Quote:
“The teams have to dream up a new brand of pet food and pitch it to an ad agency, the kind of task that presents two equally gaping trapdoors: come up with something radical and you'll be slated by the experts for not understanding the market. But do something straight and you'll be seen as lacking imagination.
...the task rumbles towards a fascinating boardroom session, where someone dares to contradict Karren Brady.”
“The teams have to dream up a new brand of pet food and pitch it to an ad agency, the kind of task that presents two equally gaping trapdoors: come up with something radical and you'll be slated by the experts for not understanding the market. But do something straight and you'll be seen as lacking imagination.
...the task rumbles towards a fascinating boardroom session, where someone dares to contradict Karren Brady.”
Excerpt taken from RadioTimes; I've cut a bit of it short as it could have been considered a spoiler, but I have to say I'm very excited for this task!
Quick Links: [list][*]Glenn, Zoe have pet food bust-up [*]Preview: Episode five in pictures[/LIST]
where's my previous post gone???
