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LCD screen manufacturers lost a combined $13bn from 2004-2010


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Old 18-01-2012, 12:14
1andrew1
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http://www.economist.com/blogs/schum.../bl/crackingup

It's set to get worse with more capacity coming online from China thus driving down prices.

Sony loses $45 per every tv it sells and Panasonic's tv business has not made money for four years.

I think the only solution will be if two of the big four (Samsung, Sony, Panasonic, LG) merge or one exits.

Could we see Sony depart from the sector or move more upmarket? I'm a Sony fan but I've read that both their reliability - and sales - have both fallen behind Samsung in the last couple of years.
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Old 18-01-2012, 12:55
trphil
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I think the only solution will be if two of the big four (Samsung, Sony, Panasonic, LG) merge or one exits.
Or they could all start selling them at a price where they make a profit rather than a loss?
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Old 18-01-2012, 13:01
webbie
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Well Samsung expect to make a profit of $4.5bn for the last quarter (the whole company). They are investing $41bn in 2012. $6bn on tvs including OLED.
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Old 18-01-2012, 13:03
Nigel Goodwin
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Could we see Sony depart from the sector or move more upmarket? I'm a Sony fan but I've read that both their reliability - and sales - have both fallen behind Samsung in the last couple of years.
Samsung sales are higher than Sony, but reliability of Samsung is FAR below that of Sony (or Panasonic).
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Old 18-01-2012, 14:21
1andrew1
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Or they could all start selling them at a price where they make a profit rather than a loss?
Presumably they feel that if they did this, no one would buy them and they would be making even bigger losses. They are stuck between a rock and a hard place.

Many players in Europe have left the tv market (Harvard, Thomson, Sanyo), or are trying to leave it (in the case of Philips) or are just putting their name put on other manufacturer's equipment (JVC, Hitachi,)
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Old 18-01-2012, 14:24
Nigel Goodwin
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Many players in Europe have left the tv market (Harvard, Thomson, Sanyo), or are trying to leave it (in the case of Philips) or are just putting their name put on other manufacturer's equipment (JVC, Hitachi,)
Harvard never did anything else apart from badge cheap gear, they never made TV's - or any other products for many years.
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Old 18-01-2012, 14:32
1andrew1
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Harvard never did anything else apart from badge cheap gear, they never made TV's - or any other products for many years.
Agreed but even they were losing money so had to exit the market selling their 50% stake in Grundig to Beko and their Bush and Alba brands in the UK to Argos.
As a footnote, Harvard itself looks set to fall into Chinese ownership next month (Geeya, set-top box manufacturer).
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Old 18-01-2012, 18:54
call100
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Samsung sales are higher than Sony, but reliability of Samsung is FAR below that of Sony (or Panasonic).
The world loves a trier.....
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Old 18-01-2012, 19:07
soulboy77
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Or they could all start selling them at a price where they make a profit rather than a loss?
Problem is that the average consumer is not so discerning that they will pay higher prices when there are plenty of cheapo budget TVs on the market. Sony, Panasonic and Samsung are forced to keep their prices lower than they want to in order to shift their manufactured volumes.
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Old 18-01-2012, 19:50
alan1302
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Or they could all start selling them at a price where they make a profit rather than a loss?
And people will pay these higher prices?
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Old 18-01-2012, 20:10
Peter the Great
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Presumably they feel that if they did this, no one would buy them and they would be making even bigger losses. They are stuck between a rock and a hard place.

Many players in Europe have left the tv market (Harvard, Thomson, Sanyo), or are trying to leave it (in the case of Philips) or are just putting their name put on other manufacturer's equipment (JVC, Hitachi,)
Deleted.

Last edited by Peter the Great : 18-01-2012 at 20:14. Reason: Didn't read post properly.
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Old 18-01-2012, 20:59
Kodaz
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As a footnote, Harvard itself looks set to fall into Chinese ownership next month.
Either ironic or appropriate. Anyone around during the mid-to-late 80s will remember Alba (as Harvard was then known) were one of the first- and certainly most prominent- companies that built their success as a distributor of that first wave of cheaply-produced electronic goods to come out of China following the liberalisation of their markets. (Back when "Made in China" was far less common than it is now).

Ironically those were sold under the names of two defunct British manufacturers (Alba and Bush) that they acquired the names of. Given that *those* have been sold off, along with the other "zombie" brands (Grundig, Breville and Hinari) used to give a spurious gravitas to their cheap badge-engineered tat, the question has to be asked- what's left for the Chinese to be interested in?

Apparently they still own the "Goodmans" and "iLuv" brands and I can only imagine that any remaining value in the company rests in the "Goodmans" name. ("iLuv" sounds like some drivel they made up when they realised they'd sold off most of their other brands!)
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Old 18-01-2012, 21:38
1andrew1
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The value in Harvard lies in its distribution networks and market knowledge of the UK and Australian markets.

It owns the Goodmans and View21 brands in the UK, Bush in Australia and licences the Grundig brand in Australia. It does not own ILuv, it distributes this US brand in Australia and the UK.
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Old 18-01-2012, 22:08
Kodaz
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The value in Harvard lies in its distribution networks and market knowledge of the UK and Australian markets.
Fair enough, that does sound plausible...

It owns the Goodmans and View21 brands in the UK,
View21 who? Never heard of them!

