Originally Posted by Motthus:
“I wouldn't say that could be said of the 2nd season of Agents Of SHIELD or maybe you were one of the people who gave up on it after the 1st season?
I see your point about Hannibal being co funded however I think also the fact that Constantine is a DC product will effect NBC decision as well.As even if NBC dropped it I wouldn't be suprised to see it being picked up by another network,Netflix or Amazon”
It may well do, but perhaps not in the way you think. DC Comics is a Warner Bros Entertainment property, and Constantine the TV series is a Warner Bros Television / DC Entertainment property, which means the show is not owned by NBC Universal and therefore the NBC network pay Warners for the production costs in return for a license to screen it. Should it ever reach the 'magic 88' (4 full seasons) number of episodes to make it attractive as a syndication package to non-network stations and secondary cable markets, that extra revenue would go to Warners/DC, not NBC/NBCU.
Therefore the network NBC needs to ask itself does Constantine deliver a high enough quality rating demographic for them to maximise their advertising revenue now and next year (this seasons ratings share being used to set next seasons advertising rates)? A network might keep an average-performing show
that it owns outright alive so that it can make syndication revenue off the back end 4 seasons later, but they're much less likely to do it with something they don't own the rights to just so
Warner Bros can profit down the road.