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The Ratings Thread (Part 31)


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Old 02-02-2012, 09:50
rzt
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One Born Every Minute is a beast for Channel 4. 3.7m (inc +1) is absolutely fantastic for the channel and the great thing for them is that it runs for 14 episodes. Just looking at its consolidated series averages so far (inc +1):

2010: 3.81m
2011: 3.62m
2012: 4.24m (after 3 episodes)

Looks like it's moved up another level this series. And it provided a brilliant lead-in for Bouncers to take advantage of. The fly-on-the-wall documentaries can be a bit hit or miss (stuff like Fat Fighters bombed) but they've got their fair share of hits now with OBEM, 24HIA&E, Coppers and possibly Bouncers if it manages to retain its audience.
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Old 02-02-2012, 09:50
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BBC1's MasterChef cooked up an audience of 4.23m (18.18%) share.

Midsomer Murders returned with 5.87m (24%) / 370k (1.7%) +1 , making ITV1 the most-watched channel from 8pm-10pm.

Great night for C4. One Born Every Minute delivered a series high of 3.21m / 503k +1. Bouncers admitted 2.37m / 333k +1.

ITV2's TOWIE continued with 809k / 142k +1.

Sources: John Williams, Michael Rosser
Masterchef seemed to do better on Tuesdays than Wednesday so what do the BBC do put it on Wednesday.

As for Once Upon a Time, they should put it in the Slot immediately before CSI NY on Saturday since there a only repeats of NCIS there now which they don't need if they are showing the new Series on wednesdays. Of course 3 hours of new drama might come as a bit a culture shock for poor deprived Channel 5 fans (or whatever its called this week).
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Old 02-02-2012, 09:57
newkid30
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One Born Every Minute is a beast for Channel 4. 3.7m (inc +1) is absolutely fantastic for the channel and the great thing for them is that it runs for 14 episodes. Just looking at its consolidated series averages so far (inc +1):

2010: 3.81m
2011: 3.62m
2012: 4.24m (after 3 episodes)

Looks like it's moved up another level this series. And it provided a brilliant lead-in for Bouncers to take advantage of. The fly-on-the-wall documentaries can be a bit hit or miss but they've got their fair share of hits now with OBEM, 24HIA&E, Coppers and possibly Bouncers if it manages to retain its audience.
One Born every minute really is ratings gold, it gets fantastic demos. If you think about it, every pregnant couple in the country probably watch it, as well as new moms or people gearing up towards having kids. I see tonnes of posts about it on facebook everyweek.
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Old 02-02-2012, 09:58
rzt
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Wednesday 1st February Overnights
BBC One
06:00- Breakfast: 1.5m (36.3%)
17:15- Pointless: 2.9m (17.8%)
18:00- BBC News at Six: 4.8m (24.7%)
18:30- Regional News and Weather: 5.9m (28.1%)
19:00- The One Show: 4.8m (21.8%)
19:30- Rip Off Britain: 5.1m (23.4%)
20:00- DIY SOS: The Big Build: 4.4m (18.4%)
21:00- MasterChef: 4.5m (18.2%)
22:00- BBC News at Ten: 4.8m (23.5%)
22:25- Regional News and Weather: 3.6m (20.4%)
22:35- Burglar in the House: 1.8m (14.9%)
23:30- Film 2012 with Claudia Winkleman: 0.7m (9.7%)

BBC Two
17:15- Put Your Money Where Your Mouth Is: 1.9m (11.8%)
18:00- Eggheads: 2.2m (11.2%)
18:30- Great British Railway Journeys Goes to Ireland: 2.4m (11.3%)
19:00- Top Gear: 1.8m (8.1%)
20:00- Natural World: Tiger Dynasty: 2.0m (8.3%)
21:00- The Crusades: 1.6m (6.4%)
22:00- Never Mind the Buzzcocks: 1.1m (5.2%)

