Originally Posted by rzt:
“Last year, The Apprentice launched against factual show 'Home is Where the Heart is' which had 2.14m.”
Apologies. Forgot that the Apprentice launched on Tuesday last year - against ITV flopzone Tuesday.
GeorgeS - not having a pop on you. Just pointing out a fact - that Midsomer is a stronger performer in the ratings that what The Apprentice launch faced last year. Not sure the X Factor had the same excuse for its ratings drop.
For what it's worth, I expected The Apprentice to do better than that. I think that's a bit poor even though it'll probably gain about a million in timeshift
edit: The Apprentice: You're Fired also seems a bit poor.
edit edit: Any ratings for the Ten O'Clock News? That might explain You're Fired's performance if people wanted to hear about the Budget.