Originally Posted by Dancc:
“Is the £40m figure even correct though?
You will happily dispute the recent reports regarding C5's financial performance, but this £40m figure which isn't even that widely reported is taken as gospel by yourself.
It's almost like you have an agenda to peddle...
Let's see how Big Brother performs in 2012 before we forecast the death of Channel 5!”
“Is the £40m figure even correct though?
You will happily dispute the recent reports regarding C5's financial performance, but this £40m figure which isn't even that widely reported is taken as gospel by yourself.
It's almost like you have an agenda to peddle...
Let's see how Big Brother performs in 2012 before we forecast the death of Channel 5!”
Not taking the £40m as gospel - just quoting it as the figure which has been widely reported.
How accurate it is, I don't know.
But I think it's clear that C5 has paid a very substantial amount for BB and the question remains - how can it make economic sense if you can get almost the same audience at miniscule cost in comparison?
I'm certainly not forecasting the death of C5 - I'm sure the bottom line will improve as overheads are massively slashed. The question is what is the optimum amount to spend on programming.




