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The Ratings Thread (Part 25)
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Charnham
20-09-2011
would not mind seeing the other age groups for both shows, if anyone has them?

thanks
C14E
20-09-2011
Originally Posted by paltonz:
“Mike & Molly will take over the 9:30pm slot from next Monday. Their premiere numbers might rise since Melissa McCarthy, the lead actress of the show, won an Emmy. Then again, does an Emmy win help with the viewing figures? It worked for Modern Family, I think.”

I suppose it could. Also, Melissa McCarthy's role in Bridesmaid's might help as well (and most likely helped her with the Emmy win).

I think Modern Family had lots of hype and momentum for its second season premiere anyway - the second half of its first season was very strong and had great ratings against American Idol. But I guess a few Emmy's can't hurt!
AlexiR
20-09-2011
Originally Posted by GeorgeS:
“of course ITV are promoting it. They pay people a nice salary to do such things you know. And the BBC and Sky and Four & Five do the same.

I dont remember you grousing about the BBC puff promo featuring Bring Me Sunshine? Was I off that week?

So people doing their job well is a bad thing? I suspect you are just a teeny bit bitter that they did such a good job.

But you can take a horse to water but you cant make it drink as they say. The anticipation re DA was bottom up as well as top down.”

All well and good but earlier today you were making the ridiculous claim that the hype for Downton Abbey wasn't manufactured at all and that's the comment that exception was taken to.

Nobody is suggesting that ITV shouldn't be promoting their shows just that people should at least admit that they're promoting them and creating hype for them and not pretend that its the 'normal average audience' putting together tabloid spreads and printing a never ending series of stories about the show.

Originally Posted by paltonz:
“Source (for all shows): http://www.tvmediainsights.com/forum....4#postid-1920

via (Marc Berman's Twitter): http://twitter.com/#!/marcberman

According to early overnights, 2 Broke Girls premiered well with a 12.7 ratings/18 share. That would translate well into 18-49 numbers, when it releases later today. 2 1/2 Men also did well with Ashton Kutcher's premiere with 18.7/26. Playboy Club started off terribly with 4.1/6 for their first half hour and going down to 3.7/6 from 10:30-11. ABC's DWTS peak was from 9:30-10 with 14.1/20.”

Worth remembering that these are very early metered market numbers which means they're only focusing on the households watching (which can be a very misleading number with no way of actually converting to total viewers of demo numbers) and the numbers themselves are only pulled from the bigger markets.

Early indications though do appear to be huge for Two and a Half Men and there's a chance that The Sing-Off on NBC hit Dancing with the Stars a little despite all the press Dancing got with their casting.
AlexiR
20-09-2011
Originally Posted by paltonz:
“Mike & Molly will take over the 9:30pm slot from next Monday. Their premiere numbers might rise since Melissa McCarthy, the lead actress of the show, won an Emmy. Then again, does an Emmy win help with the viewing figures? It worked for Modern Family, I think.”

Its hard to tell what effect, if any, an Emmy win has on broadcast shows these days. Modern Family for example was huge before winning at the Emmys last year and it would have been huge this year without cleaning up at the Emmys. The Good Wife picked up Emmys last year (and again this year) and it doesn't appear to have done anything to help it out ratings wise.

I suspect if Mike & Molly is up next week it'll be a combination of an improved Two and a Half Men lead-in (assuming the Kutcher/Sheen bounce lasts) and a result of Melissa McCarthy's scene stealing turn in Bridesmaids. Being part of a hugely popular comedy blockbuster does have a track record of helping a comedy shows numbers - Steve Carrel's turn in 40 Year Old Virgin helped The Office out on NBC for example.
Jonwo
20-09-2011
Originally Posted by C14E:
“I suppose it could. Also, Melissa McCarthy's role in Bridesmaid's might help as well (and most likely helped her with the Emmy win).

I think Modern Family had lots of hype and momentum for its second season premiere anyway - the second half of its first season was very strong and had great ratings against American Idol. But I guess a few Emmy's can't hurt!”


But surely she should be judged on Mike and Molly and not Bridesmaids, hilarious as she was in that film.

I think 2 Broke Girls will be a early award contender as will Homeland.
GeorgeS
20-09-2011
Originally Posted by AlexiR:
“All well and good but earlier today you were making the ridiculous claim that the hype for Downton Abbey wasn't manufactured at all and that's the comment that exception was taken to.”

What is "hype" anyway? Running promos and making actors available for chats shows and newspaper journo's isnt hype. Its normal advance publicity.

