first episode as moving. The only negative response I've seen so far is someone complaining about too many adverts- there's always one!
Jonwo
09-05-2011
Originally Posted by Dancc:
“
However Nine have been billing it as a "landmark new series" so they might have been expecting a bigger result than that. The good news for them is those that watched it seemed to like it with lots of positive feedback online and many viewers describing the first episode as moving. The only negative response I've seen so far is someone complaining about too many adverts- there's always one!”

It might have done better had they not scheduled it against DWTS, the TV movie is a bit of disaster though, the competition wasn't even that tough!

I imagine there is going to some changes at Nine, Seven is just doing better, will be interesting if the revamp to The X Factor does any good because it opened well but struggled to gain momentum.
Fudd
09-05-2011
Originally Posted by C14E:
“If that was an issue they could air it from 8pm to 10pm.

And I've suggested other ways of pretty much matching the number of hours in a format likely to draw higher ratings (and support other shows as well - which the current schedule doesn't do particularly well).

Corrie in that sandwich makes no sense - does anyone even know what the storyline is going to be?”

Siege in a cellar I think. They seem to like the idea of doing a siege during Britain's Got Talent week.

Running 8-10 would open up issues with what to put up against EastEnders on Tuesday and Thursday so they'd still have 'weak' programming on the night.

I guess 7.30-9.30 and then Coronation Street makes more sense rather than splitting Britain's Got Talent up into two. It's not like Britain's Got Talent gives Coronation Street much of a boost, anyway.
Dancc
09-05-2011
Originally Posted by Jonwo:
“It might have done better had they not scheduled it against DWTS, the TV movie is a bit of disaster though, the competition wasn't even that tough!

I imagine there is going to some changes at Nine, Seven is just doing better, will be interesting if the revamp to The X Factor does any good because it opened well but struggled to gain momentum.”

Nine's next big launch is Between The Lines on Thursday, a new topical and humorous sports discussion show. I guess it should slot in nicely alongside The Footy Show which already does very well. But ratings potential is limited on Thursdays.

The X Factor will certainly be an interesting one to watch on Seven this year. The judging panel is confirmed now with Natalie Bassingthwaighte joining Ronan Keating, Mel B and Guy Sebastian. Home & Away actor Luke Jacobz returns to host. Surprisingly, there is no sign of them scaling it back after last year's disappointing performance with this year's auditions being held in bigger and better venues than last year. So it's got another shot to prove itself in the Australian market, but if it doesn't rate this year then I think Seven will pull the plug on it.
Charnham
09-05-2011
Originally Posted by Fudd:
“Somehow a 10m+ figure has been twisted to be a disaster...soemone'll need to explain that one to me. I thought Piers Morgan would do better considering the guest was on the previous show, and Casualty didn't pick up despite average at best opposition. Doctor Who improved on last week and should increase further with the timeslot change.”

well according to Media Guardian


Quote:
“But before 2012 arrives, 2011 has to be endured. ITV has to contend with Simon Cowell's almost complete absence from Britain's Got Talent and, far more importantly, this year's X Factor. Viewing of this year's Got Talent is down 10% year-on-year, how much of this is due to the run of bank holidays and fine weather is not yet clear, a worrying erosion of audience but not enough to damage ITV's financial figures.”

Of course 10 million is an excellent figure, but if ts 10 million down from 12 million, then it isnt all good news.
PJMillar
09-05-2011
All this talk about Britain's Got Talent's scheduling... I don't think there's much comparison with Doctor Who really.

What ITV is doing is maximising in the short-term by extending the semi-finals by half-hour each night - more ad revenue for them and the silly theory that Coronation Street needs to be kept afloat by these events. To be honest, it wasn't a massive success last year, even when disregarding the awful Derrick Bird thing.

This short-term mentality is going to hurt Britain's Got Talent and consequently ITV in the longer term - it's not an important-enough show for people to stick around for a results show. People will turn over even if Coronation Street's on - obviously there's a crossover but the results is going to be lower than the performance.

