Originally Posted by
mm83:
“I love how Alexandra fans always set the bar so high for other artists (particularly Leona) but fail to do the same for Alexandra
. Spirit sold over 7 Million copies WW , how can you say it isn't "all that"
it was the second highest selling album in the world in 2008. How did Overcome do internationally in comparison ? it flopped harder than fish out of water. I doubt Alexandra will sell that many albums in her entire career.
But then of course Alexandra fans will say as always that she never got that kind of promotion. It's obvious why. I think some Alexandra fans will never understand how promotion works and why some artists get more promotion than others. The reason why "simon threw everything into it" is because the album and Leona clearly had potential and appealed to a world wide audience. It's all about potential, if you have it and if you are showing the ability to connect with an audience that will in turn lead to promotion. Labels will shell out the money for promotion only if they feel that there is a strong probability of return on investment.
This is exactly the way I feel about Alexandra. She has some of the tools but lacks "it".
And Alexandra didn't? 
That's nonsense. Pop artists can sell as well and all you have to do is look at Lady GaGa's and Rihanna's sales. Artists do well when their material and the artists themselves connect with the audience.”
LOL but she didnt get all the promo in the world thats the point. everyone was raving about leona due to her voice. alex was seen as a good singer but nothing special.
and without the money NO artist can have massive sales. leona benefitted from being the best singer to come from a talent show, the news were even raving about her sales for a moment like this. and epic wouldnt sign her for a multi album US deal with no material so to speak if she wouldnt bring in money would they??
7m WW is very good of course, but if you look at the sales in each territory 21 has outdone it with far less promotion in less time. and overcome flopped due to a 2 week european promo trip promoting single 1 and that was it. leona was everywhere. simon (as my dad said) saw leona as the next whitney houston mid-80s. alexandra will sell albums internationally, just watch. rihanna and gaga are the ONLY 2 pop artists to sell over 8m copies of albums now.
loud sold 8m and the fame sold 12m+ adele's 21 is set to sell over 15m WW, mariah's music box and daydream and whitney's debut and follow up also sold over 20m worldwide. albums dont sell how they used to. and like I SAID, 3m copies were sold in the UK. so it only sold 4m WW. in perspective very good, but nothing extraordinary on a global scale. 1m was in the US (for the fastest selling debut artist of all time?? adele's 19 sold the same amount) so half its sales were outside the UK and US.
the reality is this: NO Syco artist has received the same amount of promo as leona, hence the reason alex left. she knows what the label is like. they hold her in such high regard, but its not paying off in the long run. if you give all the good artists promo you'll gain in the long term. but they DONT do that.