As we're about half way through the year, let's take a look at the official consolidated series averages for the BBC1 and ITV1 dramas which have aired so far this year. All these figures include HD. In brackets, next to the programme name, is the change compared to the average for the show the previous year:
BBC One
1 – 7.97m – Silent Witness… (+4%)
2 – 7.65m – Doctor Who… (-1%)
3 – 7.30m – South Riding… (NEW)
4 – 7.15m – Lark Rise to Candleford… (+3%)
5 – 7.02m – Waking The Dead… (-1%)
6 – 6.79m – Hustle… (+5%)
7 – 5.85m – Silk… (NEW)
8 – 5.70m – Zen… (NEW)
9 – 5.63m – Case Histories*… (NEW)
10 – 5.35m – Exile… (NEW)
11 – 5.15m – Candy Cabs… (NEW)
12 – 5.11m – Atlantis… (NEW)
13 – 3.79m – Rock & Chips… (-48%)
14 – 3.29m – Outcasts… (NEW)
ITV1
1 – 7.92m (inc +1: 8.09m) – Wild at Heart… (+3/+5%)
2 – 7.78m (8.14m) – Scott & Bailey*… (NEW)
3 – 7.22m (7.60m) – Benidorm… (+11/+16%)
4 – 7.15m (7.41m) – The Suspicions of Mr Whicher… (NEW)
5 – 6.98m (7.35m) – Marchlands… (NEW)
6 – 6.67m (6.95m) – Lewis… (-4/-7%)
7 – 6.63m (6.63m) – Above Suspicion… (-15%)
8 – 6.43m (6.71m) – Midsomer Murders… (+6/+9%)
9 – 6.35m (6.60m) – Vera… (NEW)
10 – 5.78m (5.98m) – Kidnap & Ransom… (NEW)
11 – 5.66m (5.95m) – Injustice… (NEW)
12 – 5.65m (6.02m) – Case Sensitive… (NEW)
13 – 5.45m (5.66m) – Monroe… (NEW)
14 – 5.20m (5.51m) – The Reckoning… (NEW)
15 –
5.01m (
5.28m) – The Royal*… (+5/+10%)
16 – 4.93m (4.93m) – Agatha Christie’s Marple*… (-7%)
17 – 4.76m (5.06m) – Law & Order: UK… (-5/-10%)
18 – 4.58m (4.67m) – Primeval… (-6/-8%)
19 – 3.45m (3.79m) – Taggart… (-14/-22%)
All individual episode ratings:
http://i53.tinypic.com/2929z4n.jpg
Notes
- * = series which are currently airing so there will be changes to the average once all episodes are broadcast.
- For the ITV dramas, I've put the ITV1+1 included figures in brackets for people who want to see the series averages including +1.
- Some dramas did not air in Scotland so bear that in mind if directly comparing a non-Scotland drama with another drama as the non-Scotland drama would be at an -8% automatic deficit. Examples are: Benidorm, Lewis, Atlantis, Law & Order UK, Marple, Taggart, and a few episodes of Midsomer Murders and Case Sensitive. Waking The Dead also experienced small regional opt-outs for a few episodes which would've depressed its average a little bit.
- The Royal's average is in
italics as it's an estimation due to the fact I haven't been able to get the HD numbers yet. So I had an estimate the consolidated HD numbers based on the overnight one and add it onto the SD data. It's pretty accurate though and I'll be able to get the proper full data for it in my next update later this year. Ratings for all other shows are 100% correct.
- The y-o-y comparisons have been adjusted to take into account dramas which may have been fully networked last year but not this year (and vice versa). Therefore the y-o-y drops/gains represent the 'true' drops/gains in the areas it was shown, rather than being skewed by opt-out technicalities.
- Waking The Dead, Benidorm, The Royal y-o-y comparisons done to their last proper series which aired in 2009.
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Analysing it: I'd say it's been a mixed bag for BBC1's dramas thus far in 2011. The returning shows have, in fairness, on the whole held up really well. Key longer-episode shows like SW, DW, Hustle, WTD, LRTC have all either been stable or up y-o-y. Unfortunately though, two of those were their final series and Hustle is set to finish next year. A hefty drop for Rock & Chips, but it was probably going to be its final episode anyway, so not a big loss. They've had mixed success with the new dramas- South Riding was a big hit but it was just a 3-part series which isn't renewable material. Silk did well, their most popular 6-part weeknight series in quite a few years with very consistent ratings and it's coming back so that's good news. Zen also did pretty well but has been axed. Case Histories will most likely drop to ~5.3m come the end of the series, they could bring it back I suppose but I tend to think 5.0-5.5m dramas are 50/50 decisions these days so I'm not sure if they will (actor's availability also an issue). Candy Cabs' 5.15m official average is okay but it shed a lot of viewers during its 3-ep run and it's been axed and of course Outcasts was the major flop new drama series this year. As I said a few days ago, BBC1 could really do with a new 6m+ 6-part series come through soon.
As for ITV1 drama, it's been a strong year so far (especially by their usual standards!). They've launched 9 new dramas, none of the 9 have flopped, 7 did well or really well (over 5.5/6m+), 2 did okay (5.0-5.5m) and a few of those shows have already been (or will almost certainly be) recommissioned. In terms of the returning dramas, key shows like Wild at Heart, Benidorm and Midsomer Murders have built their audiences. Lewis, Above Suspicion and Law & Order UK have dropped but they did face some really tough competition such as Silent Witness and Waking The Dead. Bottom of the pile Taggart has been axed and also Primeval looks certain for the axe too after its drop. That list is only going to look stronger when Autumn comes around with the three D's: Downton Abbey, Doc Martin and DCI Banks. I don't think they're actually launching a new drama series this Autumn so looking ahead to next year, as ever they could do with popular new non-crime drama series but their drama slate as a whole looks much stronger now than 3 years ago.