Digital Spy are claiming last night's Celebrity Juice was not only a series high but also a record audience for ITV2. Our friend Paul Millar with the story:
http://www.digitalspy.co.uk/tv/news/...show-ever.html
Except it didn't. According to DS itself, Xtra Factor on 12th December 2010 had 2.31m (9.6%) and 175k (1.1%) on +1 in the overnights. See here.
One thing I can't dispute though is that it's a bloody excellent rating. ITV will be delighted that it is continuing to grow, if a little embarrassed that it caused the recent underperformance of ITV News at Ten to be highlighted once more.
It could just be a coincidence but as an observer and not a fan I've noticed the highest rated episodes seem to occur when well-known ITV1 personalities appear. According to DigiGuide, they had Phil Schofield, Christine Bleakley and someone from Corrie last night. IIRC the previous high was set when Ant and Dec appeared. So maybe more guests like this are needed to keep the numbers this high.
Originally Posted by Digital Spy:
“Celebrity Juice has earned ITV2 its highest ever audience since the channel launched in 1998.”
“Celebrity Juice has earned ITV2 its highest ever audience since the channel launched in 1998.”
http://www.digitalspy.co.uk/tv/news/...show-ever.html
Except it didn't. According to DS itself, Xtra Factor on 12th December 2010 had 2.31m (9.6%) and 175k (1.1%) on +1 in the overnights. See here.
One thing I can't dispute though is that it's a bloody excellent rating. ITV will be delighted that it is continuing to grow, if a little embarrassed that it caused the recent underperformance of ITV News at Ten to be highlighted once more.
It could just be a coincidence but as an observer and not a fan I've noticed the highest rated episodes seem to occur when well-known ITV1 personalities appear. According to DigiGuide, they had Phil Schofield, Christine Bleakley and someone from Corrie last night. IIRC the previous high was set when Ant and Dec appeared. So maybe more guests like this are needed to keep the numbers this high.





