1. He's not drunk at every opportunity
2. He doesn't flash his (man) boobs at every opportunity
3. He doesn't say he and his partner are so devoted to each other thand are still in ove - then annnounce two days later that he's separated
4. he didn't win Big Brother and doesn't boast about it at every opportunity
So NO, he doesn't look like Denise Welch nor does he act like her.