Bush in Australia and licences the Grundig brand in Australia.
Yep- rereading the WP article I notice it mentions Bush in Oceania elsewhere, but the parts I read just made it sound like the brands had been completely sold off without qualifying that by nation.
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Old 18-01-2012, 22:23
1andrew1
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View21 who? Never heard of them!
Understandable - View21 is Harvard's new brand for web-enabled set-top boxes. It is intended by Harvard as a key YouView brand. View21 differs from other Harvard products in that Harvard developed the products rather than just rebranding someone else's,

View21 is starting to get listed by retailers but as yet no boxes have been sold under the brand. It is listed here http://www.very.co.uk/view21-vw11fvs.../999548434.prd

The brand's website is coming soon here http://www.view21.com/
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Old 18-01-2012, 22:34
alanwarwic
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Maybe it is yet another saturated market?

It's weird how you can buy a very decent 42" TV for less than a tablet.
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Old 20-01-2012, 14:13
screaminjay
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Yes, I read about this too in the past. It is so strange that one of the biggest hit of the past few years... is making these companies lose money.

As a customer, I'm not complaining, it just doesn't seem to make sense. And really, it's everywhere like that. Anyone remember prices in the 1990's for electronics? It was all more expensive than today. I'm talking from the alarm clock radio to the big stereo to the VHS to computers. Everything was more expensive than it is today.

Is all that the making of China entrance into all these markets?
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Old 20-01-2012, 15:15
alan1302
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Yes, I read about this too in the past. It is so strange that one of the biggest hit of the past few years... is making these companies lose money.

As a customer, I'm not complaining, it just doesn't seem to make sense. And really, it's everywhere like that. Anyone remember prices in the 1990's for electronics? It was all more expensive than today. I'm talking from the alarm clock radio to the big stereo to the VHS to computers. Everything was more expensive than it is today.

Is all that the making of China entrance into all these markets?
Probably partly China coming into the market and slashing the manufacturing costs down…most of the Chinese companies let the Japanese/Korean companies pay for the R&D costs and then they come in and make a cheap version and so the Japanese/Korean companies have to try and compete.
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Old 20-01-2012, 18:25
Orbitalzone
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I expect that it means that the vast majority if budget and branded TV's will end up being Vestel clones with just the very top end models being made by the top makers.

The big brand TV manfacturers have suffered for decades by trying to outsell each other to become brand leader.... regardless of whether they sold at a loss... didn't Sony experience this in the mid/late 1980's where they finally allowed Westerners into their business who pointed out that being number 1 brand was no good if you made massive losses?
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Old 20-01-2012, 18:31
Sibeber
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Probably partly China coming into the market and slashing the manufacturing costs down…most of the Chinese companies let the Japanese/Korean companies pay for the R&D costs and then they come in and make a cheap version and so the Japanese/Korean companies have to try and compete.
But is it all crap ? In my house I have all the so called tat brands Bush, Alba, Grundig and they continue to serve me well .My tat Grundig 26 lcd tv is now into it's 7th Year of trusty service .If it packed up tomorrow I'd go and get another Argos cheapie for between £175 and £250 and i'm sure it will be fine.I'd love to spend more on a Panasonic.My lounge tv is a £349 42" plasma TV from Samsung and I love it .I also have a 42" Hitachi plasma that set me back £2000 7 years ago ..my Samsung blows it away .
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Old 20-01-2012, 20:40
Nigel Goodwin
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I also have a 42" Hitachi plasma that set me back £2000 7 years ago ..my Samsung blows it away .
Your Hitachi Plasma is very probably just a cheap Vestel set, so not surprising a Samsung 'blows it away'

A seven year old Plasma is also a pretty low spec set, most probably not HD, and quite likely not even PAL resolution.

Do you know the model number of it?.
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Old 21-01-2012, 10:46
Sibeber
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Your Hitachi Plasma is very probably just a cheap Vestel set, so not surprising a Samsung 'blows it away'

A seven year old Plasma is also a pretty low spec set, most probably not HD, and quite likely not even PAL resolution.

Do you know the model number of it?.
here is the brochure

http://www.hitachidigitalmedia.com/b..._datasheet.pdf
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Old 21-01-2012, 11:06
Nigel Goodwin
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Right, the service manual is dated 22/8/2006 (but says June 2006 on the front) - and it's an Alis panel, with the rather weird resolution of 1024x1024.

While it meets the requirements for HD Ready, they are absolutely useless on HD - I have a similar Hitachi/Vestel (mines a 42PD6600), and even though I have Freeview HD I never bother using it, as it's not really any better
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Old 21-01-2012, 11:22
Sibeber
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Right, the service manual is dated 22/8/2006 (but says June 2006 on the front) - and it's an Alis panel, with the rather weird resolution of 1024x1024.

While it meets the requirements for HD Ready, they are absolutely useless on HD - I have a similar Hitachi/Vestel (mines a 42PD6600), and even though I have Freeview HD I never bother using it, as it's not really any better
whats an alis panel.? is this set a vestel ?

many thanks
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Old 21-01-2012, 13:05
Nigel Goodwin
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whats an alis panel.? is this set a vestel ?
An AliS panel is a weird one - it has a completely perculiar resolution.

http://en.wikipedia.org/wiki/Alterna...ng_of_surfaces

There's nothing specific in the manual to say if it's Vestel or not, but it's most likely to be - Hitachi make very few sets themselves.

But the fact it's an ALiS panel means that it's really poor on HD, which is why a Samsung HD set will absolutely wipe the floor with it. But Hitachi ceased to be a decent manufacturer decades ago - for the last 20+ years they have been on a par with Bush, Goodmans etc.
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