Originally Posted by Steve Williams:
“It used to be that ITV were prepared to break into the runs of Heartbeat or London's Burning for a week or two to show a big event drama and I know you don't want to start throwing things off willy nilly but if the schedules are so constricting that stuff's limited to airing on a particular day at a particular time, that is utterly mundane and boring.”
That's what used to happen, but they don't do that anymore. They haven't done that sort of thing in the last few years (apart from Heartbeat which they messed about with cos they knew it was being axed). They now let series run their full-length without interrupting them mid-run, so I have to say it's highly unlikely that they'd interrupt something like Dancing on Ice - one of their big ratings winners - mid-run to show Endeavour. You say that's mundane and boring, but that's the reality of the situation. Only really Saturday night schedules these days are flexible.
Quote:
“ITV have been making noises about doing midweek entertainment now and they've done nothing about it, even though it would actually be possible to run a decent length series on a Wednesday night in the New Year, if they chose to show FA Cup matches on a Tuesday they wouldn't have to interrupt the run of a Wednesday night series for football until the end of February, and if they hurried up the bloated Dancing On Ice that could work.”
ITV have been making noise about midweek entertainment for a couple of years, and as you've said they've done nothing, so it's pretty unlikely they'd suddenly now want to move Dancing on Ice to Wednesdays. If they haven't done it by now, they're unlikely to do it next year. Champions League football begins in mid-February, so that would mean DOI having a run of just 5-6 weeks on Wednesdays - I understand you think it's bloated (I completely agree it is a bit long with often 3hrs of it in one evening!) but they're just not going to suddenly halve the running length of the series from 12 weeks. Alternatively they could air the second half of the series back on Sundays, but then it'd be a bit pointless having the first half of the run on Wednesday and then second half on Sunday, as that would just confuse viewers, and also cause a few logistical problems.