ITV1 (inc ITV1+1)
06:00- Daybreak: 0.7m (18.0%)
08:30- Lorraine: 1.1m (21.4%)
09:25- The Jeremy Kyle Show: 1.5m (26.8%)
17:00- The Chase: 2.7m (16.9%)
18:00- London Tonight: 3.9m (20.0%)
18:30- ITV News & Weather: 3.9m (18.6%)
19:00- Emmerdale: 7.4m (33.6%)
19:30- The Unforgettable Rod Hull: 4.1m (19.0%)
20:00- Midsomer Murders: 6.1m (25.0%)
22:00- ITV News at Ten & Weather: 2.4m (12.1%)
22:35- Kiss Kiss Bang Bang: 0.6m (6.4%)

Channel 4 (inc C4+1)
17:30- Coach Trip: 1.7m (9.7%)
18:00- The Simpsons: 1.9m (9.9%)
18:30- Hollyoaks: 1.2m (5.6%)
19:00- Channel 4 News: 0.8m (3.8%)
20:00- How to Cook like Heston: 1.5m (6.5%)
20:30- The Fabulous Baker Brothers: 1.5m (6.1%)
21:00- One Born Every Minute: 3.7m (14.9%)
22:00- Bouncers: 2.7m (15.5%)

Channel 5 (inc C5+1)
17:00- 5 News at 5: 0.9m (6.3%)
17:30- Neighbours: 1.1m (6.5%)
18:00- Home and Away: 0.8m (3.9%)
18:30- 5 News: 0.2m (0.7%)
19:00- Cowboy Builders: 0.6m (2.6%)
20:00- Benidorm ER: 1.1m (4.5%)
21:00- Exit Wounds: 0.9m (4.4%)

Ratings include HD and are full-slot averages
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Old 02-02-2012, 10:12
rzt
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One Born every minute really is ratings gold, it gets fantastic demos. If you think about it, every pregnant couple in the country probably watch it, as well as new moms or people gearing up towards having kids. I see tonnes of posts about it on facebook everyweek.
Yep, One Born Every Minute is massively popular among Housewives with Children. About 25-30% of the show's audience are Housewives with Children, which is a lot - most primetime shows skew within 10-15%. In raw numbers, it's one of the most popular shows in the whole week for Housewives with Children, only behind the soaps, Dancing on Ice, Wild at Heart and now Call The Midwife. And that's really good for Channel 4 because that demographic is really valuable to advertisers so they must be making a lot of money from the show. As you say as well, it's very popular with 16-34s too, with almost 40% of its audience in that demo (almost 1m in raw terms).
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Old 02-02-2012, 10:23
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UKTV conjures up more Dynamo; sees off ITV/C4
UKTV has fought off fierce competition from terrestrial broadcasters to sign an exclusive talent deal with magician Dynamo, which will see him appear in two new series for Watch this year.

The magician is understood to have negotiated a deal worth around £500,000, along with a slice of future DVD sales, to appear in a further eight episodes of Dynamo: Magician Impossible.

The agreement prevents Dynamo from appearing in similar magic-themed series with other broadcasters, but he remains free to do special guest appearances, such as his slot on BBC2 panel show Never Mind the Buzzcocks.

The broadcaster is understood to have seen off interest from ITV and Channel 4 to secure the two 4 x 60-minute series, which will air on pay-TV channel Watch in May and towards the end of the year.

Dynamo: Magician Impossible first aired in July, attracting an average audience of 1.7 million, compared with Watch’s slot average of 152,000 for 2011.
Source: Broadcast
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Old 02-02-2012, 10:48
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Yep, One Born Every Minute is massively popular among Housewives with Children. About 25-30% of the show's audience are Housewives with Children, which is a lot - most primetime shows skew within 10-15%. In raw numbers, it's one of the most popular shows in the whole week for Housewives with Children, only behind the soaps, Dancing on Ice, Wild at Heart and now Call The Midwife. And that's really good for Channel 4 because that demographic is really valuable to advertisers so they must be making a lot of money from the show. As you say as well, it's very popular with 16-34s too, with almost 40% of its audience in that demo (almost 1m in raw terms).
I hadn't even thought of housewives, I was on about the 16-34 demo. I don't know anyone with kids who doesn't work. Most of my friends went to college so they don't want to give up their careers just because they have babies.
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Old 02-02-2012, 13:20
Steve Williams
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Masterchef seemed to do better on Tuesdays than Wednesday so what do the BBC do put it on Wednesday.
Yes, but Prisoners' Wives would have done far worse on Wednesdays than Tuesdays. Something like Masterchef doesn't need much protection, it costs next to nothing to make and gets a decent audience wherever (apart from at 2.15, natch).

