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How do the music channels work? |
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#1 |
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Inactive Member
Join Date: Apr 2003
Location: Gloucester
Posts: 2,014
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How do the music channels work?
Does anyone here have any experience working with the companies that produce the likes of the channels that are on Virgin Media?
Maybe this is just down to my own personal taste and I'm wrong but I think they could be so, so much better. This is about MTV, Viva, MTV Base, MTV Dance, VH1, 4Music, TheBox, Kiss, Smash Hits, Q and Magic. Ignoring the fact that about half of them run programming for the best parts of the daytime schedule, which isn't needed as Virgin carry a plethora of channels which could run those shows, why do they all play the same old tired videos? There must be thousands of pop videos available for the channels to play but it seems if it isn't by certain big name artists back catalogue then they don't want to know. Is it all about record labels pushing their own? Or royalties they have to pay? Just play something different please! Even this last week we've had Kate & Will's stag party which have been the same videos in a different order. I doubt either of them or their friends get down to Willow Smith! The there is MTV Base and it's Dancehall Queens. I thought that that was a genre specific to the West Indies and thus would introduce a variety of artists that they don't normally show. Nope, to qualify you had to be black, female and already played twice an hour across their channels. Hello Rihanna and Beyonce. I thought I'd hit the jackpot when I got a HD box and MTVNHD appeared. They show a vastly varied array of videos but even now that seems to have been consumed by hour after hour of Rock am Ring. GRRRR! |
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#2 |
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Forum Member
Join Date: Dec 2010
Posts: 3,517
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I don't know what you're expecting to be honest, people generally have music channels to have on in the background, or just to flick through and check out the latest videos. People want to see the freshest most up to date music from popular artists, not 'old' videos (especially because most old videos are really boring, nothing like what they are now with huge budgets).
If you want a variety go to YouTube. I love music channels and I'm glad they show modern music 24/7 across 20-ish channels. It's brilliant. |
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#3 |
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Inactive Member
Join Date: Apr 2003
Location: Gloucester
Posts: 2,014
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Quote:
I love music channels and I'm glad they show modern music 24/7 across 20-ish channels. It's brilliant.
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#4 |
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Forum Member
Join Date: Jul 2003
Location: Fife
Posts: 13,810
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Apart from MTV, Viva and 4Music, most of the channels do show 24/7 music (apart from adverts obviously).
Just out of curiousity, lets see what all the channels are showing: MTV: Teen Cribs Viva: My Super Sweet 16th UK MTV Base: The Base Chart Show: Wynter Gordon ~ Dirty Talk MTV Hits: Nothing But Hits: advert MTV Dance: Your Knight on the Turntable: Chase and Status - Blind Faith VH1: Top 50 Movie Anthems: Survivor - Eye Of The Tiger MTV Rocks: Top 10 Anthems of 2006: Advert 4Music: 50 Biggest Selling Girls Of The 21st Century: Katy Perry ~ I Kissed A Girl The Box: UK Airplay Chart: Advert Kiss: This Weeks Most Played: Enrique ~ Tonight I'm Loving You Smash Hits: UK Hot 40: LMFAO ~ Party Rock Anthem Q: Q Anthems: Advert (cats with thumbs - love it haha) Magic: Big Wedding top 50: Michael Jackson ~ Dont Stop Til You Get Enough Kerrang: Explosive Rock Rumble: The White Stripes ~ Blue Orchard Yes I was a tad bored haha But that seems like enough variety to me, not forgetting MTVNHD (In the bedroom, not got it here) and 1000s of Music On Demand videos. |
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#5 |
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Inactive Member
Join Date: Jun 2009
Posts: 1,181
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I think they're awful as well to be honest, 20 channels of the same videos over and over, I thought MTVN HD would be brilliant but it's mostly random live sets from rock bands now.
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#6 |
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Forum Member
Join Date: Jan 2011
Posts: 3,771
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Quote:
Does anyone here have any experience working with the companies that produce the likes of the channels that are on Virgin Media?
Maybe this is just down to my own personal taste and I'm wrong but I think they could be so, so much better. This is about MTV, Viva, MTV Base, MTV Dance, VH1, 4Music, TheBox, Kiss, Smash Hits, Q and Magic. Ignoring the fact that about half of them run programming for the best parts of the daytime schedule, which isn't needed as Virgin carry a plethora of channels which could run those shows, why do they all play the same old tired videos? There must be thousands of pop videos available for the channels to play but it seems if it isn't by certain big name artists back catalogue then they don't want to know. Is it all about record labels pushing their own? Or royalties they have to pay? Just play something different please! Even this last week we've had Kate & Will's stag party which have been the same videos in a different order. I doubt either of them or their friends get down to Willow Smith! The there is MTV Base and it's Dancehall Queens. I thought that that was a genre specific to the West Indies and thus would introduce a variety of artists that they don't normally show. Nope, to qualify you had to be black, female and already played twice an hour across their channels. Hello Rihanna and Beyonce. I thought I'd hit the jackpot when I got a HD box and MTVNHD appeared. They show a vastly varied array of videos but even now that seems to have been consumed by hour after hour of Rock am Ring. GRRRR! If they kept playing GOOD videos, we wouldn't be having this discussion would we? |
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#7 |
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Inactive Member
Join Date: Apr 2003
Location: Gloucester
Posts: 2,014
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Quote:
I think they're awful as well to be honest, 20 channels of the same videos over and over, I thought MTVN HD would be brilliant but it's mostly random live sets from rock bands now.
And you can flick through the channels and be virtually guaranteed to always see videos by the same few artists (Rihanna / Beyonce / JT etc etc) all the time. |
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#8 |
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Forum Member
Join Date: Sep 2005
Location: West Sussex
Posts: 1,027
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Do MTV actually show music videos anymore??!
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#9 |
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Forum Member
Join Date: Oct 2010
Location: Penryn, Falmouth, Cornwall.
Posts: 10,034
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i changed over to virgin to save a bit of money, so now i just have viva and the hits at the moment. they are awful. just tv programmes usually in the evening. i think the music starts at 2am!
i do miss the other channels to be honest, but like someone else said it is so easy to watch music on youtube. |
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#10 |
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Guest
Join Date: Oct 2008
Posts: 11,503
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The only technicality I'm certain of is there being a magic 'synchronise ad breaks' button
![]() I'm not sure how much the lack of variety is to do with back catalogues/rights etc, so much as the availability of good source materials for older songs? The other night one of the channels showed the Pointer Sisters I'm So Excited video - complete with 'ingrained' VHS rolling and tracking issues
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