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The Ratings Thread (Part 22)
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Dancc
17-07-2011
You missed S.V.U off your list rzt... A bit too eager to strip out the C5 shows there, they are not all repeats
Andy23
17-07-2011
A report in today's Mail on Sunday says that Daybreak now gets 500,000 viewers 'less than a third' of what BBC Breakfast gets.

God knows where they are getting 500,000 from, when we know it rates either 700 or 800,000 every day.

It's good to see such a high quality of Sunday tabloid journalism is still continuing!
DICKENS99
17-07-2011
Originally Posted by Andy23:
“A report in today's Mail on Sunday says that Daybreak now gets 500,000 viewers 'less than a third' of what BBC Breakfast gets.

God knows where they are getting 500,000 from, when we know it rates either 700 or 800,000 every day.

It's good to see such a high quality of Sunday tabloid journalism is still continuing!”

In this week's Radio Times Peter Fincham claims that Daybreak has seen a steady rise in audiences since it launched so the Daily Mail aren't alone in being able to interpret quite clear statistical information. Or maybe there's something weird and quantum going on and it's impossible to measure both ratings and the depth of Adrian Chiles' despair at the same time.
derek500
17-07-2011
Originally Posted by Andy23:
“A report in today's Mail on Sunday says that Daybreak now gets 500,000 viewers 'less than a third' of what BBC Breakfast gets.

God knows where they are getting 500,000 from, when we know it rates either 700 or 800,000 every day.

It's good to see such a high quality of Sunday tabloid journalism is still continuing!”

It's pointless quoting an average full slot audience for breakfast TV, when the majority of viewers only drop in for a few minutes.
KennyT
17-07-2011
Originally Posted by derek500:
“It's pointless quoting an average full slot audience for breakfast TV, when the majority of viewers only drop in for a few minutes.”

So, something like a "15 minute reach" stat for each show would be more useful? Anyone got access to that?

K
GeorgeS
17-07-2011
Originally Posted by KennyT:
“So, something like a "15 minute reach" stat for each show would be more useful? Anyone got access to that?

K”

Reach numbers published here a while back suggested that Daybreaks reach was about 3-3.5m IIRC
derek500
17-07-2011
Originally Posted by KennyT:
“So, something like a "15 minute reach" stat for each show would be more useful? Anyone got access to that?

K”

Quote:
“From yesterday's broadcasts (including HD).

Breakfast - Ave Aud: 1.692m, Reach: 7.47m
Daybreak - Ave Aud: EDIT 0.874m, Reach: 3.249m
Sunrise - Ave Aud: 0.107m, Reach: 0.563m”

http://forums.digitalspy.co.uk/showp...postcount=2530
rionia
17-07-2011
Last nights Tonight's the Night ratings tweeted by Gavin Barker

"excellent figures for TTN show 2 - we averaged 4.5m, peaked at 5.2m, our share was 22.4%, easily beating ITV by 8%. All very happy here"
RobbieSykes123
17-07-2011
Originally Posted by rionia:
“Tweeted by Gavin Barker

"excellent figures for TTN show 2 - we averaged 4.5m, peaked at 5.2m, our share was 22.4%, easily beating ITV by 8%. All very happy here"”

So even the child wizard couldn't resurrect Itv last night then...

I suppose there must be limits to even his magical powers!
D.M.N.
17-07-2011
Originally Posted by rionia:
“Last nights Tonight's the Night ratings tweeted by Gavin Barker

"excellent figures for TTN show 2 - we averaged 4.5m, peaked at 5.2m, our share was 22.4%, easily beating ITV by 8%. All very happy here"”

Either that's 8% of 22.4% (unlikely) or 22.4% - 8% (likely).

So, it seems between in the same slot as Tonight's the Night, ITV1 had 2.9m (14.4%) with Harry Potter and the Deathly Hallows: Part 2 - Behind the Magic. Ouch.
Joe40
17-07-2011
Daily Star Sunday says that Kate Garraway will not be renewing her Daybreak contract when it comes up in September.
Perhaps September (after the school holidays) would be the right time for a complete revamp.

http://www.dailystar.co.uk/news/view...ay-quits-sofa/
cylon6
17-07-2011
Originally Posted by rionia:
“Last nights Tonight's the Night ratings tweeted by Gavin Barker

"excellent figures for TTN show 2 - we averaged 4.5m, peaked at 5.2m, our share was 22.4%, easily beating ITV by 8%. All very happy here"”

Beating Harry Potter? That's good but next week it faces a Potter movie rather than Potter filler.
Andy23
17-07-2011
What a shame such an awful programme seems to rate so well.
KennyT
17-07-2011
Originally Posted by derek500:
“http://forums.digitalspy.co.uk/showp...postcount=2530”

OK, so, even using (presumably 3 minute) reach, BBC breakfast is far oustripping Daybreak. In fact, the ratios of the two progs (BBC:ITV):

Reach: 2.29:1
Share: 1.94:1

Some comparison with GMTV's performance would be in order, to judge whether DB really has been a poor replacement, or whether that sort of result is all that they can realistically expect from the slot, whatever they do?