19:00- The One Show: 4.8m (21.8%)
19:30- Rip Off Britain: 5.1m (23.4%)
20:00- DIY SOS: The Big Build: 4.4m (18.4%)

19:00- Emmerdale: 7.4m (33.6%)
19:30- The Unforgettable Rod Hull: 4.1m (19.0%)
20:00- Midsomer Murders: 6.1m (25.0%)
The 7.30 slot didn't get much of a hammock effect on ITV, which is a shame as it was a good show. A few years back it would be amazing to think BBC1's highest rating of a Wednesday would be in the 7.30 slot. Note also last night Burglar In The House finally getting an outing three weeks after it was billed.
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Old 02-02-2012, 13:39
Glenn A
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Quite respectable for The Unforgettable Rod Hull last night, I enjoyed it as he was a big part of my formative years. However, didn't he do some shows for Thames before his big years on BBC 1?
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Old 02-02-2012, 13:44
Mr Sirs
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Quite respectable for The Unforgettable Rod Hull last night, I enjoyed it as he was a big part of my formative years. However, didn't he do some shows for Thames before his big years on BBC 1?


A big part of Michael Parkinson's formative years too! Or should we say Emu was?...
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Old 02-02-2012, 13:50
Mr Sirs
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Re ITV moving and/or dropping poorly performing shows...

Persevering with these flops on a Tuesday night is making them look unprofessional. As another poster has said, wheel in some repeats of dramas or films as a stop gap (after all was it not back in the early 1980s ITV had a policy of showing films on Thursday nights - mind you in those days they were big premieres?) and move The Exit List to another night/timeslot.

It does beg the question though - Do ITV not have some sort of agreement with the advertisers/sponsors that no matter the ratings they are duty bound to put certain shows out at pre agreed times, and so therefore may be in a position to be unable to move certain shows?
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Old 02-02-2012, 14:17
Glenn A
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Re ITV moving and/or dropping poorly performing shows...

Persevering with these flops on a Tuesday night is making them look unprofessional. As another poster has said, wheel in some repeats of dramas or films as a stop gap (after all was it not back in the early 1980s ITV had a policy of showing films on Thursday nights - mind you in those days they were big premieres?) and move The Exit List to another night/timeslot.

It does beg the question though - Do ITV not have some sort of agreement with the advertisers/sponsors that no matter the ratings they are duty bound to put certain shows out at pre agreed times, and so therefore may be in a position to be unable to move certain shows?
ITV1 aren't keen on dropping shows mid run either. I think the last shows they did this with were Making Waves, a naval drama that was actually far better than many people thought, and some reality show involving a rubbish dump that went after two weeks. Usually, though, unless a show is especially bad or OFCOM intervene, ITV1 will perservere to the end with badly rating shows often as a) there might be a chance ratings could pick up and b) they would have to put in equally bad filler.
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Old 02-02-2012, 14:53
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Yep, One Born Every Minute is massively popular among Housewives with Children. About 25-30% of the show's audience are Housewives with Children, which is a lot - most primetime shows skew within 10-15%. In raw numbers, it's one of the most popular shows in the whole week for Housewives with Children, only behind the soaps, Dancing on Ice, Wild at Heart and now Call The Midwife. And that's really good for Channel 4 because that demographic is really valuable to advertisers so they must be making a lot of money from the show. As you say as well, it's very popular with 16-34s too, with almost 40% of its audience in that demo (almost 1m in raw terms).
Knowing that Daybreak craves the housewives with children demographic, perhaps they should scrap the studio and start presenting live from a maternity ward?
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Old 02-02-2012, 15:04
RobbieSykes123
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Quite respectable for The Unforgettable Rod Hull last night, I enjoyed it as he was a big part of my formative years. However, didn't he do some shows for Thames before his big years on BBC 1?
Is something like 3.8m "respectable" when sandwiched between a 7m rated soap and a 5.9m rated drama, whilst BBC1 offered up consumer advice - which still soundly beat it by around 1.3m?
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Old 02-02-2012, 15:04
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BBC Press reports new series of Upstairs Downstairs and Pramface start in Week 8.


