Originally Posted by
fodg09:
“MG reporting that Channel 4 believe they have lost the 'bidding war' for Glee, with the show supposedly heading to Sky.
http://www.guardian.co.uk/media/2011...glee-channel-4”
I'm no fan of Channel 4 but I take no pleasure from this turn of events, even though it's all very predictable. It seems to happen time and time again to them. This cycle of them establishing a hit US show on FTA television only for BSkyB to move in and take it away from them looks set to repeat endlessly.
And the end of the article is ominous:
Quote:
“However, Channel 4 is understood to have recently switched its acquisitions budget to picking up the US version of The Killing, also from Twentieth Century Fox Television Distribution, and was not prepared to pay "more than double" for more Glee.”
Another Fox show. So if it's successful, another one that will end up on Sky1/Sky Atlantic in 2 years.
It all raises the question why on earth people bother with US shows on Channel 4? One of either two things will happen:
- It will flop in the ratings. Channel 4 will keep moving it about in the schedules before eventually burying it in a missable graveyard slot.
- It will be a hit. Channel 4 will look after it reasonably well unless the show is called The Big Bang Theory. Come renewal time BSkyB will easily outmuscle Channel 4 in the bidding thanks to all the money it fleeces from its customers.
Channel 5 have the right idea going for mostly procedural dramas which BSkyB are less interested in poaching, as although millions of viewers enjoy them week after week, they are not seen as shows which will convert people to pay TV. The stories are mostly self-contained in each episode, and so there is no "hook" to to make future seasons must-see.
I think Channel 4 need to re-think their acquisition strategy, especially when it comes to Fox shows. Otherwise this miserable pattern will repeat and repeat and eventually FTA viewers won't bother investing time in US TV on Channel 4.