Originally Posted by Dancc:
“And people scoffed when I said it could be ITV's SYTYCD. "I can't see it going that low." Well, it has. It's officially a complete and utter turkey, almost beaten by C4's movie last night, and rounding off a very disappointing week for ITV1.”
“And people scoffed when I said it could be ITV's SYTYCD. "I can't see it going that low." Well, it has. It's officially a complete and utter turkey, almost beaten by C4's movie last night, and rounding off a very disappointing week for ITV1.”
Yep, you were right all along, good shout there.
Very poor numbers for it last night, and it is declining like SYTYCD did. ITV will be desperate for it to rise and if it goes below 3m it'd be embarrassing for them. As other have said, they should swap it with The Royal, which would provide a much better lead in for the 9pm drama (and if Single Handed does replace S&B then it'll need the lead in!). Good rating for Scott and Bailey considering, and it's timeshifting really well, so last night will be another ~7m official rating. Good stuff, it'll definitely be back next year. The same can't be said for Case Histories though, which is doing OK but nothing special, and with the lead actor working in the US I don't think it'll be back. Good for Countryfile but poor for Horrible Histories, but it was dreadful scheduling.
Originally Posted by rzt:
“As we're about half way through the year, let's take a look at the official consolidated series averages for the BBC1 and ITV1 dramas which have aired so far this year. All these figures include HD. In brackets, next to the programme name, is the change compared to the average for the show the previous year:
Analysing it: I'd say it's been a mixed bag for BBC1's dramas thus far in 2011. The returning shows have, in fairness, on the whole held up really well. Key longer-episode shows like SW, DW, Hustle, WTD, LRTC have all either been stable or up y-o-y. Unfortunately though, two of those were their final series and Hustle is set to finish next year. A hefty drop for Rock & Chips, but it was probably going to be its final episode anyway, so not a big loss. They've had mixed success with the new dramas- South Riding was a big hit but it was just a 3-part series which isn't renewable material. Silk did well, their most popular 6-part weeknight series in quite a few years with very consistent ratings and it's coming back so that's good news. Zen also did pretty well but has been axed. Case Histories will most likely drop to ~5.3m come the end of the series, they could bring it back I suppose but I tend to think 5.0-5.5m dramas are 50/50 decisions these days so I'm not sure if they will (actor's availability also an issue). Candy Cabs' 5.15m official average is okay but it shed a lot of viewers during its 3-ep run and it's been axed and of course Outcasts was the major flop new drama series this year. As I said a few days ago, BBC1 could really do with a new 6m+ 6-part series come through soon.
As for ITV1 drama, it's been a strong year so far (especially by their usual standards!). They've launched 9 new dramas, none of the 9 have flopped, 7 did well or really well (over 5.5/6m+), 2 did okay (5.0-5.5m) and a few of those shows have already been (or will almost certainly be) recommissioned. In terms of the returning dramas, key shows like Wild at Heart, Benidorm and Midsomer Murders have built their audiences. Lewis, Above Suspicion and Law & Order UK have dropped but they did face some really tough competition such as Silent Witness and Waking The Dead. Bottom of the pile Taggart has been axed and also Primeval looks certain for the axe too after its drop. That list is only going to look stronger when Autumn comes around with the three D's: Downton Abbey, Doc Martin and DCI Banks. I don't think they're actually launching a new drama series this Autumn so looking ahead to next year, as ever they could do with popular new non-crime drama series but their drama slate as a whole looks much stronger now than 3 years ago.”
“As we're about half way through the year, let's take a look at the official consolidated series averages for the BBC1 and ITV1 dramas which have aired so far this year. All these figures include HD. In brackets, next to the programme name, is the change compared to the average for the show the previous year:
Analysing it: I'd say it's been a mixed bag for BBC1's dramas thus far in 2011. The returning shows have, in fairness, on the whole held up really well. Key longer-episode shows like SW, DW, Hustle, WTD, LRTC have all either been stable or up y-o-y. Unfortunately though, two of those were their final series and Hustle is set to finish next year. A hefty drop for Rock & Chips, but it was probably going to be its final episode anyway, so not a big loss. They've had mixed success with the new dramas- South Riding was a big hit but it was just a 3-part series which isn't renewable material. Silk did well, their most popular 6-part weeknight series in quite a few years with very consistent ratings and it's coming back so that's good news. Zen also did pretty well but has been axed. Case Histories will most likely drop to ~5.3m come the end of the series, they could bring it back I suppose but I tend to think 5.0-5.5m dramas are 50/50 decisions these days so I'm not sure if they will (actor's availability also an issue). Candy Cabs' 5.15m official average is okay but it shed a lot of viewers during its 3-ep run and it's been axed and of course Outcasts was the major flop new drama series this year. As I said a few days ago, BBC1 could really do with a new 6m+ 6-part series come through soon.