K
sn_22
17-07-2011
Clearly Tonights the Night does something right. Not a clue what it might be, but theres a very solid 4m and more who'll happily return for more punishment week-on-week. It does a good job for BBC One in the awful summer slot - in fact, it does a lot better than some of the more high profile entertainment at other times of year...
rionia
17-07-2011
Originally Posted by Andy23:
“What a shame such an awful programme seems to rate so well.”

Different people have different definitions of 'awful'. Fortunately the BBC caters for all tastes, not just those that only appeal to one element the viewing audience.
Pizzatheaction
17-07-2011
So, Tonight's the Night quite a bit up on last week.
GeorgeS
17-07-2011
Originally Posted by KennyT:
“OK, so, even using (presumably 3 minute) reach, BBC breakfast is far oustripping Daybreak. In fact, the ratios of the two progs (BBC:ITV):

Reach: 2.29:1
Share: 1.94:1

Some comparison with GMTV's performance would be in order, to judge whether DB really has been a poor replacement, or whether that sort of result is all that they can realistically expect from the slot, whatever they do?

K”

The programmes arent the same length so you cant compare the 2 reaches.
all_night
17-07-2011
ITV deny reports that Kate Garraway has quit Daybreak: http://t.co/iWDF75V

Edit: Kate herself has confirmed on Twitter that she is staying with Daybreak
Charnham
17-07-2011
never mind
GeorgeS
17-07-2011
Originally Posted by all_night:
“ITV deny reports that Kate Garraway has quit Daybreak: http://t.co/iWDF75V

Edit: Kate herself has confirmed on Twitter that she is staying with Daybreak”

Another scoop for Digital Spy!
all_night
17-07-2011
Originally Posted by GeorgeS:
“Another scoop for Digital Spy! ”

To be fair to DS, i think a lot of other outlets reported the Daily Star article.
Andy23
17-07-2011
Originally Posted by GeorgeS:
“Another scoop for Digital Spy! ”

What's worrying is I've seen on here quite often, people treating Digital Spy as a second source and hence a confirmation that a story is likely to be true, as it isn't just one paper running with the story!
Charnham
17-07-2011
I know of one very good example of fake news posted on Digital Spy as real news, which was then used as a source for a few other websites, I trust it alot less now.
GeorgeS
17-07-2011
Some European ratings news for Sky News. The increased foreign and business news coverage seems to be paying off

Ed Conway's appointment should further boost the team in this area with his experience

Quote:
“More up-market Europeans watching Sky News than ever before

London, 7th July 2011: Sky News remains the most-watched news channel each day by up-market Europeans, according to the results of the 2011 European Media and Marketing Survey (EMS). This year Sky News has also achieved the highest weekly reach of all the news and business channels across the 23 international channels measured, jumping over CNN International and Euronews to take the number one slot.

Conducted by Synovate, the study measures the media habits of affluent Europeans, representing 13% of the European population across 20 countries. It is regarded to be the richest source of data relevant to the Pan European advertising sales community.

With a reach of 2.5 million viewers per day, and 7.4 million viewers per week, Sky News holds a significant lead over all its main competitors, including BBC World News and CNBC. Sky News reaches 5.3% of the audience, with Euronews its closest competitor at 3.4%, followed by CNN International at 3.1% and BBC World News at 2.8%. Sky News achieved a weekly reach of 15.7% with BBC World News reaching 12.5%.

Sky News also remains the news channel of choice for Europe's super-elite, as measured by the EMS Select Survey. In this sub-group comprising the top 3% of Europeans, Sky News not only retains its position as the top rated news and business channel with a daily reach of 7.6% (up from 6.9% in 2010) it has also become the number one weekly news and business channel with a reach of 22.5% (up from 19.9% in 2010).

John Ryley, Head of Sky News, said: ‘These EMS results have shown just what a great 12 months Sky News has enjoyed, and I’m delighted by the lift in our viewing figures. Our team work tirelessly to bring the latest breaking news and analysis to our viewers across the world, and I’m thrilled to see that we have made such a significant impact across this elite group of people.’”

http://www.skypressoffice.co.uk/SkyN...le.asp?id=3047
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