It will be sold at a loss!

An interesting example of what competition can do. Ultimately I hope this competition will be beneficial for the consumers!



http://www.dailymail.co.uk/sciencete...d-tablets.html

It might be beneficial in the short term. Of course over the long term if Apple successfully kill off Android tablets then it will be bad for the consumer, as there will be no competition.

I'm not sure if I really believe that article, or at least the figures. The figure seems much too low for that display, it's even cheaper than the iPod Touch, or if not very near to it!!

If the story is true, I reckon it will be priced at a $ for £ rate. So between £200-250.

As always with Apple rumors. They are all total rubbish until Apple announce them on stage. No one knows and Apple is one of the most secretive companies around with new products.

Everything else is guess work and speculation and people get disappointed that Apple didn't release a produce they never even announced or were going to ship.

Normally when you convert prices they actually aren't too far off, when you factor VAT into the equation.

For example I remember when the original iPad came out, the 16Gb iPad was $499 and in the UK £429. That sounds like a huge rip off but when you factor in the following:

The exchange rate at the time made £429 $648, thats over $200 more.

Then take off 17.5% VAT (at the time it was 17.5% not 20%) then in USD it actually came to $540.

So the iPad was around $41 more in the UK than the US, around £27. Factor in the fact that there will almost certainly be customs import charges too it's not too bad.

The US also don't pay $499 as taxes are added on top of that value. The fact that US sales taxes are BY FAR lower than the UK is a matter to moan to the Government about, not Apple

Buy by the 100+ and there are plenty of $50 mini size tablets around.
Apples device will have both increased and decreased costs so if they buy by the million they will be $75 or less.

I sense those cheap Sharp displays may have a home, something specially important for Sharp with their multitude of near idle and/or struggling production lines.

The iPad Mini rumour has been around since the iPad 1. Personally I think there is a market for it. Even it they are just used as glorified handheld gaming devices, it gets millions more tied in to the App Store. But only Apple knows for sure whether it will ever materialise.

They sell the iPod Touch at £169 which is essentially a tiny iPad so there is no way this will be £150.

I can see it being around £200 though.

Personally I want an $800 MacBook Air if that rumors true.

You can't believe any rumours about Apple until Tim Cook walks onto the stage,

But I can see them doing this, Jobs claimed he wanted to destroy android and it's not as if Apple can't afford it

I plainly see that Siri answer that supposedly tells us a Windows phone is the worlds best smartphone as being part of the anti Android marketing drive.

It is as much about controlling all the developers as it is controlling us.
Android is open source and far harder to control.

Apple always sell everything at a premium because they know it will get bought. The only reason any company sells at a loss is to boost sales of other items, which in Apple's case is not a problem.

Android tablets (unlike phones) are failing badly and Apple already have the tablet market sewn up, plus they already sell the iPod touch at £150 so why on earth would they sell this at that price point?

Utter tripe made up for page views because any rumour about Apple gets a boat load of attention.

Apple selling something cheap, yeah, right.

They sell the Apple TV and the iPod shuffle.

The iPod Shuffle surely has the lowest production cost of any mp3 player in the world so what's the difference here?

They are?

There are already plenty of bottom feeders making very little money with tiny margins, I can't see Apple entertaining that.

Also when items are inexpensive it can have the negative impact of also making them less desirable.

Yeah, I can see the logic in making a smaller iPad - but not a cheap iPad.

That would go against everything that Apple does...it would be like Mercedes undercutting Hyundai

iPod sales have surely fallen off a cliff?

iPod Note anyone?

Yeah, their marketshare is dismal vs. the iPad (something like 15/85, and the majority of them are Kindle Fires), unlike phones where they are beating iPhone.

Ask Siri, it can't lie

Apple's share isn't quite that high, but it is still totally and utterly dominating the tablet market. Hell, its share actually went *up* this last quarter.

https://www.apple.com/pr/library/201...r-Results.html

http://www.forbes.com/sites/adrianki...test-casualty/

http://www.theverge.com/2012/5/3/299...re-q1-2012-idc

Who need an Octopus when one has Siri?

I think I might have got 15/85 from last year (pre-Kindle Fire), but I still can't find a one that has current figures for sales, even that Verge article only has shipments.

Apple's own numbers are always actual sales.

Others... tend to only provide shipments, which of course also includes unsold stock sitting in Currys etc.

Siri uses Wolfram Alpha for a lot of its computations and that's where this arose from. Nothing to do with the anti Android marketing drive.

http://www.wolframalpha.com/input/?i...martphone+ever