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Supermarkets only selling Conditorei Coppenrath & Wiese frozen cheesecakes
tghe-retford
30-07-2011
Anyone else noticed this when trying to buy a own brand cheesecake in the main supermarkets lately? They used to have their own brand and maybe one more from Ross. Now, you can only buy frozen cheesecakes made by Conditorei Coppenrath & Wiese. And they're almost, if not, double the price that the supermarket ones used to be.

Why is that? Can't be a trademark or patent thing because other companies could claim prior art. Only thing I can think of is that the company has done an exclusivity deal with all the supermarkets to only stock that brand. Still seems odd thought that other brands and the supermarket own brands have all gone, it'd be like say Nescafe being the only coffee available with every other brand and the own brands removed from the shelves. Thinking of it that way, it could be quite a dangerous precedent for competition.

Anyone else notice this, or better yet - know a reason for it? I miss Morrisons own brand mandarin cheesecakes and they don't do them in the cake shop section of the supermarket.
c4rv
30-07-2011
Tesco seem to be a pretty big range of frozen and chilled own brand of cheesecakes. I believe you can freeze their chilled ones.

http://www.tesco.com/groceries/produ...e&N=4294939609
Rossall
31-07-2011
Very strange indeed. Asda have ditched most of their own brand in favour of these,
Cstar2229
31-07-2011
I find they taste good but they do have gelatine in their products.
tvfanny
31-07-2011
Originally Posted by Cstar2229:
“I find they taste good but they do have gelatine in their products.”

When I lived and worked in Berlin we always had these large cream gateau when it was anyones birthday.
I found them heavy on the cream and rather bland.
Baking-Girl
01-08-2011
I've noticed this too in asda.
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