And when less people are watching the results than the performance show, it's time to worry about a show's relevance... it's comfy TV and, like Dancing on Ice, it probably shouldn't have a separate results show (apart from the final in BGT's case).

Britain's Got Talent was scheduled perfectly in '09, and whether it's peaked or not, trying to milk it is going to confirm that it's peaked - but if it's scaled back slightly in the final stages, the show's drop might slow/halt.

Take I'm a Celebrity Get Me Out of Here and Strictly Come Dancing as the prime examples of the theory of cutting back, and take Who Wants to be a Millionaire? as another example illustrating what happens when something's persisted with relentlessly.

Opportunity Knocks was still hugely popular by the time of its demise, and Britain's Got Talent can be the same if ITV treats it sensibly.
Jonwo
09-05-2011
Originally Posted by Dancc:
“
The X Factor will certainly be an interesting one to watch on Seven this year. The judging panel is confirmed now with Natalie Bassingthwaighte joining Ronan Keating, Mel B and Guy Sebastian. Home & Away actor Luke Jacobz returns to host. Surprisingly, there is no sign of them scaling it back after last year's disappointing performance with this year's auditions being held in bigger and better venues than last year. So it's got another shot to prove itself in the Australian market, but if it doesn't rate this year then I think Seven will pull the plug on it.”

I wouldn't surprise if Nine, Ten or even Seven try to acquire the rights to The Voice, Nine seems more likely as Seven already has Australia's Got Talent and The X Factor.
iaindb
09-05-2011
Originally Posted by mattpinder:
“The 10.22m includes ITV1 HD. The low HD figure for last year's BGT was probably caused by (a) New channel effect and (b) The auditions were broadcast in SD, BGT didn't move to HD until the live semi-finals.”

So when BARB publish the officials on their website later today the ITV1 figure will be about 9.7m, 2 million down on the ITV1 figure from the equivalent weekend last year.

That's a nice simple "fact" for the BGT-hating newspapers to use. Newspapers do like their "facts" nice and simple.

Originally Posted by Fudd:
“Siege in a cellar I think. They seem to like the idea of doing a siege during Britain's Got Talent week.
”

:yawn::yawn::yawn::yawn::yawn::yawn::yawn::yawn::yawn:
Dancc
09-05-2011
Originally Posted by KennyT:
“Thanks rzt! Anything for the denouement of "Spiral" on BBC4?

K”

The last two episodes averaged 458k and 450k respectively, bringing the season average to 402k. (1.9%)
Dancc
09-05-2011
Originally Posted by Only_You:
“Does anyone have last nights ratings for the following:

The Secret History of Eurovision - More4 21:00”

166k (0.8%)

+1: 27k

derek500
09-05-2011
Quote:
“SUNDAY: BBC1’s epic CGI drama-documentary charting the greatest natural disaster of the ancient world pulled in more than 5m viewers.

Atlantis, shot entirely against green screen and narrated by Tom Conti, told the story of an enormous volcanic eruption in the Aegean Sea in 1620 BC.

It was watched by an average audience of 5.04m (20.6%) over the 9pm hour across BBC1 and BBC1 HD, according to overnight Barb figures supplied by Attentional.

It beat BBC1’s slot average of 4.94m (18.89%) for the year to date.

However, it was beaten by the second part of ITV drama Vera, which arrested an audience of 5.33m (21.76%) across ITV1 and ITV1 HD in a two hour slot from 8pm - beating last week’s 5.26m (21.98%). A further 323,600 (1.5%) watched on ITV1+1.

During the time Atlantis was on, the ITV detective drama averaged 5.15m (21.07%).”

http://www.broadcastnow.co.uk/rating...027069.article

Good news for Vera. I enjoyed last week's and after reading the comments on DS, you would have though it would have nose-dived this week!!
Dancc
09-05-2011
Is 8pm-10pm Sunday the safest slot for ITV drama of them all? Vera got a pasting on here last week with most people saying it wasn't very good. And yet it managed to GROW its audience in week 2. Astonishing.
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