As for ITV1 drama, it's been a strong year so far (especially by their usual standards!). They've launched 9 new dramas, none of the 9 have flopped, 7 did well or really well (over 5.5/6m+), 2 did okay (5.0-5.5m) and a few of those shows have already been (or will almost certainly be) recommissioned. In terms of the returning dramas, key shows like Wild at Heart, Benidorm and Midsomer Murders have built their audiences. Lewis, Above Suspicion and Law & Order UK have dropped but they did face some really tough competition such as Silent Witness and Waking The Dead. Bottom of the pile Taggart has been axed and also Primeval looks certain for the axe too after its drop. That list is only going to look stronger when Autumn comes around with the three D's: Downton Abbey, Doc Martin and DCI Banks. I don't think they're actually launching a new drama series this Autumn so looking ahead to next year, as ever they could do with popular new non-crime drama series but their drama slate as a whole looks much stronger now than 3 years ago.”
Thanks for the figures rzt.
I completely agree with your analysis too, BBC1 have had mixed fortunes but some strong successes to prop them up. However, the amount of those shows that'll be back next year and have a future beyond it is concerning, and I don't think axing shows like Waking The Dead, Hustle, Spooks and Zen was such a good idea as they should have waited until they have new hits to replace them, as their cupboard of returning hits is going to start looking a bit bare if some of their new dramas don't take off.ITV have had a strong year so far, and with new dramas Vera, Kidnap and Ransom, The Suspicions of Mr Whicher, Case Sensitive and Scott and Bailey all either definitely recommissioned or almost certainly to be then they've had a solid year. In addition, returning titles Wild at Heart, Benidorm, Lewis, Above Suspicion, Law & Order: UK and Midsomer Murders will all be back in the first half of next year, along with Whitechapel, meaning that their drama slate for the next year and even further ahead is looking very strong. They could do with one or two new non-crime dramas to take off for the first half of the year to sit alongside the ones they have there and Downton and Doc Martin in the Autumn, and I think they'll be looking to Eternal Law to be that drama (I know there's a bit of crime there but that's not really its genre). That one could either be a hit or a big miss depending on the quality of it and the slot, but I'm glad they're still doing more risky dramas like this. They've also got new comedy The Security Men to take off to sit alongside Benidorm, and if that one works then I think we could see more new comedies on ITV which can only be a good thing.
Originally Posted by rzt:
“Yeah I think they'll have Single Handed planned for Sundays after Scott & Bailey. The first series only averaged 3.8m but it was recommissioned because it was an RTE import, so really cheap compared to your usual ITV drama. I think the next series is a co-production with ITV though so they'll probably be hoping for better figures.”
“Yeah I think they'll have Single Handed planned for Sundays after Scott & Bailey. The first series only averaged 3.8m but it was recommissioned because it was an RTE import, so really cheap compared to your usual ITV drama. I think the next series is a co-production with ITV though so they'll probably be hoping for better figures.”
Single Handed certainly feels like a Sunday night drama so unless BBC1 put New Tricks on Sundays then I think we'll see it there. I agree that they'll want it to do better this time too. If they swap PSTOS with The Royal to give it a better lead in then I think it stands a good chance of doing better as it was a quality drama that went somewhat unnoticed last time. As it's cheaper than most dramas for them I don't think their expectations will be quite as high as they usually are with new drama but I think they'll still be looking for 4m+ overnights for the whole series if it's to return.
Originally Posted by rzt:
“Here's the BBC1/ITV1 Demographic Information for Sunday 12th to Saturday 18th June: http://i56.tinypic.com/3142zb7.jpg
That's one very old-skew for Marple - I don't recall seeing a programme in primetime terrestrial TV (bar BBC2) skewing with an audience as old as that. ABC1 audience for it is decent though.”
“Here's the BBC1/ITV1 Demographic Information for Sunday 12th to Saturday 18th June: http://i56.tinypic.com/3142zb7.jpg
That's one very old-skew for Marple - I don't recall seeing a programme in primetime terrestrial TV (bar BBC2) skewing with an audience as old as that. ABC1 audience for it is decent though.”
Cheers for those.
Marple did skew very old, and whilst it did OK with ABC1s I think it used to do better in that demo. A disappointing rating for it on Wednesday and based on its recent performances I won't be surprised if ITV axe it as they haven't treated it well for years and it doesn't rate that well anymore. They haven't filmed any since 2009 and there are no current plans to film more so I think it's done. The Christie dramas are really useful for them at Christmas as they can burn them off whilst looking like they're making an effort, but really they don't do that well these days. I think they'll let Poirot have its last 6 episodes (one of which was commissioned recently) out of respect, along with the fact that it does a bit better than Marple (it did well on Xmas Day, for instance), but I can't see them bothering with any other Christie stuff.Elsewhere, The Apprentice remains a demo powerhouse, whilst The Marriage Ref at least managed to skew young, but it still did very poorly. Penn and Teller skewed nice and young too, and more interestingly skewed much more towards males than other ITV entertainment, which will make it more appealing to ITV. If the numbers hold, I think ITV will be pretty satisfied with it and it'll probably be back for more.




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