Guess which is on BBC 3
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Old 02-02-2012, 15:08
rzt
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BBC Press reports new series of Upstairs Downstairs and Pramface start in Week 8.
Waterloo Road is back that week too on Wednesday 22nd February at 7.30-8.30pm.
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Old 02-02-2012, 15:11
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Waterloo Road is back that week too on Wednesday 22nd February at 7.30-8.30pm.
ok the "Ep 21/30" bit throw me. I don't pay any attention what so ever to Waterloo Road.
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Old 02-02-2012, 15:49
Glenn A
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Is something like 3.8m "respectable" when sandwiched between a 7m rated soap and a 5.9m rated drama, whilst BBC1 offered up consumer advice - which still soundly beat it by around 1.3m?
Well considering the nature of the Unforgettable, an entertainer whose best years were 30 years ago, I'd say 3.8 million is quite good. Also this is double what some ITV entertainment shows get.
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Old 02-02-2012, 15:50
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Ratings might be getting a snow bump this weekend if the weather forecast is right

whilst BBC1 offered up consumer advice - which still soundly beat it by around 1.3m?
Interesting how primetime Rip Off Britain, an edited version of a daytime show, was BBC1's second most watched programme yesterday after the regional news. Lazy, cheap scheduling, but it works
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Old 02-02-2012, 15:57
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Timothy Spall and Jennifer Saunders are to star in a new BBC1 six-part comedy based on P G Wodehouse's Blandings. Spall will play Clarence Emsworth, master of Blandings castle, and Saunders will play his sister Connie. Written by Lost in Austen's Guy Andrews it is set in 1929. The series will be filmed on location in Northern Ireland.

www.bbc.co.uk/ariel
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Old 02-02-2012, 16:24
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ITV Wednesdays are pretty much the opposite of ITV Tuesdays. Midsommer did very well as per usual, and the Unforgettable does very well considering what it is. Not much to say about BBC One, other than it's telling, and a little bit troubling, that Rip Off Britain was their star offering yesterday!

One Born Every Minute did excellently for C4 - and having seen its demos, you can start to appreciate it's importance to the network.

BBC Press reports new series of Upstairs Downstairs and Pramface start in Week 8.
Ah, Pramface. That's the one thats already been renewed for a second series ahead of broadcast. Must have high hopes for it. Or, at least, someone somewhere has evidence of incriminating photos...
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Old 02-02-2012, 16:29
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Ratings might be getting a snow bump this weekend if the weather forecast is right
Heavy snow for the majority of England Saturday night into Sunday and little on the big two to capitalise.

http://cdn.nwstatic.co.uk/gfsimages/...typeuktopo.png

It'll be interesting to see how Winter Road Rescue does tonight now. Accidentally ended up in the best slot it could have hoped for!
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Old 02-02-2012, 16:35
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One Born Every Minute did excellently for C4 - and having seen its demos, you can start to appreciate it's importance to the network.
Have to agree. It deserves more recognition than it gets. A real standout performer for the network.
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Old 02-02-2012, 16:40
Charnham
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Heavy snow for the majority of England Saturday night into Sunday and little on the big two to capitalise.

http://cdn.nwstatic.co.uk/gfsimages/...typeuktopo.png

It'll be interesting to see how Winter Road Rescue does tonight now. Accidentally ended up in the best slot it could have hoped for!
I had plans for the weekend, looking at that map, I may well get some snow. Certainly will have to check the weather before I leave.

ITV does have the new series of TV Burp, so thats good for them, and people may take the chance to check out Mrs Browns Boys.
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Old 02-02-2012, 17:11
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Heavy snow for the majority of England Saturday night into Sunday and little on the big two to capitalise.

http://cdn.nwstatic.co.uk/gfsimages/...typeuktopo.png

It'll be interesting to see how Winter Road Rescue does tonight now. Accidentally ended up in the best slot it could have hoped for!
I reckon against little competition, it could do very well tonight, easily beating BBC 2's offering, don't know if Eternal Law will sink further (low of 2.98m overnight), but Inside Men should do well...
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