If ITV had planted false stories or hired "fans" to sing its praises, I might agree. But I havent heard anyone suggest that - have you?
Pizzatheaction
20-09-2011
Originally Posted by rzt:
“Looking at D.M.N.'s roundup, it looks like The Chase narrowed the gap even more yesterday and was only marginally behind Pointless when stripping out +1 (maybe even ahead during the actual 5.15-6pm head to head).”

Sorry for being a bit thick, but how are the shares calculated when we get a rating for ITV1 and ITV1+1 combined? For example, for yesterday's Chase, is it just the ITV1 share reported alongside the ITV1 and ITV1+1 figure?

Or is the share figure a total of the shares for ITV1 and ITV1+1, e.g. for argument's sake, 15.0% + 0.4%?

I'm guessing it's definitely not the two shares added together, then halved to find the average!
AlexiR
20-09-2011
Originally Posted by Jonwo:
“But surely she should be judged on Mike and Molly and not Bridesmaids, hilarious as she was in that film.

I think 2 Broke Girls will be a early award contender as will Homeland.”

Bridesmaids means people know who she is now. As I mentioned Steve Carrel had the same uplift with his profile after 40 Year Old Virgin and that helped The Office. 30 Rock had a similar ratings uplift when Tina Fey was everywhere in the American media because of Sarah Palin.

I'll be amazed if 2 Broke Girls is an awards contender.

Originally Posted by GeorgeS:
“What is "hype" anyway? Running promos and making actors available for chats shows and newspaper journo's isnt hype. Its normal advance publicity.

If ITV had planted false stories or hired "fans" to sing its praises, I might agree. But I havent heard anyone suggest that - have you?”

I'll just repeat what I said earlier

And its amazing how many of these real people who watch television as a hobby whilst living their balanced lives (did you just lift that sentence from an ITV PR piece?) work in the media and are in a position to share this not at all manufactured love for the show with the nation via absurd levels of press coverage.

The idea that the Downton Abbey hype is 'normal people' talking about it and not manufactured is possibly one of the most ridiculous things I've heard in a long time. Yes, undoubtedly, it is popular with audiences but that doesn't negate the obscene level of manufactured hype that surrounds the show.
rzt
20-09-2011
Originally Posted by Pizzatheaction:
“Sorry for being a bit thick, but how are the shares calculated when we get a rating for ITV1 and ITV1+1 combined? For example, for yesterday's Chase, is it just the ITV1 share reported alongside the ITV1 and ITV1+1 figure?”

Yeah in those long roundups which have the +1-include figures, it's just the ITV1 (exc +1) share alongside the ITV1 (inc +1) figure. So yesterday's The Chase had 2.3m (inc +1), but the share it had was 15.4% on ITV1 alone (5-6pm).
dave01
20-09-2011
Originally Posted by rzt:
“Yeah, although BBC1 shows generally have a higher ABC1 % than an ITV1 show due to the general audience profile of the channels. If say, for example, Downton Abbey was on BBC1 its ABC1 %-skew would've been higher (probably around 60%) while Spooks on ITV1 would've been lower (around 50-55%). It's just the way it is.

Also, I notice DA's 16-34 and 18-49 %-skews were slightly lower than an episode last year which had 9m too. Last year that episode had 13% in 16-34s and 34% in 18-49s. I suspect some of the younger viewers on Sunday night went over to watch Spooks. DA's ABC1 %-skew was slightly higher than last year's 9m episode though (52% ABC1 last year).”

Oh cool. All interesting information there. It does seem as though Spooks is siphoning off some of Downton 16-34 audience then. The Spooks finale should hopefully do well so it could dent Downton a bit more that night. After that Downton could get a boost for its last 2 episodes in early November and that will also be about the time X-Factor starts going nuclear into the 15m + peak region.

Do you happen to have the rating for the film premiere of Prom Night on Channel 5 10pm on Sunday night? I haven't seen it in any of the usual places.

Originally Posted by Charnham:
“would not mind seeing the other age groups for both shows, if anyone has them?

thanks”

They are all on rzt's link:
http://i56.tinypic.com/33jitye.jpg

Spooks
4-15 - 2%
16-34 - 15%
35-44 - 17%
45-54 - 19%
55-64 - 21%
65 + -26%

Downton
4-15 - 3%
16-34 - 10%
35-44 - 10%
45-54 - 16%
55-64 - 20%
65 + - 41%
rzt
20-09-2011
Originally Posted by dave01:
“Do you happen to have the rating for the film premiere of Prom Night on Channel 5 10pm on Sunday night? I haven't seen it in any of the usual places.”

The film premiere of Prom Night on C5 averaged 509k (3.3%).
Pizzatheaction
20-09-2011
Originally Posted by rzt:
“Yeah in those long roundups which have the +1-include figures, it's just the ITV1 (exc +1) share alongside the ITV1 (inc +1) figure. So yesterday's The Chase had 2.3m (inc +1), but the share it had was 15.4% on ITV1 alone (5-6pm).”

Thanks, rzt.

I've never really thought about that before, but seeing such similar shares and figures for the two quiz shows got me thinking.
Charnham
20-09-2011
Downton is old, doesnt ever get watch much 35 - 54.
dave01
20-09-2011
Originally Posted by rzt:
“The film premiere of Prom Night on C5 averaged 509k (3.3%).”

Ouch, that is awful for a 10pm film, guess that one will be relegated to 5USA for the repeat. It was a bit "high school" for my tastes but it did have Idris Elba in.
rzt
20-09-2011
Originally Posted by Charnham:
“Downton is old, doesnt ever get watch much 35 - 54.”

In raw numbers though, more 35-54s watched Downton Abbey last week than any BBC1 programme apart from EastEnders.
D.M.N.
20-09-2011
http://i56.tinypic.com/33jitye.jpg

Bizarre looking at The X Factor breakdowns, why was there 230k more 4 to 15's watching on Saturday than Sunday? It also did worse in the 55 to 64 bracket, I guess that's partially due to Antiques Roadshow.
rzt
20-09-2011
When's the last time a US scripted show (non post-Super Bowl slot) had a 10.0+ A18-49 rating? Apparently Two and a Half Men had more than that last night which is huge! Wasn't the previous season hovering around the 5.0 mark?

Incidentally, what happened to PI website? That was the website which used to have all the old US ratings. Shame it's gone down as I can't find an alternative to archive old ratings.
AlexiR
20-09-2011
Two and a Half Men had a 10.3 in the 18-49 demo and 27.76 million viewers. That's absurdly big.

Lets see how long the Sheen/Kutcher bump lasts.
Charnham
20-09-2011
Originally Posted by AlexiR:
“Two and a Half Men had a 10.3 in the 18-49 demo and 27.76 million viewers. That's absurdly big.”

but the episode s a one off event, does not mean they will stick.
AlexiR
20-09-2011
Originally Posted by Charnham:
“but the episode s a one off event, does not mean they will stick.”

It'll absolutely drop next week. But regardless of that 10.3 is massive.

EDIT - And The Playboy Club looks to have bombed hard for NBC. 1.6 in the demo and 5 million viewers. Ouch.
Bushmills
20-09-2011
Originally Posted by Tassium:
“Red or Black was hyped, Downton Abbey is just liked by lots of people.
”

This.
D.M.N.
20-09-2011
Originally Posted by rzt:
“Incidentally, what happened to PI website? That was the website which used to have all the old US ratings. Shame it's gone down as I can't find an alternative to archive old ratings.”

You can try going through the Wayback Machine: http://web.archive.org/web/201107150...com/eve/forums

AlexiR
20-09-2011
Over in the US terrible start to the season for NBC but a huge night for CBS. Demo numbers below with total viewers in millions in brackets.

ABC

8PM: Dancing with the Stars – 3.9 [18.41]
9PM: Dancing with the Stars – 3.9 [18.72]
10PM: Castle – 3.3 [13.6]

CBS

8PM: How I Met Your Mother – 4.7 [11.26]
8:30PM: How I Met Your Mother – 5.1 [12.24]
*Series high in 18-49
*Series high in total viewers
9PM: Two and a Half Men – 10.3 [27.76]
*Series high in 18-49
*Series high in total viewers
9:30PM: 2 Broke Girls – 7.0 [19.15]
10PM: Hawaii Five-0 – 3.4 [12.00]

Fox

8PM: Hell’s Kitchen – 2.5 [5.85]
9PM: Hell’s Kitchen – 2.6 [5.88]

NBC

8PM: The Sing-Off – 1.9 [5.66]
9PM: The Sing-Off – 1.8 [4.74]
10PM: The Playboy Club – 1.6 [5.01 million]

The CW

8PM: H8R (r) – 0.5 [1.2]
9PM: Ringer (r) – 0.4 [1.01]
Charnham
20-09-2011
2 Broke Girls could not have asked for a better lead in.

The CW on the other hand, well much like Epic Win, im amazed anyone watched a show called H8R, yet around 500,000. This maybe a rough season for The CW.
smile371
20-09-2011
What an amazing start for CBS! Obviously TAAHM will fall dramatically next week, but at least it managed to provide a massive platform for 2 Broke Girls, which i've just caught up with and really enjoyed. Should be an interesting week for US ratings!
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